Marvel vs Principle
On the evidence we track, Marvel leads this comparison with a composite score of 83/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.
Capabilities
Feature-by-feature on the axes that matter for mockup tools. “-” means undocumented, not absent.
What each one is
The product in its own terms, so the numbers below have context.
Marvel
LeaderMarvel is a web-based design and prototyping platform that enables teams to wireframe, design, and create interactive prototypes collaboratively. It includes features for user testing, design handoff, and integration with other tools to streamline design workflows.
Principle
A native macOS application for designing animated and interactive user interfaces across web, mobile, and desktop platforms, featuring keyframe-based animation controls and automatic transitions between artboards.
Pricing
List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.
Marvel
LeaderFrom £8/user/month billed annually. Free tier available.
- FreeFree
- 1 project
- 1 user
- Pro£8/user/month billed yearly
- Unlimited projects
- 3 active user tests
- Download prototypes offline
- Remove Marvel branding
- Team£8/user/month billed yearly (3 user minimum)
- Unlimited projects
- 10 active user tests
- Download prototypes offline
- Remove Marvel branding
- Premium support
- EnterpriseContact sales
- Unlimited users
- Unlimited projects
- Unlimited user tests
- Dedicated support
- Remove Marvel branding
- +4 more
Principle
$129 per computer. Renewal available for $99 to access new features released after initial purchase.
- Principle License$129 per computer, perpetual license
- Timeline animation with keyframes and easing customization
- Multi-artboard screen flow design
- Automatic animations between named layers on different artboards
- Hover and mouse wheel event support
- Import from Figma and Sketch with intelligent merging
- +3 more
Platform & deployment
Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.
Integrations
What each product connects to. Counts come from the vendor's own integration directory where one exists.
- Figma
Marvel
Leader- Slack
- Ballpark
- Zapier
- Mixpanel
Principle
- Sketch
Marvel or Principle: which one depends on you
A composite score cannot know your constraints. Describe them and both get re-weighted against what you actually need, with the evidence behind every position.
Free to run, no account needed to start. How the evaluation works
Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.