Loomly vs Sprout Social
On the evidence we track, Loomly leads this comparison with a composite score of 56/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.
Capabilities
Feature-by-feature on the axes that matter for social media management software. “-” means undocumented, not absent.
What each one is
The product in its own terms, so the numbers below have context.
Loomly
LeaderA platform for managing multiple social media accounts, scheduling posts across channels, and tracking analytics and engagement from a unified dashboard
Sprout Social
Platform for teams to coordinate social media publishing, manage customer relationships, and evaluate performance through analytics and real-time trend insights.
Pricing
List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.
Loomly
LeaderFrom $49/month (Starter billed annually) to $249/month (Beyond billed annually). 15-day free trial.
- Starter$65/month (monthly billing) or $49/month when billed annually ($588/year)
- AI Assistant chat
- Scheduling
- Approval workflows and roles
- Advanced analytics
- Link shorteners
- Beyond$332/month (monthly billing) or $249/month when billed annually ($2,988/year)
- All Starter features
- Custom branding
- Custom roles & workflows
- Hashtag manager
- Calendar 2FA enforcement
- EnterpriseContact sales
- All Beyond features
- Priority support
- Friendly pricing at scale
Sprout Social
From $199/user/month. 30-day free trial.
- Standard$199/user/mo
- Professional$299/user/mo
- Advanced$399/user/mo
- EnterpriseContact sales
Platform & deployment
Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.
Integrations
What each product connects to. Counts come from the vendor's own integration directory where one exists.
- TikTok
- Slack
- Threads
Loomly
Leader- X/Twitter
- Microsoft Teams
- Zapier
- Google Drive
- Canva
- Unsplash
- Giphy
Sprout Social
- X
- Bluesky
- YouTube
- OpenAI
Loomly or Sprout Social: which one depends on you
A composite score cannot know your constraints. Describe them and both get re-weighted against what you actually need, with the evidence behind every position.
Free to run, no account needed to start. How the evaluation works
Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.