vioscale
Comparison

Looker vs Preset

On the evidence we track, Preset leads this comparison with a composite score of 74/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.

Looker full profile →Preset full profile →
Machine formatsJSONMarkdownGraphQLor send Accept: application/json
Looker47
★Preset74
Score
Vioscale score
Looker47 / 100medium · 56%
Preset74 / 100medium · 73%
Pricing
Free tier
Looker✗
Preset✓
Model
Lookercommercial
Presetfreemium
Price level
Looker–
Presetmid
Transparent
Looker✗
Preset✓
Integrations
Count
Looker1
Preset12
Security
Disclosure policy
Looker–
Preset✓
Gdpr
Looker✓
Preset✓
Hipaa
Looker–
Preset✓
Iso27001
Looker✓
Preset✓
Pci
Looker–
Preset✓
Soc2
Looker✓
Preset✓
Reliability
Sla pct
Looker99.9
Preset–
Status page
Looker✓
Preset✓
Adoption
Stackoverflow questions
Looker2,000
Preset–
Release
Cadence days
Looker30
Preset–
Market
Availability
Content
Faq
Looker8 items
Preset–

Capabilities

Feature-by-feature on the axes that matter for bi software. “-” means undocumented, not absent.

Core
BI paradigm
LookerNLQ / search
PresetGoverned dashboards
Semantic / modelling layer
LookerBuilt-in
PresetBuilt-in
Engine
Warehouse-native (SQL push-down)
Looker✓
Preset✓
Deployment
Self-hostable / OSS core
Looker-
Preset✓
Managed cloud available
Looker✓
Preset✓
Intelligence
Natural-language query / AI copilot
Looker✓
Preset✓
Delivery
Embedded / white-label analytics
Looker✓
Preset✓
Scheduled reports / alerting
Looker✓
Preset✓
Governance
Row-level security & SSO/SAML
Looker-
Preset✓
Commercial
Per-seat pricing published
Looker✗
Preset✓
Free tier / free desktop
Looker✓
Preset✓
Ecosystem
dbt-native integration
Looker-
Preset✓
Data-source connector breadth
LookerCloud data warehouses (Snowflake confirmed), OAuth-authenticated data sources
PresetPopular SQL databases with 40+ visualization types

What each one is

The product in its own terms, so the numbers below have context.

Looker

Looker transforms static dashboards into governed, agentic analytics experiences. It combines natural language interactions powered by Gemini with a semantic layer to enable organizations to explore data conversationally and automate business decisions through AI agents.

Independently observed

Preset

Leader

A managed analytics platform offering cloud, on-premises, and embedded deployment options for creating interactive dashboards and charts. Built on Apache Superset with features including SQL editing, semantic layers, row-level security, and AI-driven chatbot capabilities for natural language queries.

Independently observed

Pricing

List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.

Looker

Pricing not documented yet.

Preset

Leader
from $20/moSubscriptionFree tier14-day trial

From $20/user/month (billed annually). Free tier available. Enterprise custom pricing.

  • StarterFree
    • Unlimited dashboards & charts
    • 40+ visualization types
    • No-code chart builder
    • Collaborative SQL editor
    • Semantic layer
    • +1 more
  • Professional$20/user/month (billed annually) or $25/user/month (billed monthly). 14-day free trial included
    • Unlimited users
    • 3 workspaces
    • Role-based access controls (RBAC)
    • Scheduled email reports & alerts
    • Slack integration for alerts
    • +3 more
  • EnterpriseContact sales
    • Additional workspaces
    • dbt integration
    • Managed Private Cloud deployment
    • Database connection via SSH tunnels
    • Single sign-on (SSO) + SCIM integration
    • +4 more
as of verify ↗

Platform & deployment

Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.

Platforms
Web
Looker✓
Preset✓
Deployment
Cloud / SaaS
Looker✓
Preset✓
Self-hosted
Looker✗
Preset✓
Hybrid
Looker✗
Preset✓

Integrations

What each product connects to. Counts come from the vendor's own integration directory where one exists.

Looker

1 total
  • Snowflake
Independently observed

Preset

Leader
12 total
  • Slack
  • dbt
  • Claude
  • Cursor
  • MCP-compatible AI tools
  • Auth0
  • Azure
  • Google
  • Okta
  • AWS
  • GCP
  • Azure (cloud deployment regions)
Independently observed

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.