Fathom Analytics vs Simple Analytics
No leader: the top candidate Fathom Analytics has only 0.26 confidence (low), below the 0.35 needed to declare a winner. The attribute-by-attribute breakdown below, with a source and date on every value, is the honest way to compare them.
Capabilities
Feature-by-feature on the axes that matter for web analytics. “-” means undocumented, not absent.
What each one is
The product in its own terms, so the numbers below have context.
Fathom Analytics
A privacy-focused analytics platform that serves as an alternative to Google Analytics, allowing website owners to understand visitor behavior and track conversions while maintaining compliance with privacy regulations including GDPR and CCPA.
Simple Analytics
A European-hosted analytics service designed to measure website traffic while complying with privacy regulations by collecting only non-personal data and avoiding visitor fingerprinting entirely.
Pricing
List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.
Fathom Analytics
From $15/month with 7-day free trial. Yearly billing includes 2 months free.
- Up to 100k pageviews$15/month for up to 100,000 monthly pageviews
- 50 sites included
- No cookie banners required
- Full analytics history while subscribed
- Event and revenue tracking
- UTM campaign tracking
- +5 more
Simple Analytics
Free tier available. Paid plans from £20/month. Annual billing offers 2 months free.
- FreeFree
- One-page dashboard
- No cookies
- No consent banners
- No personal data collection
- 30-day history limit
- Standard£20/month base + £20/month per additional user (2 months free when billed annually)
- One-page dashboard
- No configuration required
- EU-hosted
- API access
- Real-time data loading
- +3 more
- EnterpriseContact sales
Platform & deployment
Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.
Integrations
What each product connects to. Counts come from the vendor's own integration directory where one exists.
- Ghost
- Google Tag Manager
- Google Analytics
Fathom Analytics
- WordPress
- Shopify
- Gatsby
- Next.js
- Webflow
- Angular
- Google Search Console
- Google Analytics Importer
- Go High Level
- Nuxt
- GoHighLevel
- Hugo
Simple Analytics
- Wix
- Cloudflare
- Google Looker Studio
- Power BI
- Chartbrew
- Dailytics
- CloudQuery
- Google BigQuery
- Google Analytics 4
- Adobe Analytics
- Looker Studio
- GA4
Fathom Analytics or Simple Analytics: which one depends on you
A composite score cannot know your constraints. Describe them and both get re-weighted against what you actually need, with the evidence behind every position.
Free to run, no account needed to start. How the evaluation works
Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.