Comparison

Copper vs Insightly

On the evidence we track, Copper leads this comparison with a composite score of 72/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.

Machine formatsJSONMarkdownGraphQLor send Accept: application/json
Copper72
Insightly65
Score
Vioscale score
Copper72 / 100medium · 53%updating
Insightly65 / 100medium · 74%updating
Pricing
Free tier
Copper
Insightly
Model
Copperfreemium
Insightlycommercial
Price level
Coppermid
Insightlymid
Transparent
Copper
Insightly
Integrations
Count
Copper39
Insightly2,000
Security
Disclosure policy
Copper
Insightly
Gdpr
Copper
Insightly
Hipaa
Copper
Insightly
Soc2
Copper
Insightly
Reliability
Sla pct
Copper
Insightly99.95
Status page
Copper
Insightly
Content
Faq
Copper8 items
Insightly

Capabilities

Feature-by-feature on the axes that matter for crm software. “-” means undocumented, not absent.

Core
Contact & account management
Copper
Insightly
Deal / pipeline management
Copper
Insightly
Lead scoring
Copper
Insightly
Communication
Email sync & tracking
Copper
Insightly
Automation
Marketing automation
Copper
Insightly
Workflow automation
Copper
Insightly
Insight
Reporting & dashboards
Copper
Insightly
Sales forecasting
Copper
Insightly
Access
Native mobile app
Copper
Insightly
Extensibility
Public API
Copper
Insightly
Custom fields & objects
Copper
Insightly

What each one is

The product in its own terms, so the numbers below have context.

Copper

Leader

A cloud-based CRM designed for service-oriented businesses and teams, offering contact management, sales pipeline tracking, email integration, project management, and automation features. Built to work directly within Gmail, Google Calendar, and other Google Workspace tools to minimize context switching.

Independently observed

Insightly

Insightly is a customer relationship management platform that helps teams manage leads, opportunities, and customer support through integrated sales, marketing, and ticketing tools. The platform includes workflow automation, business dashboards, and extensive third-party integrations to streamline operations.

Independently observed

Pricing

List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.

Copper

Leader
from $23/moSubscriptionFree tier14-day trial

From $23–$29 per seat per month. Free 14-day trial, no credit card required.

  • Basic$29/seat/month monthly, $23/seat/month annual
    • Task automation
    • Pipelines
    • Project Management
    • Contact enrichment
  • Professional$69/seat/month monthly, $59/seat/month annual
    • Workflow automation
    • Bulk email
    • Reporting
    • Integrations
    • Everything in Basic
  • Business$134/seat/month monthly, $99/seat/month annual
    • Email series
    • Custom reports
    • Multi-currency
    • Premium support
    • Everything in Professional
as of verify ↗

Insightly

from $29/moHybrid14-day trial

From $29/user/month for CRM, $99/account/month for marketing automation, $29/user/month for support. 14-day free trial on CRM.

  • CRM Plus$29/user/month billed annually. 14-day free trial.
    • Lead and contact management
    • Project management
    • Advanced reports
    • Pre-built business dashboards
  • CRM Professional$49/user/month billed annually. 14-day free trial.
    • All Plus features
    • Lead assignment and routing
    • Workflow automation
    • AI Copilot
    • Email summaries and replies
  • CRM EnterpriseContact sales
    • All Professional features
    • Sandboxes
    • Products, pricebooks, and quotes
    • Comprehensive audit logging
    • Custom validation rules
    • +1 more
  • Marketing PlusContact sales
    • Email marketing automation
    • Prospect scoring
    • A/B testing
    • Built-in dashboards
  • Marketing ProfessionalContact sales
    • All Plus features
    • Custom scoring models
    • Advanced prospect tracking
    • Unlimited role-based permissions
  • Marketing EnterpriseContact sales
    • All Professional features
    • Comprehensive audit logging
    • Calculated fields
    • Custom validation rules
  • Support PlusContact sales
    • Comprehensive ticket editor
    • SLA tracking
    • Configurable email macros
    • Customizable reports
  • Support ProfessionalContact sales
    • All Plus features
    • Customer satisfaction surveys
    • Custom ticket automations
    • Portal customization
  • Support EnterpriseContact sales
    • All Professional features
    • Comprehensive audit logging
    • Custom validation rules
    • Unlimited brands and portals
  • AppConnect StandardContact sales
    • Drag-and-drop workflow builder
    • No-code integration
    • 2000+ app integrations
  • AppConnect ProfessionalContact sales
    • All Standard features
    • Custom AppConnect development
    • AWS Lambda support
  • AppConnect EnterpriseContact sales
    • All Professional features
    • Enterprise support
    • Priority development
as of verify ↗

Platform & deployment

Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.

Platforms
Web
Copper
Insightly
iOS
Copper
Insightly
Android
Copper
Insightly
Deployment
Cloud / SaaS
Copper
Insightly

Integrations

What each product connects to. Counts come from the vendor's own integration directory where one exists.

In common (3)
  • QuickBooks
  • DocuSign
  • Shopify

Copper

Leader
40 total - 37 not shared
  • Gmail
  • Google Calendar
  • Google Contacts
  • Google Drive
  • Google Sheets
  • Looker Studio
  • LinkedIn
  • Slack
  • MailChimp
  • PandaDocs
  • Zoom
  • JustCall
  • RingCentral
  • Zendesk
  • Zapier
  • Typeform
  • Dropbox
  • Trello
  • Squarespace
  • Notion
  • Jira
  • Chargebee
  • Gong
  • CallHippo
  • +13 more
Independently observed

Insightly

10 total - 7 not shared
  • Google
  • Microsoft
  • MS 365
  • PandaDoc
  • Xero
  • WordPress
  • Netsuite
Independently observed

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.