vioscaleAI
Comparison

Contentful vs Wix

On the evidence we track, Wix leads this comparison with a composite score of 93/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.

Contentful full profile →Wix full profile →
Machine formatsMarkdownJSONGraphQLMarkdown is open. JSON and GraphQL need a free key.
Contentful81
★Wix93
Score
vioscaleAI score
Contentful81 / 100medium · 59%
Wix93 / 100medium · 72%
Pricing
Free tier
Contentful✓
Wix✓
Model
Contentfulcommercial
Wixfreemium
Price level
Contentfulfree
Wixlow
Starting price
Contentful–
Wix€9.90
Transparent
Contentful✓
Wix✓
Integrations
Count
Contentful–
Wix500
Security
Certifications
Contentful–
WixSOC 2 Type II
Disclosure policy
Contentful✓
Wix✓
Gdpr
Contentful–
Wix✓
Hipaa
Contentful–
Wix✓
Iso27001
Contentful✓
Wix✓
Pci
Contentful✓
Wix✓
Soc2
Contentful✓
Wix✓
Trust center
Reliability
Sla pct
Contentful–
Wix99.99
Status page
Contentful✓
Wix✓
Market
Availability
Contentful–
WixAvailable worldwide
Content
Faq
Contentful5 items
Wix6 items

Capabilities

Feature-by-feature on the axes that matter for cms software. “-” means undocumented, not absent.

Core
CMS type
ContentfulHeadless / API-first
WixHosted website builder
Licensing
Open-source
Contentful✗
Wix✗
Deployment
Self-hostable
Contentful✗
Wix✗
Managed / cloud hosting offered
Contentful✓
Wix✓
Delivery
Headless API (REST/GraphQL)
Contentful✓
Wix✓
Content
Structured content modelling
Contentful✓
Wix✓
Localisation / i18n
Contentful✓
Wix✓
Content workflow / approvals
Contentful✓
Wix✓
Editing
Visual / no-code page builder
Contentful✓
Wix✓
Extensibility
Plugin / app ecosystem size
ContentfulMarketplace with apps and integrations to extend platform
Wix500+ third-party apps and 500+ professional templates
Scale
Multi-site / multi-tenant
Contentful✓
Wix✓
Workflow
Git-based / code-first workflow
Contentful-
Wix✓
Pricing
Free / open tier
Contentful✓
Wix✓

What each one is

The product in its own terms, so the numbers below have context.

Contentful

Contentful is a headless CMS and digital experience platform enabling teams to create and deliver personalized content at scale, with AI-powered automation, visual content assembly, and comprehensive workflow capabilities.

Independently observed

Wix

Leader

A domain registration service offering over 400 domain extensions with upfront yearly pricing displayed for each. Includes built-in SSL encryption, optional add-ons like domain privacy protection and DNSSEC, and integrates with multi-cloud web hosting backed by a 99.99% uptime guarantee.

Independently observed

Pricing

List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.

Contentful

from $0/moSubscriptionFree tier

Free tier available. Lite plan free base with $850/month per additional space. Enterprise with custom pricing.

  • FreeFree
    • 2 Roles (Admin, Editor)
    • 2 Custom Locales
    • 100K/month API calls (no overages)
    • 50 GB/month asset bandwidth CDN (no overages)
    • 50 MB max asset upload size
    • +14 more
  • LiteFree base; additional spaces $850/month
    • 3 Roles (Admin, Editor, Author)
    • 3 Custom Locales
    • 1M/month API calls with paid overages allowed
    • 100 GB/month asset bandwidth CDN with paid overages allowed
    • 1000 MB max asset upload size
    • +25 more
  • EnterpriseContact sales
    • All Lite features
    • Custom roles and locales
    • Custom API calls with paid overages
    • Custom asset bandwidth with paid overages
    • AI Actions with included quotas
    • +9 more
as of verify ↗

Wix

Leader
from €9.90/yrSubscriptionFree tier

From €9.90/year per domain. First year free with Wix subscription plan. 400+ extensions available.

  • .com€9.90/year, first year free with Wix plan
    • SSL certificate included
    • WHOIS privacy protection
    • Domain lock
    • DNSSEC support
    • 24/7 support
  • .cloud€17.36/year
    • SSL certificate included
    • WHOIS privacy protection
    • Domain lock
    • DNSSEC support
    • 24/7 support
  • .app€10.96/year
    • SSL certificate included
    • WHOIS privacy protection
    • Domain lock
    • DNSSEC support
    • 24/7 support
as of verify ↗

Platform & deployment

Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.

Platforms
Web
Contentful✓
Wix✓
Deployment
Cloud / SaaS
Contentful✓
Wix✓

Integrations

What each product connects to. Counts come from the vendor's own integration directory where one exists.

Contentful

Not documented yet.

Wix

Leader
16 total
  • Facebook
  • Instagram
  • Google Shopping
  • eBay
  • PayPal
  • Stripe
  • Square
  • Avalara
  • Shippo
  • USPS
  • Google
  • Loggly
  • GCP
  • Google Analytics
  • Facebook Pixel
  • Zapier
Independently observed
Still deciding?

Contentful or Wix: which one depends on you

A composite score cannot know your constraints. Describe them and both get re-weighted against what you actually need, with the evidence behind every position.

Free to run, no account needed to start. How the evaluation works

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.