Comparison

Contentful vs Payload CMS

On the evidence we track, Contentful leads this comparison with a composite score of 85/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.

Machine formatsJSONMarkdownGraphQLor send Accept: application/json
Contentful85
Payload CMS51
Score
Vioscale score
Contentful85 / 100medium · 59%
Payload CMS51 / 100low · 39%
Pricing
Free tier
Contentful
Payload CMS
Model
Contentfulcommercial
Payload CMSfreemium
Price level
Contentfulfree
Payload CMSlow
Transparent
Contentful
Payload CMS
Integrations
Count
Contentful
Payload CMS6
Security
Disclosure policy
Contentful
Payload CMS
Iso27001
Contentful
Payload CMS
Pci
Contentful
Payload CMS
Soc2
Contentful
Payload CMS
Reliability
Status page
Contentful
Payload CMS
Market
Availability
Contentful

Capabilities

Feature-by-feature on the axes that matter for cms software. “-” means undocumented, not absent.

Core
CMS type
ContentfulHeadless / API-first
Payload CMSHeadless / API-first
Licensing
Open-source
Contentful
Payload CMS
Deployment
Self-hostable
Contentful
Payload CMS
Managed / cloud hosting offered
Contentful
Payload CMS
Delivery
Headless API (REST/GraphQL)
Contentful
Payload CMS
Content
Structured content modelling
Contentful
Payload CMS
Localisation / i18n
Contentful
Payload CMS
Content workflow / approvals
Contentful
Payload CMS
Editing
Visual / no-code page builder
Contentful
Payload CMS
Extensibility
Plugin / app ecosystem size
ContentfulMarketplace with apps and integrations to extend platform
Payload CMSCommunity-driven with templates and GitHub integration
Scale
Multi-site / multi-tenant
Contentful
Payload CMS
Workflow
Git-based / code-first workflow
Contentful-
Payload CMS
Pricing
Free / open tier
Contentful
Payload CMS

What each one is

The product in its own terms, so the numbers below have context.

Contentful

Leader

Contentful is a headless CMS and digital experience platform enabling teams to create and deliver personalized content at scale, with AI-powered automation, visual content assembly, and comprehensive workflow capabilities.

Independently observed

Payload CMS

A flexible, developer-friendly headless CMS and backend framework built on Next.js that supports cloud and self-hosted deployment, offering code-first development for developers and visual content interfaces for marketers.

Independently observed

Pricing

List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.

Contentful

Leader
from $0/moSubscriptionFree tier

Free tier available. Lite plan free base with $850/month per additional space. Enterprise with custom pricing.

  • FreeFree
    • 2 Roles (Admin, Editor)
    • 2 Custom Locales
    • 100K/month API calls (no overages)
    • 50 GB/month asset bandwidth CDN (no overages)
    • 50 MB max asset upload size
    • +14 more
  • LiteFree base; additional spaces $850/month
    • 3 Roles (Admin, Editor, Author)
    • 3 Custom Locales
    • 1M/month API calls with paid overages allowed
    • 100 GB/month asset bandwidth CDN with paid overages allowed
    • 1000 MB max asset upload size
    • +25 more
  • EnterpriseContact sales
    • All Lite features
    • Custom roles and locales
    • Custom API calls with paid overages
    • Custom asset bandwidth with paid overages
    • AI Actions with included quotas
    • +9 more
as of verify ↗

Payload CMS

HybridFree tier14-day trial

Free and open-source. Paid cloud hosting with 14-day trial for new signups; enterprise available on quarterly billing.

as of verify ↗

Platform & deployment

Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.

Platforms
Web
Contentful
Payload CMS
CLI
Contentful
Payload CMS
Deployment
Cloud / SaaS
Contentful
Payload CMS
Self-hosted
Contentful
Payload CMS
On-premise
Contentful
Payload CMS

Integrations

What each product connects to. Counts come from the vendor's own integration directory where one exists.

Contentful

Leader

Not documented yet.

Payload CMS

6 total
  • Nodemailer
  • Resend
  • SendGrid
  • Stripe
  • Ethereal
  • SMTP
Independently observed

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.