Comparison

ClickFunnels vs Instapage

On the evidence we track, ClickFunnels leads this comparison with a composite score of 69/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.

Machine formatsMarkdownJSONGraphQLMarkdown is open. JSON and GraphQL need a free key.
★ClickFunnels69
Instapage49
Score
vioscaleAI score
ClickFunnels69 / 100high · 75%
Instapage49 / 100high · 80%
Pricing
Free tier
ClickFunnels✓
Instapage✓
Model
ClickFunnelsfreemium
Instapagefreemium
Price level
ClickFunnelslow
Instapagelow
Starting price
ClickFunnels$81
Instapage–
Transparent
ClickFunnels✓
Instapage✗
Integrations
Count
ClickFunnels19
Instapage120
Market
Availability
Instapage–
Content
Faq
ClickFunnels6 items
Instapage4 items

Capabilities

Feature-by-feature on the axes that matter for landing page builders. “-” means undocumented, not absent.

Capabilities
Drag and drop visual editor
ClickFunnels-
Instapage-
Ab variant split testing engine
ClickFunnels-
Instapage-
Dynamic text replacement for ppc
ClickFunnels-
Instapage-
Mobile responsive and amp support
ClickFunnels-
Instapage-
Global CDN edge hosting
ClickFunnels-
Instapage-
Custom domain cname mapping
ClickFunnels-
Instapage-
Salesforce hubspot CRM export
ClickFunnels-
Instapage-
Mailchimp activecampaign email sync
ClickFunnels-
Instapage-
Zapier make webhook integration
ClickFunnels✓
Instapage-
SOC2 type ii
ClickFunnels-
Instapage-
ISO 27001
ClickFunnels-
Instapage-
Pricing model
ClickFunnels-
Instapage-

What each one is

The product in its own terms, so the numbers below have context.

ClickFunnels

Leader

A platform for creating marketing funnels with integrated CRM, email marketing, and sales automation tools to help businesses acquire and manage customers.

Independently observed

Instapage

A marketing platform that helps users create and optimize landing pages and websites using templates, AI-powered tools, A/B testing, personalization, and integrated email marketing to improve conversion rates.

Independently observed

Pricing

List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.

ClickFunnels

Leader
from $81/moSubscriptionFree tier

Free tier available. From $97/mo.

  • Launch$97/mo or $81/mo billed annually
    • Unlimited Funnels
    • 2 Team Members
    • 10K Contacts
    • 50K Emails/Month
    • 3 Courses
    • +11 more
  • Scale$197/mo or $164/mo billed annually
    • Unlimited Funnels
    • 300K Contacts
    • 300K Emails/Month
    • Unlimited Custom Domains
    • AI Tools 2M Words
    • +12 more
  • Optimize$297/mo or $248/mo billed annually
    • Unlimited Funnels
    • 750K Contacts
    • 10 Team Members
    • 5M Emails/Month
    • 10 Courses
    • +17 more
  • DominateContact sales
    • Unlimited Funnels
    • 1.2M Contacts
    • 20 Team Members
    • 10M Emails/Month
    • Unlimited Courses
    • +19 more
as of verify ↗

Instapage

SubscriptionFree tier14-day trial
as of verify ↗

Platform & deployment

Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.

Platforms
Web
ClickFunnels✓
Instapage✓
Deployment
Cloud / SaaS
ClickFunnels✓
Instapage✓

Integrations

What each product connects to. Counts come from the vendor's own integration directory where one exists.

ClickFunnels

Leader
19 total
  • ActiveCampaign
  • Aweber
  • Blastable
  • ClickFunnels Classic
  • Constant Contact
  • ConvertKit
  • GetResponse
  • HubSpot
  • Klaviyo
  • MailChimp
  • Ontraport
  • Pipedrive
  • Sendlane
  • Shippo
  • Slack
  • WebinarFuel
  • Zapier
  • Keap
  • GoTo Webinar
Independently observed

Instapage

Not documented yet.

Still deciding?

ClickFunnels or Instapage: which one depends on you

A composite score cannot know your constraints. Describe them and both get re-weighted against what you actually need, with the evidence behind every position.

Free to run, no account needed to start. How the evaluation works

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.