Campaign Monitor vs ConvertKit (Kit)
No clear leader: ConvertKit (Kit) (57.9) and Campaign Monitor (57.1) are within the 5-point margin; treat as a tie. The attribute-by-attribute breakdown below, with a source and date on every value, is the honest way to compare them.
Capabilities
Feature-by-feature on the axes that matter for email marketing. “-” means undocumented, not absent.
What each one is
The product in its own terms, so the numbers below have context.
Campaign Monitor
Create and send targeted email campaigns using a drag-and-drop builder, configure automated workflows, and segment audiences. Includes A/B testing, real-time analytics, advanced deliverability monitoring, and an integrated website builder.
ConvertKit (Kit)
A creator-focused email platform for building subscriber lists, designing landing pages and signup forms, automating email sequences, and monetizing content through newsletters and digital products.
Pricing
List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.
Campaign Monitor
Free tier with 500 contacts (30-day trial). Paid plans from Lite onwards with monthly and annual billing options. Enterprise has custom pricing.
- FreeFree
- Multiple users
- Two-factor authentication
- Segmentation tools
- Real-time reporting analytics
- Free image gallery
- +2 more
- Lite-
- Custom coded templates
- Drip campaigns
- Unlimited signup forms
- AI Writer
- Automated emails
- +2 more
- Essentials-
- Unlimited email sends
- Priority support
- All core features
- Unlimited AI-powered features
- Unlimited automated emails
- +3 more
- Premier-
- Premier support with phone
- Advanced engagement segments
- Send time optimization
- Email section locking
- Advanced link tracking
- +3 more
- EnterpriseContact sales
- Custom annual contract
- Dedicated account manager and customer success partner
- Multi-brand and multi-team management
- Proactive deliverability monitoring
- Quarterly business reviews
- +3 more
ConvertKit (Kit)
Free plan available. Creator from $390/year annual billing. Pro and higher available.
- FreeFree
- Create landing pages
- Unlimited email opt-in forms
- Landing page and form templates
- Custom domain
- Freebie delivery
- +5 more
- Creator$390/year (saves $78/year vs. monthly billing)
- Everything in Free, plus:
- Audience research
- Engagement analytics
- Email templates with customization
- Conditional email content
- +4 more
- Pro$66/month (incomplete pricing in source)
- Everything in Creator, plus:
- Advanced A/B split testing (up to 5 variants)
- Real-time email collaboration
- Deliverability reporting
- Insights dashboard
- +14 more
Platform & deployment
Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.
Integrations
What each product connects to. Counts come from the vendor's own integration directory where one exists.
- Shopify
Campaign Monitor
- Lexer
- Gift Up!
- Ematic Solutions
- GrowSurf
- WordPress
- Fresh Relevance
- Raiser's Edge NXT
- Join It
- Rungopher
- Stripo.email
- OptinMonster
- 8Seconds
- Movable Ink
- Salesforce
- Google Analytics
ConvertKit (Kit)
- Claude
- ChatGPT
- Gemini
- Fourthwall
- Wix
- RSS
- Zapier
Campaign Monitor or ConvertKit (Kit): which one depends on you
A composite score cannot know your constraints. Describe them and both get re-weighted against what you actually need, with the evidence behind every position.
Free to run, no account needed to start. How the evaluation works
Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.