BuilderPrime vs Roofr
No clear leader: Roofr (53.0) and BuilderPrime (50.0) are within the 5-point margin; treat as a tie. The attribute-by-attribute breakdown below, with a source and date on every value, is the honest way to compare them.
Capabilities
Feature-by-feature on the axes that matter for contractor crm. “-” means undocumented, not absent.
What each one is
The product in its own terms, so the numbers below have context.
BuilderPrime
An integrated platform combining CRM, project management, invoicing, and business intelligence specifically designed for residential and commercial contractors to streamline operations from lead to payment.
Roofr
A roofing sales platform offering aerial measurement reports, proposal generation, material ordering, customer communication, and optional lead capture and AI receptionist features.
Pricing
List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.
BuilderPrime
From $300/mo platform + $60/core user/mo + $10/field user/mo. Annual billing saves up to 17%.
- Core Users$300/mo platform + $60/user/mo
- Lead tracking & pipeline management
- Automated follow-up
- SMS & email marketing automation
- Built-in call center
- Estimates & proposals
- +14 more
- Field Users$10/user/mo
- Mobile job access
- Time tracking
- Photo uploads
- Status updates
- EnterpriseContact sales
- Volume pricing
- Dedicated CSM
- SLAs
Roofr
Free tier available. Paid plans from $209/mo. Annual commitments provide ~15% savings; monthly options available.
- StarterFree
- Measurement reports delivered in 24 hours
- 10 trial proposals, invoices & work orders
- Material ordering & supplier integrations
- Email & templates
- ESX files at $12 per report
- Professional$209/mo billed annually
- Measurement reports at $13 each, 2-hour delivery
- SMS texting & templates
- All Starter features
- Advanced$299/mo billed annually
- Measurement reports at $13 each, 2-hour delivery
- SMS texting & templates
- Custom job tags & work types
- Performance dashboard & reporting
- All lower-tier features
Platform & deployment
Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.
Integrations
What each product connects to. Counts come from the vendor's own integration directory where one exists.
- QuickBooks
- CompanyCam
- Zapier
BuilderPrime
- Paradigm Vendo
- HomeAdvisor
- Angi
- Remodeling.com
- RingCentral
- GreenSky
- Eagleview
- Hover
- FeneVision WEB
- Interstate Windows and Doors
- ProVia
Roofr
- ABC Supply
- QXO
- SRS
- Gmail
- Google Calendar
BuilderPrime or Roofr: which one depends on you
A composite score cannot know your constraints. Describe them and both get re-weighted against what you actually need, with the evidence behind every position.
Free to run, no account needed to start. How the evaluation works
Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.