Comparison

Buffer vs Loomly

On the evidence we track, Buffer leads this comparison with a composite score of 77/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.

Machine formatsJSONMarkdownGraphQLor send Accept: application/json
Buffer77
Loomly68
Score
Vioscale score
Buffer77 / 100medium · 62%
Loomly68 / 100medium · 73%
Pricing
Free tier
Buffer
Loomly
Model
Bufferfreemium
Loomlyfreemium
Price level
Bufferlow
Loomlymid
Transparent
Buffer
Loomly
Integrations
Count
Buffer35
Loomly12
Security
Disclosure policy
Buffer
Loomly
Gdpr
Buffer
Loomly
Iso27001
Buffer
Loomly
Pci
Buffer
Loomly
Soc2
Buffer
Loomly
Reliability
Status page
Buffer
Loomly

Capabilities

Feature-by-feature on the axes that matter for social media management software. “-” means undocumented, not absent.

Pricing
Pricing transparency
BufferTransparent
LoomlyTransparent
Free tier
Buffer
Loomly
Pricing unit
BufferPer-seat + per-account
LoomlyFlat
Coverage
Networks supported
BufferLinkedIn, Instagram, TikTok, YouTube, Facebook, X, Threads, Pinterest, Bluesky,
LoomlyFacebook, Instagram, X/Twitter, LinkedIn, TikTok
TikTok / YouTube support
Buffer
Loomly
Publishing
Post scheduling / queue
Buffer
Loomly
Content calendar
Buffer
Loomly
Engagement
Unified inbox / engagement
Buffer
Loomly
Social listening / monitoring
Buffer-
LoomlyYes
Analytics
Analytics & reporting
BufferAdvanced
LoomlyAdvanced
Agency
Approval workflows / client workspaces
Buffer
Loomly
AI
AI content generation
Buffer
Loomly
Extras
Link-in-bio / bundled extras
Buffer
Loomly-
Platform
Mobile app
Buffer
Loomly

What each one is

The product in its own terms, so the numbers below have context.

Buffer

Leader

A platform that lets users draft, schedule, and publish social media posts to multiple networks from one dashboard, with features for team collaboration, audience engagement, and performance tracking.

Independently observed

Loomly

Tool for managing social media presence by enabling teams to plan, schedule, and publish content, monitor interactions, and analyze performance across various platforms.

Independently observed

Pricing

List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.

Buffer

Leader
from $5/moSubscriptionFree tier14-day trial

Free tier with 3 channels, or $5–$10 per channel per month on paid plans. 14-day free trial for paid tiers.

  • FreeFree
    • 10 scheduled posts per channel
    • 100 ideas
    • 1 user account
    • AI Assistant
    • Insights (30-day history)
    • +6 more
  • Essentials$5/channel/month or $60/channel/year (saves 2 months)
    • Unlimited scheduled posts per channel
    • Unlimited ideas
    • Advanced analytics
    • Performance overview
    • Custom analytics
    • +11 more
  • Team$10/channel/month or $120/channel/year (saves 2 months), unlimited team members
    • Unlimited scheduled posts per channel
    • Unlimited ideas
    • Unlimited team members
    • Advanced analytics
    • Custom analytics
    • +14 more
as of verify ↗

Loomly

from $49/moSubscriptionFree tier15-day trial

Starting at $65/month (Starter) or $49/month annually. Beyond tier at $332/month or $249/month annually. Free tier and 15-day trial available. 25% discount for annual commitment.

  • Starter$65/month (billed monthly) or $49/month (billed annually with 25% discount)
    • AI Assistant chat
    • Scheduling and publishing
    • Approval workflows
    • Advanced analytics
    • Link shorteners
    • +15 more
  • Beyond$332/month (billed monthly) or $249/month (billed annually with 25% discount)
    • All Starter features
    • Custom branding and branded subdomain
    • Custom roles and workflows
    • Hashtag manager
    • Calendar 2FA enforcement
    • +6 more
  • EnterpriseContact sales
    • All Beyond features
    • Priority support
    • Custom pricing for scale
as of verify ↗

Platform & deployment

Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.

Platforms
Web
Buffer
Loomly
iOS
Buffer
Loomly
Android
Buffer
Loomly
CLI
Buffer
Loomly
Deployment
Cloud / SaaS
Buffer
Loomly

Integrations

What each product connects to. Counts come from the vendor's own integration directory where one exists.

In common (8)
  • LinkedIn
  • Instagram
  • TikTok
  • Facebook
  • Canva
  • Google Drive
  • Unsplash
  • Zapier

Buffer

Leader
35 total - 27 not shared
  • YouTube
  • X
  • Threads
  • Pinterest
  • Bluesky
  • Mastodon
  • Google Business Profile
  • ChatGPT
  • Claude
  • Cursor
  • Dropbox
  • Google Photos
  • IFTTT
  • Make
  • Microsoft Power Automate
  • n8n
  • OneDrive
  • OpenAI
  • Perplexity
  • Raycast
  • WordPress
  • Bitly
  • Feedly
  • Evergreen Content Poster
  • +3 more
Independently observed

Loomly

12 total - 4 not shared
  • X/Twitter
  • Slack
  • Microsoft Teams
  • Giphy
Independently observed

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.