Comparison

Balsamiq vs Marvel

On the evidence we track, Marvel leads this comparison with a composite score of 83/100. Scores are only directly comparable because these tools share a category; the full breakdown and every source is below.

Machine formatsMarkdownJSONGraphQLMarkdown is open. JSON and GraphQL need a free key.
Balsamiq69
★Marvel83
Score
vioscaleAI score
Balsamiq69 / 100medium · 69%
Marvel83 / 100medium · 70%
Pricing
Free tier
Balsamiq✓
Marvel✓
Model
Balsamiqcommercial
Marvelfree
Price level
Balsamiqmid
Marvelfree
Transparent
Balsamiq✓
Marvel✓
Integrations
Count
Balsamiq5
Marvel2
Security
Certifications
Gdpr
Balsamiq✓
Marvel✓
Iso27001
Balsamiq–
Marvel✓
Pci
Balsamiq–
Marvel✓
Soc2
Balsamiq✓
Marvel✓
Trust center
Reliability
Sla pct
Balsamiq99.9
Marvel99.98
Status page
Balsamiq✓
Marvel✓
Market
Availability
Content
Faq
Balsamiq6 items
Marvel7 items

Capabilities

Feature-by-feature on the axes that matter for ui/ux & prototyping tools. “-” means undocumented, not absent.

Design
Vector UI design
Balsamiq✓
Marvel✓
Component / design-system libraries
Balsamiq✓
Marvel-
Auto layout / responsive
Balsamiq-
Marvel-
Prototyping
Clickable prototyping
Balsamiq✓
Marvel✓
Advanced interactions (variables / conditions)
Balsamiq-
Marvel-
Collaboration
Real-time multiplayer collaboration
Balsamiq✓
Marvel✓
Handoff
Dev handoff / spec export
Balsamiq✓
Marvel✓
Platform
Platform breadth (Web / macOS / Windows / Linux / self-hosted)
BalsamiqWeb (Cloud), Desktop, Confluence, Jira
MarvelWeb platform with GraphQL API for integrations
Licensing
Self-hostable / open-source
Balsamiq-
Marvel✗
AI
AI design assist
Balsamiq✓
Marvel-
Pricing
Pricing model
BalsamiqSubscription
MarvelFreemium
Ecosystem
Plugin / community ecosystem
BalsamiqSlack, Jira, Confluence, Notion, MCP server for Claude/Cursor
MarvelGraphQL API, integrations directory, and partner program

What each one is

The product in its own terms, so the numbers below have context.

Balsamiq

A wireframing and prototyping platform that combines AI-assisted design with real-time collaboration to help teams turn rough ideas into validated, interactive prototypes before handing off to developers.

Independently observed

Marvel

Leader

Marvel is a web-based design and prototyping platform that enables teams to wireframe, design, and create interactive prototypes collaboratively. It includes features for user testing, design handoff, and integration with other tools to streamline design workflows.

Independently observed

Pricing

List pricing as published by each vendor, with the date we read it. Always verify at the source before you buy.

Balsamiq

from $16/moSubscriptionFree tier14-day trial

From $16/editor/month. Free 14-day trial. Save 30% with annual billing.

  • Starter$16/editor/month billed annually ($192/year)
    • Up to 10 projects
    • Unlimited reviewers
    • 500 monthly AI credits per editor
    • Balsamiq MCP server
    • Slack integration
    • +2 more
  • Teams$24/editor/month billed annually ($288/year)
    • Up to 100 projects
    • Unlimited reviewers
    • 1,000 monthly AI credits per editor
    • Balsamiq MCP server
    • Billing admin role and permissions
    • +3 more
  • Enterprise$35/editor/month billed annually ($420/year)
    • Everything in Teams, plus:
    • Up to 400 projects
    • 2,500 monthly AI credits per editor
    • Balsamiq MCP server
    • SSO with SAML
    • +3 more
as of verify ↗

Marvel

Leader
from £8/moSubscriptionFree tier7-day trial

From £8/user/month billed annually. Free tier available.

  • FreeFree
    • 1 project
    • 1 user
  • Pro£8/user/month billed yearly
    • Unlimited projects
    • 3 active user tests
    • Download prototypes offline
    • Remove Marvel branding
  • Team£8/user/month billed yearly (3 user minimum)
    • Unlimited projects
    • 10 active user tests
    • Download prototypes offline
    • Remove Marvel branding
    • Premium support
  • EnterpriseContact sales
    • Unlimited users
    • Unlimited projects
    • Unlimited user tests
    • Dedicated support
    • Remove Marvel branding
    • +4 more
as of verify ↗

Platform & deployment

Where each product runs and how it can be hosted. A dash means undocumented, not unsupported.

Platforms
Web
Balsamiq✓
Marvel✓
iOS
Balsamiq✗
Marvel✓
Deployment
Cloud / SaaS
Balsamiq✓
Marvel✓

Integrations

What each product connects to. Counts come from the vendor's own integration directory where one exists.

In common (1)
  • Slack

Balsamiq

5 total - 4 not shared
  • Jira
  • Confluence
  • Notion
  • MCP server (Claude, Cursor)
Independently observed

Marvel

Leader
5 total - 4 not shared
  • Figma
  • Ballpark
  • Zapier
  • Mixpanel
Independently observed
Still deciding?

Balsamiq or Marvel: which one depends on you

A composite score cannot know your constraints. Describe them and both get re-weighted against what you actually need, with the evidence behind every position.

Free to run, no account needed to start. How the evaluation works

Comparison generated from independently-sourced facts. Every value links to its source and retrieval date. See the method.