# Ruler Analytics

> Connect marketing activities across channels to measure their impact on revenue and sales outcomes

- **Canonical URI:** https://www.vioscale.ai/software/ruler-analytics
- **Category:** Marketing Attribution
- **Vendor:** Ruler Analytics Limited
- **Homepage:** https://www.ruleranalytics.com
- **Also known as:** ruler-analytics
- **Profile claimed by vendor:** no
- **Last updated:** 2026-10-06T22:41:03.727Z

## vioscaleAI score

**55.2 / 100**, confidence 37% (low). Computed 2026-10-06.

Composite of weighted, independently-sourced signals (no user reviews, no vendor payment).

| Signal | Score | Weight | Contribution | Evidence present |
|---|--:|--:|--:|:--:|
| price_level | 25 | 0.052 | 1.3 | ✓ |
| reliability | 0 | 0.073 | 0 | - |
| capabilities | 74.7 | 0.049 | 3.6 | ✓ |
| integrations | 48.6 | 0.041 | 2 | ✓ |
| security_posture | 5 | 0.073 | 0 | - |
| pricing_transparency | 75 | 0.084 | 6.3 | ✓ |

## Pricing

_As of 2026-10-06, [verify at source](https://www.ruleranalytics.com/pricing/). Independently observed._

from £299/mo · Subscription

> From £269/mo (annual billing). 10% discount on annual deals. Agency partner rates available.

| Plan | Price | Free | Commitment |
|---|---|:--:|---|
| Small | £299/mo (monthly) or £269/mo (billed annually, 10% discount) | - | - |
| Medium | £499/mo (monthly) or £449/mo (billed annually, 10% discount) | - | - |
| Large | £999/mo (monthly) or £899/mo (billed annually, 10% discount) | - | - |
| Advanced | £1,499/mo (monthly) or £1,349/mo (billed annually, 10% discount) | - | - |

### Small

Up to 10k monthly visits

**Included limits:** visits: 10k/mo

### Medium

Up to 50k monthly visits

**Included limits:** visits: 50k/mo

### Large

Up to 100k monthly visits

**Included limits:** visits: 100k/mo

### Advanced

From 100k monthly visits

**Included limits:** visits: 100k+/mo

## About

A unified platform that tracks customer touchpoints across marketing channels and attributes revenue impact using multi-touch attribution, marketing mix modeling, and first-party data integration.

_Independently observed._

## Integrations (48)

_Independently observed._

- Salesforce — crm (native, bi-directional)
- Hubspot — crm (native, bi-directional)
- Pipedrive — crm (native, bi-directional)
- Dynamics 365 — crm (native, bi-directional)
- Zoho — crm (native, bi-directional)
- Monday — crm (native, bi-directional)
- Shopify — ecommerce (native, bi-directional)
- Woocommerce — ecommerce (native, bi-directional)
- BigCommerce — ecommerce (native, bi-directional)
- Stripe — payments (native, inbound)
- Recurly — payments (native, inbound)
- Chargebee — payments (native, inbound)
- Xero — accounting (native, inbound)
- Google Ads — ads (native, bi-directional)
- Facebook Ads — ads (native, bi-directional)
- TikTok Ads — ads (native, bi-directional)
- Microsoft Ads — ads (native, bi-directional)
- LinkedIn Ads — ads (native, bi-directional)
- Pinterest Ads — ads (native, bi-directional)
- Twitter Ads — ads (native, bi-directional)
- Google Analytics — analytics (native, bi-directional)
- Display & Video 360 — ads (native, bi-directional)
- Intercom — chat (native, bi-directional)
- Drift — chat (native, bi-directional)
- Olark — chat (native, inbound)
- LiveChatInc — chat (native, inbound)
- Outbrain — ads (native, bi-directional)
- Taboola — ads (native, bi-directional)
- StackAdapt — ads (native, bi-directional)
- Awin — affiliate (native, inbound)
- Snowflake — data_warehouse (native, outbound)
- Redshift — data_warehouse (native, outbound)
- BigQuery — data_warehouse (native, outbound)
- Tableau — bi (native, outbound)
- Looker Studio — bi (native, outbound)
- Whatagraph — bi (native, outbound)
- Zapier — integration (native, outbound)
- Google Tag Manager — tracking (native, inbound)
- Typeform — forms (native, inbound)
- Calendly — scheduling (native, inbound)
- Eloqua — marketing_automation (native, bi-directional)
- Pardot — marketing_automation (native, bi-directional)
- Marketing Cloud — marketing_automation (native, bi-directional)
- Unbounce — landing_pages (native, inbound)
- PureChat — chat (native, inbound)
- SalesIQ — chat (native, inbound)
- Gravity — forms (native, inbound)
- Demandware — ecommerce (native, bi-directional)

## Capabilities

_The capabilities that matter for Marketing Attribution. "-" = undocumented, not absent._

| Capability | Supported |
|---|:--:|
| **Capabilities** | |
| Multi touch attribution mta modeling | ✓ |
| Server side first party pixel tracking | - |
| Post purchase survey zero party data | - |
| Marketing mix modeling mmm | ✓ |
| B2B account level pipeline revenue attribution | - |
| Daily ad spend cost ingestion API | - |
| Meta google tiktok ads API sync | ✓ |
| Salesforce hubspot CRM revenue sync | ✓ |
| Shopify woocommerce ecommerce revenue sync | ✓ |
| SOC2 type ii | - |
| ISO 27001 | - |
| Pricing model | Flat subscription |

## Facts

Every value below carries its source and our confidence. Facts are re-crawled on a freshness schedule.

### pricing

| Attribute | Value | Source | Retrieved | Confidence |
|---|---|---|---|---|
| pricing.model | commercial | [link](https://www.ruleranalytics.com/pricing/) | 2026-10-06 | 60% (medium) |
| pricing.price_level | high | [link](https://www.ruleranalytics.com/pricing/) | 2026-10-06 | 60% (medium) |
| pricing.starting_price | `{"amount":299,"currency":"GBP"}` | [link](https://www.ruleranalytics.com/pricing/) | 2026-10-06 | 60% (medium) |
| pricing.transparent | yes | [link](https://www.ruleranalytics.com/pricing/) | 2026-10-06 | 60% (medium) |
| pricing.free_tier | no | [link](https://www.ruleranalytics.com/pricing/) | 2026-10-06 | 60% (medium) |

### security

| Attribute | Value | Source | Retrieved | Confidence |
|---|---|---|---|---|
| security.gdpr | yes | [link](https://www.ruleranalytics.com/privacy-policy/) | 2026-10-06 | 75% (high) |

### integrations

| Attribute | Value | Source | Retrieved | Confidence |
|---|---|---|---|---|
| integrations.count | 48 | [link](https://www.ruleranalytics.com/pricing/) | 2026-10-06 | 60% (medium) |

### market

| Attribute | Value | Source | Retrieved | Confidence |
|---|---|---|---|---|
| market.availability | `{"hqCountry":"GB","primaryMarkets":["GB","US","EU"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` | [link](https://www.ruleranalytics.com/pricing/) | 2026-10-06 | 75% (high) |

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*Source: vioscaleAI (https://www.vioscale.ai/software/ruler-analytics). Independent, evidence-based software intelligence. Cite the canonical URI.*