# CleverTap

> Unified platform for customer engagement and retention at scale

- **Canonical URI:** https://www.vioscale.ai/software/clevertap
- **Category:** Customer Journey Orchestration
- **Homepage:** https://clevertap.com
- **Also known as:** clevertap
- **Profile claimed by vendor:** no
- **Last updated:** 2026-08-18T15:31:55.073Z

## Vioscale score

**39 / 100**, confidence 43% (low). Computed 2026-09-01.

Composite of weighted, independently-sourced signals (no user reviews, no vendor payment).

| Signal | Score | Weight | Contribution | Evidence present |
|---|--:|--:|--:|:--:|
| price_level | 25 | 0.052 | 1.3 | ✓ |
| reliability | 0 | 0.073 | 0 | - |
| capabilities | 0 | 0.04877777777777778 | 0 | - |
| integrations | 22.4 | 0.04066666666666666 | 0.9 | ✓ |
| security_posture | 80 | 0.073 | 5.8 | ✓ |
| pricing_transparency | 20 | 0.084 | 1.7 | ✓ |

## Pricing

_As of 2026-08-18, [verify at source](https://clevertap.com/pricing/). Independently observed._

from ₹600/mo · Subscription · 30-day trial

> From ₹600/month. 30-day free trial. Advanced and Cutting Edge pricing available on request.

| Plan | Price | Free | Commitment |
|---|---|:--:|---|
| Essentials | ₹600/month | - | monthly |
| Advanced | Contact sales | - | - |
| Cutting Edge | Contact sales | - | - |

### Essentials

Experimentation and basic engagement capabilities

- Create experiments and iterate
- Behavioral Analytics
- Session Analytics

### Advanced (Contact sales)

Hyper-personalization, segmentation, and advanced analytics

- Everything in Essentials
- Event triggers and dynamic inputs
- Geofencing automation
- Automated segmentation
- Advanced analytics with pivots and flows
- Premium engagement channels (Facebook, Google Ads, Display)
- Platform integrations

### Cutting Edge (Contact sales)

AI-powered intelligence and predictive capabilities

- Everything in Advanced
- IntelliNODE (AI-powered campaign orchestration)
- Predictive segmentation via AI
- Real-time product recommendations
- Content library and collaboration tools

### Add-ons

- **Email**
- **Archive**
- **Remote Configuration**
- **RCS Business Messaging**
- **Web Native Display**
- **App Native Display**
- **Single Sign-On (SSO)**
- **Advanced Role-Based Access**
- **Campaign Approval Workflows**
- **API Access**

## About

A SaaS platform that enables businesses to create personalized customer experiences, automate lifecycle marketing, and optimize journeys in real-time to increase customer lifetime value.

_Independently observed._

## Platform & deployment

- **Platforms:** iOS, Web, Android
- **Deployment:** Cloud / SaaS

## Integrations (5)

_Independently observed._

- Facebook
- Google Ads
- AWS
- Azure
- Google Cloud Platform

## Facts

Every value below carries its source and our confidence. Facts are re-crawled on a freshness schedule.

### pricing

| Attribute | Value | Source | Retrieved | Confidence |
|---|---|---|---|---|
| pricing.free_tier | no | [link](https://clevertap.com/pricing/) | 2026-08-18 | 60% (medium) |
| pricing.price_level | high | [link](https://clevertap.com/pricing/) | 2026-08-18 | 60% (medium) |
| pricing.starting_price | `{"amount":600,"currency":"INR"}` | [link](https://clevertap.com/pricing/) | 2026-08-18 | 60% (medium) |
| pricing.transparent | no | [link](https://clevertap.com/pricing/) | 2026-08-18 | 60% (medium) |
| pricing.model | commercial | [link](https://clevertap.com/pricing/) | 2026-08-18 | 60% (medium) |

### security

| Attribute | Value | Source | Retrieved | Confidence |
|---|---|---|---|---|
| security.gdpr | yes | [link](https://clevertap.com/security/) | 2026-08-18 | 75% (high) |
| security.hipaa | yes | [link](https://clevertap.com/security/) | 2026-08-18 | 75% (high) |
| security.iso27001 | yes | [link](https://clevertap.com/security/) | 2026-08-18 | 75% (high) |
| security.soc2 | yes | [link](https://clevertap.com/security/) | 2026-08-18 | 75% (high) |

### integrations

| Attribute | Value | Source | Retrieved | Confidence |
|---|---|---|---|---|
| integrations.count | 5 | [link](https://clevertap.com/pricing/) | 2026-08-18 | 60% (medium) |

### market

| Attribute | Value | Source | Retrieved | Confidence |
|---|---|---|---|---|
| market.availability | `{"hqCountry":"IN","primaryMarkets":["IN","SG","AE","US"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` | [link](https://clevertap.com/pricing/) | 2026-08-18 | 75% (high) |

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*Source: Vioscale (https://www.vioscale.ai/software/clevertap). Independent, evidence-based software intelligence. Cite the canonical URI.*