# Webflow vs Wix

**Leader by Vioscale score:** Wix

| Attribute | Webflow | Wix |
|---|---|---|
| **Vioscale score** | 68.6 (73% (medium)) | 84.5 (73% (medium)) |
| deployment.options | `{"cloud":true}` | `{"cloud":true}` |
| description.long | A cloud-hosted website creation platform that combines visual design capabilities, content management, AI-assisted building, and managed hosting. It supports users from designers and marketers through to developers who can also integrate custom code and frameworks. | A cloud-based website builder platform that merges drag-and-drop visual design with API-driven customization. Includes integrated eCommerce, payment processing, bookings, and business management tools with support for 90+ languages and 500+ third-party integrations. |
| features.capabilities | `{"cms_type":"builder","free_tier":true,"multisite":true,"open_source":false,"git_workflow":true,"headless_api":true,"localization":true,"self_hostable":false,"visual_builder":true,"managed_hosting":true,"content_workflow":true,"plugin_ecosystem":"Webflow Marketplace (size not specified)","structured_content":true}` | `{"cms_type":"builder","free_tier":true,"multisite":true,"open_source":false,"git_workflow":true,"headless_api":true,"localization":true,"self_hostable":false,"visual_builder":true,"managed_hosting":true,"content_workflow":true,"plugin_ecosystem":"500+ third-party apps and 500+ professional templates","structured_content":true}` |
| integrations.count | 2 | 500 |
| integrations.list | `[{"name":"GitHub"},{"name":"Figma"}]` | `[{"name":"Facebook"},{"name":"Instagram"},{"name":"Google Shopping"},{"name":"eBay"},{"name":"PayPal"},{"name":"Stripe"},{"name":"Square"},{"name":"Avalara"},{"name":"Shippo"},{"name":"USPS"},{"name":"Google"},{"name":"Loggly"},{"name":"GCP"}]` |
| market.availability | `{"primaryMarkets":[],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` | `{"primaryMarkets":[],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` |
| platform.support | `{"cli":true,"web":true}` | `{"ios":true,"web":true,"android":true}` |
| pricing | `{"type":"subscription","plans":[{"free":true,"name":"Starter","features":["Webflow.io domain","Limited Webflow CMS","2 static pages","1 GB bandwidth","50 form submissions","Webflow AI","MCP server","Webflow Cloud app hosting","Free Starter Workspace"],"description":"For exploring and experimenting with Webflow","contactSales":false},{"free":false,"name":"Basic","features":["Custom domain","300 static pages","10 GB bandwidth","Unlimited form submissions","Password protection","Webflow AI","MCP server","Webflow Cloud app hosting","Free Starter Workspace"],"commitment":"annual","components":[{"kind":"fixed","amount":15,"period":"month","currency":"USD"}],"description":"For simple sites that don't need a CMS","contactSales":false},{"free":false,"name":"Premium","features":["Everything in Basic","Webflow CMS","Code components","Site search","Form file upload","Well-known files"],"commitment":"annual","components":[{"kind":"fixed","amount":25,"period":"month","currency":"USD"}],"description":"For content-rich sites with robust CMS and traffic needs","contactSales":false},{"free":false,"name":"Team","features":["Everything in Premium","Site & Workspace","Webflow Localize","AEO agents","Publishing workflows","Single-page publishing","Site activity log & API","Foundational governance","Enhanced security & compliance","Priority support"],"commitment":"annual","components":[{"kind":"fixed","amount":2500,"period":"month","currency":"USD"}],"description":"For growing teams that need more control without complexity","contactSales":true},{"free":false,"name":"Enterprise","features":["Everything in Team","Enterprise-ready scale","Granular permissions","Custom roles","Advanced governance","Secure integrations","Dedicated account manager","Enhanced SLAs","Custom configurations"],"description":"For organizations that need a flexible, fully customizable solution","contactSales":true}],"addOns":[{"name":"Optimize","components":[{"kind":"fixed","amount":299,"period":"month","currency":"USD"}]},{"name":"Analyze","components":[{"kind":"fixed","amount":9,"period":"month","currency":"USD"}]},{"name":"Localize Essential","components":[{"kind":"fixed","amount":9,"period":"month","currency":"USD"}]},{"name":"Localize Advanced","components":[{"kind":"fixed","amount":29,"period":"month","currency":"USD"}]}],"summary":"From $15/mo billed annually. Free tier available.","currency":"USD","freeTier":true,"sourceUrl":"https://webflow.com/pricing","retrievedAt":"2026-08-14T16:40:30.918Z","startingPrice":{"amount":15,"period":"month","currency":"USD"},"billingPeriods":["month","year"]}` | `{"type":"subscription","plans":[{"free":true,"name":"Free","summary":"Free","features":["Reliable web hosting","Intuitive drag and drop editor","No-code design features","1000s of templates"],"components":[{"kind":"fixed","amount":0,"period":"month","currency":"GBP"}],"description":"No credit card required","contactSales":false},{"free":false,"name":"Light","summary":"£9/month (annual billing)","features":["Free domain for 1 year","2 GB storage","Multi-cloud hosting","Light marketing suite","2 site collaborators"],"commitment":"annual","components":[{"kind":"fixed","amount":9,"period":"month","currency":"GBP"}],"description":"Get the basics","contactSales":false,"includedLimits":{"storage":"2GB","collaborators":"2"}},{"free":false,"name":"Core","summary":"£16/month (annual billing)","features":["Free domain for 1 year","50 GB storage","Multi-cloud hosting","Basic marketing suite","Accept payments","Basic eCommerce","Scheduling and services","5 site collaborators"],"commitment":"annual","components":[{"kind":"fixed","amount":16,"period":"month","currency":"GBP"}],"description":"Engage your audience","contactSales":false,"includedLimits":{"storage":"50GB","collaborators":"5"}},{"free":false,"name":"Business","summary":"£25/month (annual billing, recommended)","features":["Free domain for 1 year","100 GB storage","Multi-cloud hosting","Standard marketing suite","Accept payments","Standard eCommerce","Scheduling and services","10 site collaborators"],"commitment":"annual","components":[{"kind":"fixed","amount":25,"period":"month","currency":"GBP"}],"description":"Grow your brand","contactSales":false,"includedLimits":{"storage":"100GB","collaborators":"10"}},{"free":false,"name":"Business Elite","summary":"£119/month (annual billing)","features":["Free domain for 1 year","Unlimited storage","Multi-cloud hosting","Advanced marketing suite","Accept payments","Advanced eCommerce","Scheduling and services","Advanced developer platform","100 site collaborators"],"commitment":"annual","components":[{"kind":"fixed","amount":119,"period":"month","currency":"GBP"}],"description":"Scale your business","contactSales":false,"includedLimits":{"storage":"Unlimited","collaborators":"100"}}],"summary":"From £9/month with free tier. All plans include 14-day money-back guarantee.","currency":"GBP","freeTier":true,"sourceUrl":"https://www.wix.com","retrievedAt":"2026-08-03T14:29:06.860Z","startingPrice":{"amount":9,"period":"month","currency":"GBP"},"billingPeriods":["month","year"]}` |
| pricing.free_tier | yes | yes |
| pricing.model | freemium | freemium |
| pricing.price_level | mid | low |
| pricing.transparent | yes | yes |
| reliability.status_page | yes | yes |
| security.disclosure_policy | yes | yes |
| security.gdpr | - | yes |
| security.hipaa | - | yes |
| security.iso27001 | yes | yes |
| security.pci | yes | yes |
| security.soc2 | yes | yes |

## Capabilities (CMS Software)

| Capability | Webflow | Wix |
|---|:--:|:--:|
| **Core** |  |  |
| CMS type | Hosted website builder | Hosted website builder |
| **Licensing** |  |  |
| Open-source | ✗ | ✗ |
| **Deployment** |  |  |
| Self-hostable | ✗ | ✗ |
| Managed / cloud hosting offered | ✓ | ✓ |
| **Delivery** |  |  |
| Headless API (REST/GraphQL) | ✓ | ✓ |
| **Content** |  |  |
| Structured content modelling | ✓ | ✓ |
| Localisation / i18n | ✓ | ✓ |
| Content workflow / approvals | ✓ | ✓ |
| **Editing** |  |  |
| Visual / no-code page builder | ✓ | ✓ |
| **Extensibility** |  |  |
| Plugin / app ecosystem size | Webflow Marketplace (size not specified) | 500+ third-party apps and 500+ professional templates |
| **Scale** |  |  |
| Multi-site / multi-tenant | ✓ | ✓ |
| **Workflow** |  |  |
| Git-based / code-first workflow | ✓ | ✓ |
| **Pricing** |  |  |
| Free / open tier | ✓ | ✓ |

*Source: Vioscale. Generated 2026-09-01T16:45:25.108Z. "-" = undocumented, not absent.*