# SE Ranking vs SpyFu

| Attribute | SE Ranking | SpyFu |
|---|---|---|
| **Vioscale score** | 58 (55% (medium)) | 56.1 (37% (low)) |
| deployment.options | `{"cloud":true}` | `{"cloud":true}` |
| description.long | Complete AI SEO platform with keyword research, backlink analysis, rank tracking, site audits, competitor research, content optimization, and AI search tracking. Integrates with Claude and other AI assistants via MCP for automated SEO workflows. | A competitor intelligence platform that reveals the keywords and ads competitors target for SEO and Google Ads, provides AI-driven content optimization recommendations, and tracks ranking performance against competitors. |
| features.capabilities | `{"free_tier":true,"deployment":"cloud","public_api":true,"site_audit":true,"rank_tracking":true,"backlink_index":true,"locales_covered":"188+ countries and regions","competitor_intel":true,"keyword_research":true,"local_mobile_serp":true,"gsc_ga4_integration":true,"content_optimization":true,"pricing_transparency":"contact_sales"}` | `{"deployment":"cloud","public_api":true,"rank_tracking":true,"backlink_index":true,"competitor_intel":true,"keyword_research":true,"content_optimization":true,"pricing_transparency":"contact_sales"}` |
| integrations.count | 13 | 1 |
| integrations.list | `[{"name":"Google Analytics 4"},{"name":"Google Search Console"},{"name":"Google Ads"},{"name":"Matomo Analytics"},{"name":"Data Studio"},{"name":"Whatagraph"},{"name":"Agency Analytics"},{"name":"Reportz.io"},{"name":"Zapier"},{"name":"Make.com"},{"name":"n8n"},{"name":"Appy Pie Automate"},{"name":"Google Business Profile"}]` | `[{"name":"ChatGPT"}]` |
| market.availability | `{"hqCountry":"UA","primaryMarkets":[],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` | - |
| platform.support | `{"ios":true,"web":true,"android":true}` | `{"web":true}` |
| pricing | `{"type":"hybrid","plans":[{"free":true,"name":"Free Trial","summary":"100K free credits, 14-day full platform access","features":["100K free credits","Full API & MCP access","Test every API endpoint","14-day trial","No credit card required"],"components":[{"kind":"one_time","amount":0,"currency":"GBP"}],"description":"Full API & MCP access for testing","contactSales":false,"includedLimits":{"credits":"100K"}},{"free":false,"name":"Wallet","summary":"£40/mo for 250K credits (example), pay-as-you-go","features":["Pay only for what you use","No recurring fees","No commitment","Top up credits anytime","Credits never expire","MCP included"],"components":[{"kind":"fixed","amount":40,"period":"month","currency":"GBP"}],"description":"Pay-as-you-go for one-off projects","contactSales":false,"includedLimits":{"example":"250K credits at £40/mo"}},{"free":false,"name":"Standalone","summary":"£135/mo billed annually (£1,620/year), 12M credits/year","features":["Annual billing only","Up to 57% off Wallet rates","Volume-based pricing discounts","Data API included","MCP included","Most popular"],"commitment":"annual","components":[{"kind":"fixed","amount":135,"period":"month","currency":"GBP"}],"description":"API access for teams with consistent volume","contactSales":false,"includedLimits":{"credits":"12M/year"}},{"free":false,"name":"Enterprise","summary":"Custom pricing for high-volume data access","features":["120M+ credits/year","Custom integrations development","Custom RPS limits","High-volume pricing from $30/1M credits"],"description":"High-volume data access for large companies","contactSales":true,"includedLimits":{"credits":"120M+/year"}},{"free":false,"name":"API Add-on","summary":"£35/mo billed annually, adds 3M credits/year to existing plan","features":["Data API + Project API access","Volume-based pricing discounts","Annual billing only","MCP included"],"commitment":"annual","components":[{"kind":"fixed","amount":35,"period":"month","currency":"GBP"}],"description":"Extend existing SE Ranking subscription","contactSales":false,"includedLimits":{"credits":"3M/year"}}],"summary":"From £40/mo or £135/mo annual. Free tier with 100K credits and 14-day trial.","currency":"GBP","freeTier":true,"sourceUrl":"https://seranking.com","retrievedAt":"2026-08-01T15:40:55.414Z","freeTrialDays":14,"startingPrice":{"amount":35,"period":"month","currency":"GBP"},"billingPeriods":["month","year"]}` | `{"type":"subscription","plans":[{"free":false,"name":"Basic","summary":"$29/month (annual) or $39/month (monthly). Save $120/year with annual billing.","features":["10k search results","10k data exports","1 live site tracking project","10+ years historical data","RivalFlow (0 sites)","ChatGPT integration (limited)","5k weekly keyword rankings","10 automated reports","Google Ads templates","GSC integration","White labeled reporting","API access"],"minSeats":1,"commitment":"monthly","components":[{"kind":"fixed","amount":29,"period":"month","currency":"USD"}],"description":"Entry-level SEO and PPC research","contactSales":false,"includedLimits":{"data_exports":"10k","search_results":"10k","automated_reports":"10","weekly_tracked_keywords":"5k","live_site_tracking_projects":"1"}},{"free":false,"name":"Pro + AI","summary":"$89/month (annual) or $59 first month then $119/month (monthly). Save $360/year with annual billing.","features":["Unlimited search results and exports","10 live site tracking projects","10+ years historical data","RivalFlow (1 site)","ChatGPT integration (unlimited)","15k weekly keyword rankings","100 automated reports","AI brand monitoring","Paid keyword and ad copy generation","Stream domain and URL ranking data","Google Ads templates","GSC integration","White labeled reporting","API access"],"minSeats":1,"commitment":"monthly","components":[{"kind":"fixed","amount":89,"period":"month","currency":"USD"}],"description":"Professional features with unlimited data and AI tools","contactSales":false,"includedLimits":{"data_exports":"Unlimited","search_results":"Unlimited","automated_reports":"100","weekly_tracked_keywords":"15k","live_site_tracking_projects":"10"}},{"free":false,"name":"Team/Agency","summary":"$187/month (annual) or $249/month (monthly). 5 users included; save $744/year with annual billing.","features":["Unlimited search results and exports","Unlimited live site tracking projects","10+ years historical data","RivalFlow (5 sites)","ChatGPT integration (unlimited)","50k weekly keyword rankings","Unlimited automated reports","AI brand monitoring","Paid keyword and ad copy generation","Weekly improvement ideas (Agency Flex use)","Stream domain and URL ranking data","100 API credits included","Google Ads templates","GSC integration","White labeled reporting","API access"],"minSeats":5,"commitment":"monthly","components":[{"kind":"fixed","amount":187,"period":"month","currency":"USD"}],"description":"Enterprise solution with unlimited projects and 5 included user seats","contactSales":false,"includedLimits":{"data_exports":"Unlimited","search_results":"Unlimited","automated_reports":"Unlimited","weekly_tracked_keywords":"50k","live_site_tracking_projects":"Unlimited"}}],"addOns":[{"name":"Additional User Seats","components":[{"kind":"per_unit","unit":"seat","amount":15,"period":"month","currency":"USD"}]}],"summary":"From $29/month (Basic, annual). 25% discount for annual billing. 30-day money-back guarantee.","currency":"USD","freeTier":false,"sourceUrl":"https://www.spyfu.com","retrievedAt":"2026-08-03T22:57:52.398Z","startingPrice":{"amount":29,"period":"month","currency":"USD"},"billingPeriods":["month","year"]}` |
| pricing.free_tier | yes | no |
| pricing.model | freemium | commercial |
| pricing.price_level | low | mid |
| pricing.transparent | no | yes |
| reliability.status_page | yes | - |
| security.disclosure_policy | - | yes |

## Capabilities (SEO Tools)

| Capability | SE Ranking | SpyFu |
|---|:--:|:--:|
| **Pricing** |  |  |
| Pricing transparency | Contact-sales | Contact-sales |
| Free tier / free tool | ✓ | - |
| Pricing model | - | - |
| **Data** |  |  |
| Backlink index | ✓ | ✓ |
| Keyword research database | ✓ | ✓ |
| **Capability** |  |  |
| Rank tracking | ✓ | ✓ |
| Technical site audit / crawler | ✓ | - |
| Content optimisation (SERP-driven) | ✓ | ✓ |
| Competitor / SERP intelligence | ✓ | ✓ |
| **Coverage** |  |  |
| Local / mobile SERP support | ✓ | - |
| Countries / locales covered | 188+ countries and regions | - |
| **Integration** |  |  |
| Public API | ✓ | ✓ |
| Search Console / GA4 integration | ✓ | - |
| **Deployment** |  |  |
| Deployment | Cloud | Cloud |

*Source: Vioscale. Generated 2026-09-01T17:14:20.374Z. "-" = undocumented, not absent.*