# ReferralCandy vs Rewardful

| Attribute | ReferralCandy | Rewardful |
|---|---|---|
| **Vioscale score** | 60.1 (25% (low)) | 71 (25% (low)) |
| deployment.options | `{"cloud":true}` | `{"cloud":true}` |
| description.long | A referral and affiliate marketing platform that enables merchants to run customer referral programs and affiliate programs from a single dashboard. Integrates with Shopify and other e-commerce platforms, offering two-sided rewards, automated tracking, and flexible payout options. | A platform that helps SaaS companies set up and manage affiliate programs, handling affiliate tracking, commission management, and payouts. It integrates with Stripe and Paddle for streamlined payment processing. |
| integrations.count | 28 | 20 |
| integrations.list | `[{"name":"Shopify"},{"name":"BigCommerce"},{"name":"WooCommerce"},{"name":"Magento"},{"name":"Klaviyo"},{"name":"Mailchimp"},{"name":"Customer.io"},{"name":"Vero"},{"name":"Recharge"},{"name":"Skio"},{"name":"Loop"},{"name":"Bold"},{"name":"Awtomic"},{"name":"Stay AI"},{"name":"RecurPay"},{"name":"SEAL"},{"name":"Subi"},{"name":"Appstle Subscriptions"},{"name":"PayWhirl"},{"name":"Smartrr"},{"name":"Joy Subscriptions"},{"name":"PayPal"},{"name":"Tremendous"},{"name":"Google Analytics"},{"name":"Zapier"},{"name":"Slack"},{"name":"Circle"},{"name":"HubSpot"}]` | `[{"name":"Stripe"},{"name":"Paddle"},{"name":"PayPal"},{"name":"Wise"}]` |
| market.availability | `{"primaryMarkets":["US"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` | `{"primaryMarkets":[],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` |
| platform.support | `{"web":true}` | `{"web":true}` |
| pricing | `{"type":"hybrid","plans":[{"free":false,"name":"Basic","summary":"$39/month + 10.5% success fee","features":["Unlimited campaigns","Custom coupon codes","Flexible payouts","All integrations","Full API access"],"commitment":"monthly","components":[{"kind":"fixed","amount":39,"period":"month","currency":"USD"},{"of":"referral_revenue","kind":"percentage","rate":10.5}],"description":"For brands getting started with referral and affiliate marketing.","contactSales":false},{"free":false,"name":"Grow","summary":"$79/month + 3.5% success fee","features":["Unlimited campaigns","Custom coupon codes","Flexible payouts","All integrations","Full API access"],"commitment":"monthly","components":[{"kind":"fixed","amount":79,"period":"month","currency":"USD"},{"of":"referral_revenue","kind":"percentage","rate":3.5}],"description":"For brands scaling their referral and affiliate revenue.","contactSales":false},{"free":false,"name":"Scale","summary":"$249/month + 1.5% success fee","features":["Unlimited campaigns","Custom coupon codes","Flexible payouts","All integrations","Full API access"],"commitment":"monthly","components":[{"kind":"fixed","amount":249,"period":"month","currency":"USD"},{"of":"referral_revenue","kind":"percentage","rate":1.5}],"description":"For high-volume brands where margins matter.","contactSales":false},{"free":false,"name":"Enterprise","summary":"$799/month + 0.25% success fee","features":["Unlimited campaigns","Custom coupon codes","Flexible payouts","All integrations","Full API access","Dedicated onboarding and account manager"],"commitment":"monthly","components":[{"kind":"fixed","amount":799,"period":"month","currency":"USD"},{"of":"referral_revenue","kind":"percentage","rate":0.25}],"description":"For high-volume brands with dedicated support.","contactSales":false}],"addOns":[{"name":"Additional Store","components":[{"kind":"fixed","amount":20,"period":"month","currency":"USD"}]}],"summary":"From $39/month + 10.5% success fee on referral revenue. 7-day free trial, no credit card required.","currency":"USD","freeTier":false,"sourceUrl":"https://www.referralcandy.com/pricing","retrievedAt":"2026-08-19T18:24:16.859Z","freeTrialDays":7,"startingPrice":{"amount":39,"period":"month","currency":"USD"},"billingPeriods":["month"]}` | `{"type":"subscription","plans":[{"free":false,"name":"Starter","summary":"$49/mo","features":["0% transaction fee","1 campaign","Unlimited visitors","Up to 2 team members","All integrations","REST API access","PayPal mass payouts","Wise bulk payouts","Chat & email support","Multiple currencies","Self-referral fraud detection"],"minSeats":2,"components":[{"kind":"fixed","amount":49,"period":"month","currency":"USD"}],"contactSales":false,"includedLimits":{"affiliate_revenue":"up to $7,500/mo"}},{"free":false,"name":"Growth","summary":"$99/mo","features":["0% transaction fee","1 campaign","Unlimited visitors","Unlimited team members","All integrations","REST API access","PayPal mass payouts","Wise bulk payouts","Chat & email support","Multiple currencies","Self-referral fraud detection","Custom scripts","Privacy-friendly affiliate links"],"components":[{"kind":"fixed","amount":99,"period":"month","currency":"USD"}],"contactSales":false,"includedLimits":{"affiliate_revenue":"up to $15,000/mo"}},{"free":false,"name":"Enterprise","summary":"$149+/mo","features":["0% transaction fee","1 campaign","Unlimited visitors","Unlimited team members","All integrations","REST API access","PayPal mass payouts","Wise bulk payouts","Chat, email & phone support","Multiple currencies","Self-referral fraud detection","Custom scripts","Privacy-friendly affiliate links","One-click PayPal payouts"],"components":[{"kind":"fixed","amount":149,"period":"month","currency":"USD"}],"contactSales":true,"includedLimits":{"affiliate_revenue":"over $15,000/mo"}}],"summary":"From $49/mo. 14-day free trial.","currency":"USD","freeTier":true,"sourceUrl":"https://www.rewardful.com/pricing","retrievedAt":"2026-08-19T18:25:32.076Z","freeTrialDays":14,"startingPrice":{"amount":49,"period":"month","currency":"USD"},"billingPeriods":["month","year"]}` |
| pricing.free_tier | no | yes |
| pricing.model | commercial | freemium |
| pricing.price_level | mid | mid |
| pricing.starting_price | `{"amount":39,"currency":"USD"}` | `{"amount":49,"currency":"USD"}` |
| pricing.transparent | yes | yes |
| security.disclosure_policy | yes | yes |
| security.gdpr | yes | yes |

## Capabilities (Referral Software)

| Capability | ReferralCandy | Rewardful |
|---|:--:|:--:|
| **Capabilities** |  |  |
| Dynamic coupon discount code generation | - | - |
| Automated cash paypal payout distribution | - | - |
| Post purchase checkout referral popup widget | - | - |
| Multi tier affiliate hierarchy tracking | - | - |
| Referral fraud prevention ip blocking | - | - |
| Loyalty point system embedded | - | - |
| Customizable landing page builder | - | - |
| Shopify woocommerce ecommerce sync | - | - |
| Stripe chargebee saas billing sync | - | - |
| SOC2 type ii | - | - |
| ISO 27001 | - | - |
| Pricing model | - | - |

*Source: Vioscale. Generated 2026-09-01T16:33:16.870Z. "-" = undocumented, not absent.*