# Qualtrics CoreXM vs Zoho Survey

**Leader by Vioscale score:** Zoho Survey

| Attribute | Qualtrics CoreXM | Zoho Survey |
|---|---|---|
| **Vioscale score** | 22.8 (26% (low)) | 66.9 (43% (low)) |
| deployment.options | `{"cloud":true}` | `{"cloud":true}` |
| description.long | A web-based research system that enables organizations to create and deploy surveys across multiple channels (email, SMS, web, QR code), gather respondent feedback, and analyze results using advanced statistical methods. Includes integrated audience panels and AI trained on real survey data. | A survey and feedback collection platform that helps organizations gather insights from customers and employees through customizable surveys and polls. It provides real-time analytics and sentiment analysis to support better decision-making. |
| integrations.count | 7 | 3 |
| integrations.list | `[{"name":"SAP Customer Experience"},{"name":"SAP Service Cloud"},{"name":"SAP Sales Cloud"},{"name":"Awardco"},{"name":"Canvas LMS"},{"name":"Tango Card"},{"name":"XM Institute"}]` | `[{"name":"Zoho CRM"},{"name":"Zoho Desk"},{"name":"Zoho Analytics"}]` |
| market.availability | `{"primaryMarkets":["US"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` | `{"primaryMarkets":[],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` |
| platform.support | `{"web":true}` | `{"web":true}` |
| pricing | `{"type":"subscription","plans":[{"free":false,"name":"Standard","summary":"$420/month","commitment":"monthly","components":[{"kind":"fixed","amount":420,"period":"month","currency":"USD"}],"contactSales":false},{"free":false,"name":"Enterprise","summary":"Contact sales","description":"Tailored to research volume and use cases","contactSales":true}],"summary":"From $420/month. Free trial available.","currency":"USD","sourceUrl":"https://www.qualtrics.com/articles/strategy-research/van-westendorp-pricing-studies-explained/","retrievedAt":"2026-08-19T22:00:14.633Z","startingPrice":{"amount":420,"period":"month","currency":"USD"},"billingPeriods":["month"]}` | `{"type":"hybrid","summary":"Free tier available; flexible paid plans for all business sizes; 7-day free enterprise trial","currency":"USD","freeTier":true,"sourceUrl":"https://www.zoho.com/survey/","retrievedAt":"2026-08-19T21:59:36.388Z","freeTrialDays":7}` |
| pricing.free_tier | - | yes |
| pricing.model | commercial | freemium |
| pricing.price_level | high | low |
| pricing.starting_price | `{"amount":420,"currency":"USD"}` | - |
| pricing.transparent | no | yes |
| security.gdpr | - | yes |
| security.iso27001 | - | yes |
| security.soc2 | - | yes |

## Capabilities (Survey Tools)

| Capability | Qualtrics CoreXM | Zoho Survey |
|---|:--:|:--:|
| **Capabilities** |  |  |
| Advanced skip logic branching | - | - |
| Matrix likert scale question types | - | - |
| Anonymous response data masking | - | - |
| Cross tabulation statistical reporting | - | - |
| Offline kiosk data collection apps | - | - |
| AI sentiment analysis of open text | - | - |
| Salesforce hubspot CRM sync | - | - |
| Tableau powerbi analytics sync | - | - |
| Mailchimp activecampaign distribution sync | - | - |
| SOC2 type ii | - | - |
| ISO 27001 | - | - |
| Pricing model | - | - |

*Source: Vioscale. Generated 2026-09-01T17:01:10.623Z. "-" = undocumented, not absent.*