# Planoly vs Sprout Social

**Leader by Vioscale score:** Planoly

| Attribute | Planoly | Sprout Social |
|---|---|---|
| **Vioscale score** | 80 (49% (low)) | 48.6 (73% (medium)) |
| deployment.options | `{"cloud":true}` | `{"cloud":true}` |
| description.long | A platform to plan, schedule, and publish social media content across multiple channels including Instagram, TikTok, YouTube, and others from a single dashboard, with built-in tools for content creation, link-in-bio storefronts, and analytics. | A social media management platform that helps teams schedule posts, monitor engagement, analyze performance, and manage customer interactions across multiple social networks. |
| features.capabilities | `{"analytics":"basic","free_tier":true,"ai_content":true,"mobile_app":true,"scheduling":true,"link_in_bio":true,"pricing_unit":"per_seat_account","unified_inbox":true,"tiktok_youtube":true,"content_calendar":true,"social_listening":"no","approval_workflows":false,"networks_supported":"Instagram, TikTok, LinkedIn, Facebook, YouTube, Threads, Pinterest","pricing_transparency":"contact_sales"}` | `{"analytics":"advanced","free_tier":false,"ai_content":true,"scheduling":true,"pricing_unit":"per_seat_account","unified_inbox":true,"tiktok_youtube":true,"content_calendar":true,"social_listening":"yes","approval_workflows":true,"networks_supported":"Instagram, Facebook, X, Bluesky, Threads, TikTok, LinkedIn, YouTube, Pinterest","pricing_transparency":"transparent"}` |
| integrations.count | 11 | 10 |
| integrations.list | `[{"name":"Canva"},{"name":"Dupe"},{"name":"Instagram"},{"name":"TikTok"},{"name":"Facebook"},{"name":"YouTube"},{"name":"Threads"},{"name":"X (Twitter)"},{"name":"LinkedIn"},{"name":"Pinterest"},{"name":"Amazon"}]` | `[{"name":"Instagram"},{"name":"Facebook"},{"name":"X"},{"name":"Bluesky"},{"name":"Threads"},{"name":"TikTok"},{"name":"LinkedIn"},{"name":"YouTube"},{"name":"Pinterest"},{"name":"OpenAI"}]` |
| market.availability | `{"primaryMarkets":[],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` | `{"primaryMarkets":["US"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` |
| platform.support | `{"ios":true,"web":true,"android":true}` | `{"web":true}` |
| pricing | `{"type":"subscription","plans":[{"free":false,"name":"Starter","summary":"$14/month or $168/year","features":["1 Social Set","Unlimited uploads","1 User","Free Link in Bio","Sell digital products and physical merch","Automate Instagram DMs"],"minSeats":1,"commitment":"monthly","components":[{"kind":"fixed","amount":14,"period":"month","currency":"USD"}],"description":"Best for solo creators","contactSales":false,"includedLimits":{"users":"1","uploads":"unlimited","social_sets":"1"}},{"free":false,"name":"Growth","summary":"$24/month or $288/year","features":["2 Social Sets","2 Users","AI content generation","Content calendar","Post scheduling","Grid preview","Media library","Auto-responses","Link-in-bio storefront","Analytics"],"minSeats":2,"commitment":"monthly","components":[{"kind":"fixed","amount":24,"period":"month","currency":"USD"}],"description":"Best for small teams","contactSales":false,"includedLimits":{"users":"2","social_sets":"2"}},{"free":false,"name":"Pro","summary":"$47/month or $444/year","features":["6 Social Sets","6 Users","All Growth plan features"],"minSeats":6,"commitment":"monthly","components":[{"kind":"fixed","amount":47,"period":"month","currency":"USD"}],"description":"Best for agencies","contactSales":false,"includedLimits":{"users":"6","social_sets":"6"}}],"addOns":[{"name":"Additional Social Set","components":[{"kind":"per_unit","unit":"social set","amount":10,"period":"month","currency":"USD"}]},{"name":"Additional User","components":[{"kind":"per_unit","unit":"user","amount":5,"period":"month","currency":"USD"}]},{"name":"The Drop (Templates)","components":[{"kind":"fixed","amount":9,"period":"month","currency":"USD"}]}],"summary":"From $14/month. Free tier with 10 uploads/month. 14-day free trial on all paid plans.","currency":"USD","freeTier":true,"sourceUrl":"https://www.planoly.com/pricing","retrievedAt":"2026-08-21T13:18:45.122Z","freeTrialDays":14,"startingPrice":{"amount":14,"period":"month","currency":"USD"},"billingPeriods":["month","year"]}` | `{"type":"subscription","plans":[{"free":false,"name":"Standard","summary":"$199/seat/month billed annually","commitment":"annual","components":[{"kind":"per_unit","unit":"seat","amount":199,"period":"month","currency":"USD"}],"description":"Perfect for small teams managing a few profiles across social networks","contactSales":false},{"free":false,"name":"Professional","summary":"$299/seat/month billed annually","features":["Unlimited social profiles","Unlimited competitor, keyword and paid insights","Optimal send times","Suggestions by AI Assist","Message tagging"],"commitment":"annual","components":[{"kind":"per_unit","unit":"seat","amount":299,"period":"month","currency":"USD"}],"description":"Best for teams handling a lot of profiles with high engagement","contactSales":false},{"free":false,"name":"Advanced","summary":"$399/seat/month billed annually","features":["Enhance by AI Assist","Sentiment in the Smart Inbox and Reviews","Helpdesk integrations","Team productivity and social customer care reports","Message Spike Alerts"],"commitment":"annual","components":[{"kind":"per_unit","unit":"seat","amount":399,"period":"month","currency":"USD"}],"description":"Built for the challenges of cross-functional teams and workflows","contactSales":false}],"summary":"From $199/seat/month, billed annually. Free 30-day trial.","currency":"USD","freeTier":false,"sourceUrl":"https://sproutsocial.com/pricing/nonprofit-pricing/","retrievedAt":"2026-08-14T21:33:23.621Z","freeTrialDays":30,"startingPrice":{"amount":199,"period":"month","currency":"USD"},"billingPeriods":["year"]}` |
| pricing.free_tier | yes | no |
| pricing.model | freemium | commercial |
| pricing.price_level | low | high |
| pricing.starting_price | `{"amount":14,"currency":"USD"}` | - |
| pricing.transparent | yes | yes |
| reliability.status_page | - | yes |
| security.disclosure_policy | - | yes |
| security.gdpr | yes | yes |
| security.iso27001 | - | yes |

## Capabilities (Social Media Management Software)

| Capability | Planoly | Sprout Social |
|---|:--:|:--:|
| **Pricing** |  |  |
| Pricing transparency | Contact-sales | Transparent |
| Free tier | ✓ | ✗ |
| Pricing unit | Per-seat + per-account | Per-seat + per-account |
| **Coverage** |  |  |
| Networks supported | Instagram, TikTok, LinkedIn, Facebook, YouTube, Threads, Pinterest | Instagram, Facebook, X, Bluesky, Threads, TikTok, LinkedIn, YouTube, Pinterest |
| TikTok / YouTube support | ✓ | ✓ |
| **Publishing** |  |  |
| Post scheduling / queue | ✓ | ✓ |
| Content calendar | ✓ | ✓ |
| **Engagement** |  |  |
| Unified inbox / engagement | ✓ | ✓ |
| Social listening / monitoring | No | Yes |
| **Analytics** |  |  |
| Analytics & reporting | Basic | Advanced |
| **Agency** |  |  |
| Approval workflows / client workspaces | ✗ | ✓ |
| **AI** |  |  |
| AI content generation | ✓ | ✓ |
| **Extras** |  |  |
| Link-in-bio / bundled extras | ✓ | - |
| **Platform** |  |  |
| Mobile app | ✓ | - |

*Source: Vioscale. Generated 2026-09-01T15:18:22.916Z. "-" = undocumented, not absent.*