# Novu vs Plivo

**Leader by Vioscale score:** Novu

| Attribute | Novu | Plivo |
|---|---|---|
| **Vioscale score** | 77.6 (64% (medium)) | 72.9 (62% (medium)) |
| deployment.options | `{"cloud":true,"on_prem":true,"self_hosted":true}` | `{"cloud":true}` |
| description.long | Open-source notifications infrastructure for managing notifications and agent conversations across multiple channels including Email, SMS, Push, Chat, Slack, Microsoft Teams, and Telegram. | Platform for building and deploying voice AI agents with transparent usage-based pricing, offering both code-based and no-code development paths on carrier-grade telephony infrastructure. |
| features.capabilities | `{"sms":true,"chat":true,"email":true,"global_coverage":"global","deliverability_tools":true,"usage_pricing_transparent":true}` | `{"sms":true,"chat":true,"voice":true,"two_way":true,"whatsapp":true,"verify_otp":true,"global_coverage":"global","usage_pricing_transparent":true}` |
| integrations.count | 7 | 9 |
| integrations.list | `[{"name":"Slack"},{"name":"Microsoft Teams"},{"name":"Telegram"},{"name":"Email"},{"name":"SMS"},{"name":"Push"},{"name":"Chat"}]` | `[{"name":"LiveKit"},{"name":"Pipecat"},{"name":"OpenAI"},{"name":"Google Gemini"},{"name":"Deepgram"},{"name":"Cartesia"},{"name":"ElevenLabs"},{"name":"Vapi"},{"name":"OpenAI Realtime"}]` |
| market.availability | - | `{"primaryMarkets":["US","IN","GB"],"availabilityScope":"global","availableCountries":["US","IN","GB"],"notAvailableCountries":[]}` |
| platform.support | `{"web":true}` | `{"cli":true,"web":true}` |
| pricing | `{"type":"subscription","plans":[{"free":true,"name":"Free","summary":"$0/month","features":["10,000 workflow runs/month","All channels: Email, In-app, SMS, Chat, Push","US + EU data residency","Up to 20 workflows","2 environments (Dev + Prod)","Activity feed retention: 24 hours","Up to 3 team members"],"components":[{"kind":"fixed","amount":0,"period":"month","currency":"USD"}],"description":"A complete starter toolkit for exploring Novu and sending your first notifications. No credit card required.","contactSales":false,"includedLimits":{"workflows":"20","environments":"2","team_members":"3","workflow_runs":"10,000/mo","activity_feed_retention":"24h"}},{"free":false,"name":"Pro","summary":"Starting from $30/month","features":["30,000+ workflow runs/month","Everything in Free, plus:","7-day activity feed retention","Remove Novu branding","Advanced email editor (blocks, layouts)","Higher rate limits & faster processing"],"components":[{"kind":"fixed","amount":30,"period":"month","currency":"USD"},{"per":{"qty":1000,"unit":"workflow_runs"},"kind":"metered","amount":1.2,"currency":"USD"}],"description":"More scale and flexibility - ideal for teams moving beyond experimentation.","contactSales":false,"includedLimits":{"workflow_runs":"30,000/mo","activity_feed_retention":"7 days"}},{"free":false,"name":"Team","summary":"Starting from $250/month","features":["250,000+ workflow runs/month","Everything in Pro, plus:","Up to 10 environments (Staging, QA, Pre-prod, etc.)","90-day activity feed retention","Unlimited team members","More workflows","Role-Based Access Control (RBAC)","Expanded rate limits (600 RPS triggers)"],"components":[{"kind":"fixed","amount":250,"period":"month","currency":"USD"},{"per":{"qty":1000,"unit":"workflow_runs"},"kind":"metered","amount":1.2,"currency":"USD"}],"description":"Built for growing engineering teams sending meaningful volume into production.","contactSales":false,"includedLimits":{"environments":"10","team_members":"Unlimited","workflow_runs":"250,000/mo","throughput_rps":"600","activity_feed_retention":"90 days"}},{"free":false,"name":"Enterprise","summary":"Custom pricing, contact sales","features":["10M+ workflow runs/month (custom volume tiers)","Everything in Team, plus:","Unlimited environments","Custom retention policies (feed, audit, logs)","Custom delay & digest windows","HIPAA BAA","Dedicated SSO (SAML / OIDC)","Directory Sync (SCIM)","Private Slack/Teams support channel","Advanced data residency (Singapore, UK, Australia, Japan, South Korea, custom regions)","Self-hosted deployment options"],"description":"Enterprise-grade scale, compliance, support, and hosting options.","contactSales":true,"includedLimits":{"workflow_runs":"10M+","custom_volumes":"True"}}],"summary":"From $30/month. Free tier with 10,000 workflow runs/month.","currency":"USD","freeTier":true,"sourceUrl":"https://novu.co","retrievedAt":"2026-08-03T14:27:48.362Z","startingPrice":{"amount":1.2,"period":"month","currency":"USD"},"billingPeriods":["month"]}` | `{"type":"usage","plans":[{"free":true,"name":"Pay as you go","summary":"From $0.003/min (inbound) to $0.04/min (AI agents). $10 free credits.","features":["Voice AI agents","SIP Trunking (outbound & inbound)","Audio Streaming","Phone Numbers","Verify API"],"components":[{"per":{"qty":1,"unit":"minute"},"kind":"metered","amount":0.04,"currency":"USD"},{"per":{"qty":1,"unit":"minute"},"kind":"metered","amount":0.0072,"currency":"USD"},{"per":{"qty":1,"unit":"minute"},"kind":"metered","amount":0.003,"currency":"USD"},{"per":{"qty":1,"unit":"message"},"kind":"metered","amount":0.0372,"currency":"USD"},{"per":{"qty":1,"unit":"message"},"kind":"metered","amount":0.0242,"currency":"USD"},{"per":{"qty":1,"unit":"minute"},"kind":"metered","amount":0.004,"currency":"USD"}],"description":"Flexible usage-based pricing with free trial credits","contactSales":false,"includedLimits":{"concurrency":"2 RPS & 50 call concurrency","monthly_cap":"$2,500","free_credits":"$10"}},{"free":false,"name":"Enterprise","summary":"Starts at $1,000/month with custom pricing and volume discounts.","features":["All Pay as you go features","SMS","WhatsApp","Verify API","Shortcodes & custom sender IDs","Volume discounts","Custom billing intervals","Custom concurrency","HIPAA compliance","BAA compliance","SSO"],"components":[{"kind":"fixed","amount":1000,"period":"month","currency":"USD"}],"description":"Custom pricing for high-volume needs","contactSales":true,"includedLimits":{"coverage":"190+ countries"}}],"summary":"From $0.003/min to $0.04/min for voice. $10 free credits. Enterprise from $1,000/month.","currency":"USD","freeTier":true,"sourceUrl":"https://www.plivo.com","retrievedAt":"2026-08-05T14:10:48.822Z"}` |
| pricing.free_tier | yes | yes |
| pricing.model | freemium | freemium |
| pricing.price_level | low | low |
| pricing.starting_gbp | 1.2 | - |
| pricing.transparent | yes | yes |
| reliability.sla_pct | 99.9 | 99.99 |
| reliability.status_page | yes | yes |
| security.gdpr | yes | yes |
| security.hipaa | yes | yes |
| security.iso27001 | yes | - |
| security.soc2 | yes | yes |

## Capabilities (Communication APIs)

| Capability | Novu | Plivo |
|---|:--:|:--:|
| **Channels** |  |  |
| SMS | ✓ | ✓ |
| Voice | - | ✓ |
| WhatsApp | - | ✓ |
| RCS | - | - |
| Transactional email | ✓ | - |
| Video / real-time | - | - |
| In-app chat | ✓ | ✓ |
| Verify / OTP / 2FA | - | ✓ |
| **Messaging** |  |  |
| Two-way messaging | - | ✓ |
| **Reach** |  |  |
| Geographic coverage | Global | Global |
| **Delivery** |  |  |
| Email deliverability tools | ✓ | - |
| **Commercial** |  |  |
| Published per-unit pricing | ✓ | ✓ |

*Source: Vioscale. Generated 2026-08-07T00:02:16.654Z. "-" = undocumented, not absent.*
