# Marin Software vs Skai

| Attribute | Marin Software | Skai |
|---|---|---|
| **Vioscale score** | 26.8 (26% (low)) | 46.2 (26% (low)) |
| deployment.options | `{"cloud":true}` | `{"cloud":true}` |
| description.long | A cloud-based platform for managing and optimizing performance marketing campaigns. It provides AI-driven forecasting, automated budget allocation, analytics, and integrations with major advertising networks and data sources. | A centralized system that consolidates retail media, search, and social advertising under one interface, using AI to automate optimization and reporting across channels without data silos. |
| integrations.count | 31 | 2 |
| integrations.list | `[{"name":"Adjust"},{"name":"Adobe Analytics"},{"name":"Adobe Commerce"},{"name":"Adplan"},{"name":"Adverity"},{"name":"Ahrefs"},{"name":"Amazon DSP"},{"name":"Amazon S3"},{"name":"AppsFlyer"},{"name":"CallTrackingMetrics"},{"name":"Capterra"},{"name":"Criteo"},{"name":"Datalicious"},{"name":"Delacon"},{"name":"Feedonomics"},{"name":"Google Analytics 4"},{"name":"Google BigQuery"},{"name":"Google Campaign Manager 360"},{"name":"Google Tag Manager"},{"name":"Google Tag Manager 360"},{"name":"Google Trends"},{"name":"GroundTruth"},{"name":"Kochava"},{"name":"Mixpanel"},{"name":"MNTN"},{"name":"Moz"},{"name":"Neustar"},{"name":"Salesforce"},{"name":"Salesforce Marketing Cloud"},{"name":"Taboola"},{"name":"Yahoo DSP"}]` | - |
| market.availability | `{"primaryMarkets":["US"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` | - |
| platform.support | `{"web":true}` | `{"web":true}` |
| pricing | `{"type":"subscription","plans":[{"free":false,"name":"Connect","summary":"Starting at $500/mo","commitment":"monthly","components":[{"kind":"fixed","amount":500,"period":"month","currency":"USD"}],"contactSales":false},{"free":false,"name":"Ascend","summary":"Starting at $1000/mo","commitment":"annual","components":[{"kind":"fixed","amount":1000,"period":"month","currency":"USD"}],"contactSales":false},{"free":false,"name":"Premier","summary":"Starting at $2000/mo","commitment":"annual","components":[{"kind":"fixed","amount":2000,"period":"month","currency":"USD"}],"contactSales":false},{"free":false,"name":"Custom","contactSales":true}],"summary":"From $500/month. Tiered pricing with custom quotes available.","currency":"USD","freeTier":false,"sourceUrl":"https://www.marinsoftware.com/pricing","retrievedAt":"2026-08-20T12:19:14.590Z","startingPrice":{"amount":500,"period":"month","currency":"USD"},"billingPeriods":["month"]}` | `{"type":"subscription","plans":[{"free":false,"name":"Standard","summary":"€108k/year","features":["Access to 120+ publishers","Advanced automation and optimization","Online training and help center","Dedicated customer success support"],"components":[{"kind":"fixed","amount":108000,"period":"year","currency":"EUR"}],"description":"For advertisers spending up to €4M per year","contactSales":false},{"free":false,"name":"Celeste AI (Advanced)","summary":"€264k/year","features":["All Standard benefits","Search term analysis"],"components":[{"kind":"fixed","amount":264000,"period":"year","currency":"EUR"}],"description":"For advertisers spending up to €10M per year","contactSales":false},{"free":false,"name":"Enterprise","summary":"€480k/year","features":["All Advanced benefits","Expanded publisher list in read-only mode","Custom audits and quality assurance capabilities","Expanded customer journey intelligence"],"components":[{"kind":"fixed","amount":480000,"period":"year","currency":"EUR"}],"description":"For advertisers spending up to €20M per year","contactSales":false},{"free":false,"name":"Enterprise Premier","summary":"€720k/year","features":["All Enterprise benefits","Incrementality testing","Smooth onboarding and customer success","Custom solution development"],"components":[{"kind":"fixed","amount":720000,"period":"year","currency":"EUR"}],"description":"For advertisers spending up to €35M per year","contactSales":false},{"free":false,"name":"Enhanced Enterprise Premier","description":"Custom pricing for advertisers spending more than €35M per year","contactSales":true}],"summary":"From €108k/year. Custom enterprise plans available.","currency":"EUR","freeTier":false,"sourceUrl":"https://skai.io/fr/pricing/","retrievedAt":"2026-08-20T14:06:07.047Z","startingPrice":{"amount":108000,"period":"year","currency":"EUR"},"billingPeriods":["year"]}` |
| pricing.free_tier | no | no |
| pricing.model | commercial | commercial |
| pricing.price_level | high | high |
| pricing.starting_price | `{"amount":500,"currency":"USD"}` | `{"amount":108000,"currency":"EUR"}` |
| pricing.transparent | no | yes |
| security.gdpr | - | yes |

*Source: Vioscale. Generated 2026-09-01T15:08:55.614Z. "-" = undocumented, not absent.*
