# Lofty vs Real Geeks

**Leader by Vioscale score:** Real Geeks

| Attribute | Lofty | Real Geeks |
|---|---|---|
| **Vioscale score** | 31.4 (25% (low)) | 61.3 (37% (low)) |
| deployment.options | `{"cloud":true}` | `{"cloud":true}` |
| description.long | An integrated platform combining lead generation, CRM, IDX websites, and AI-driven automation to help real estate agents, teams, and brokers streamline operations and close more deals with less manual effort. | Cloud-based software that provides real estate professionals with a branded IDX website, customer relationship management system, lead generation packages, and marketing automation to attract and manage home buyers and sellers. |
| features.capabilities | `{"pricing_model":"team_brokerage_tier","built_in_voip_power_dialer":true,"open_house_digital_sign_in_forms":true,"mls_idx_property_search_and_alerts":true,"social_media_facebook_lead_ad_sync":true,"agent_team_lead_routing_round_robin":true,"automated_sms_email_drip_action_plans":true,"integrated_consumer_facing_idx_website":true}` | `{"pricing_model":"team_brokerage_tier","built_in_voip_power_dialer":true,"mls_idx_property_search_and_alerts":true,"social_media_facebook_lead_ad_sync":true,"agent_team_lead_routing_round_robin":true,"automated_sms_email_drip_action_plans":true,"integrated_consumer_facing_idx_website":true,"zillow_realtor_lead_parsing_integration":true}` |
| integrations.count | 10 | 50 |
| integrations.list | `[{"name":"Brokermint"},{"name":"Google Calendar"},{"name":"Outlook"},{"name":"Gmail"},{"name":"Google Search PPC"},{"name":"Google Local Search Ads"},{"name":"Facebook"},{"name":"Instagram"},{"name":"Bing PPC"}]` | `[{"name":"Zillow Leads"},{"name":"Google Contacts"},{"name":"iCloud Contacts"},{"name":"Google PPC"},{"name":"Google Property Search Ads"},{"name":"Bing Property Search Ads"},{"name":"Facebook Lead Ads"},{"name":"Instagram"},{"name":"BoomTown"},{"name":"Brokermint"},{"name":"LionDesk"},{"name":"Listings to Leads"},{"name":"MailChimp"},{"name":"Moxi"},{"name":"Outlook"},{"name":"Quantum Digital"},{"name":"Realtor.com"},{"name":"zipForm"},{"name":"KvCore"},{"name":"Constant Contact"},{"name":"Twilio"},{"name":"LinkedIn"},{"name":"X"},{"name":"AgentPronto"}]` |
| market.availability | - | `{"hqCountry":"US","primaryMarkets":["US"],"availabilityScope":"regional","availableCountries":["US"],"notAvailableCountries":[]}` |
| platform.support | `{"web":true}` | `{"ios":true,"web":true,"android":true}` |
| pricing | `{"type":"quote","plans":[{"free":false,"name":"Lofty Agent","features":["IDX Website Fully Customizable","Unlimited Basic CMAs","Social Studio Basic","Marketing Automation with Smart Plans","Unlimited Agent Subdomains","External Listing Widget","AI-Powered CRM","Unlimited Contacts","Email — One-off, Mass & Auto","Mass & Auto Texting","Basic Dialer","Campaign Segments","Calendar Integrations","Email Integrations","Mobile App","AI Task Prioritization","Custom AI Agents","Scheduled AI Tasks","AI Agent Library","AI Lead Scoring","Help Center","Phone & Chat Support"],"minSeats":1,"contactSales":true},{"free":false,"name":"Lofty Team","features":["All Agent features plus:","Advanced Lead Routing","Team Management","Reporting","Single Sign-On","LIVE Webinar Onboarding","LIVE Training Classes","1:1 Onboarding & Training"],"contactSales":true},{"free":false,"name":"Lofty Broker","features":["All Team features plus:","White Label","Customizable Org Structure","Dedicated Customer Success Manager"],"contactSales":true},{"free":false,"name":"Lofty Enterprise","contactSales":true}],"addOns":[{"name":"Lead Gen Service"},{"name":"Power Dialer"},{"name":"Additional Text Packages"},{"name":"Hyperlocal SEO Website"},{"name":"Website Design Services"},{"name":"SEO Setup Services"},{"name":"WordPress IDX Plugin"},{"name":"Lofty Present CMA Builder"},{"name":"Sales Agent"},{"name":"Social Agent"},{"name":"Homeowner Agent"},{"name":"Digital Advertising"}],"summary":"Custom per-company pricing. Tiered plans: Agent, Team, Broker, Enterprise. Multiple add-ons available. No free tier or trial.","freeTier":false,"sourceUrl":"https://lofty.com/pricing","retrievedAt":"2026-08-24T09:53:17.409Z"}` | `{"type":"subscription","plans":[{"free":false,"name":"Real Geeks Platform","summary":"$399/month plus $500 one-time setup fee; includes 2 users","features":["Personalized Website Templates","Real-Time MLS Listings","AI-Generated Local Area Pages","Unlimited Landing Pages","Branded Property Search App","Real Geeks Dialer with Unlimited Calling, Text, Email, Video","Call Routing","Live Website Chat","Automatic Welcome Texts & Emails","50+ Integrations","Website Activity Alerts","Lead Prioritization","Lead Routing","CRM Mobile App","Social Media Templates","Text, Email, and Video Drip Marketing","Mass Emailing","Branded Property Alerts","Home Valuation Reports","Market Reports","Self-Serve Brand Ads","Self-Serve Listing Ads","1:1 Onboarding Advisor","24/7 Training","Unlimited US-Based Support","Automatic Lead Qualification","Flexible Team Routing","AI Email Conversations"],"minSeats":2,"commitment":"monthly","components":[{"kind":"fixed","amount":399,"period":"month","currency":"USD"},{"kind":"one_time","amount":500,"currency":"USD"}],"description":"Complete system with IDX website, CRM, dialer, and marketing tools for 2 users","contactSales":false,"includedLimits":{"users":"2","tools_features":"60+"}}],"addOns":[{"name":"Additional Users","components":[{"kind":"per_unit","unit":"seat","amount":25,"period":"month","currency":"USD"}]},{"name":"IDX Feeds","components":[{"kind":"per_unit","unit":"board","amount":10,"period":"month","currency":"USD"}]},{"name":"Geek AI Text","components":[{"kind":"fixed","amount":49,"period":"month","currency":"USD"}]}],"summary":"From $399/month; requires one-time $500 setup fee. Includes 2 users plus 60+ tools.","currency":"USD","freeTier":false,"sourceUrl":"https://www.realgeeks.com/real-geeks-pricing","retrievedAt":"2026-08-24T09:53:31.224Z","startingPrice":{"amount":399,"period":"month","currency":"USD"},"billingPeriods":["month"]}` |
| pricing.free_tier | no | no |
| pricing.model | quote | commercial |
| pricing.price_level | unknown | high |
| pricing.starting_price | - | `{"amount":399,"currency":"USD"}` |
| pricing.transparent | no | yes |

## Capabilities (Real Estate CRM)

| Capability | Lofty | Real Geeks |
|---|:--:|:--:|
| **Capabilities** |  |  |
| Zillow realtor lead parsing integration | - | ✓ |
| Mls idx property search and alerts | ✓ | ✓ |
| Automated SMS email drip action plans | ✓ | ✓ |
| Built in voip power dialer | ✓ | ✓ |
| Social media facebook lead ad sync | ✓ | ✓ |
| Agent team lead routing round robin | ✓ | ✓ |
| Integrated consumer facing idx website | ✓ | ✓ |
| Transaction management dotloop docusign sync | - | - |
| Open house digital sign in forms | ✓ | - |
| SOC2 type ii | - | - |
| ISO 27001 | - | - |
| Pricing model | Team brokerage tier | Team brokerage tier |

*Source: Vioscale. Generated 2026-09-01T14:37:15.708Z. "-" = undocumented, not absent.*