# Kit vs Listmonk

**Leader by Vioscale score:** Kit

| Attribute | Kit | Listmonk |
|---|---|---|
| **Vioscale score** | 61.9 (73% (medium)) | 54.2 (71% (medium)) |
| activity.commits_last_30d | - | 5 |
| adoption.dependent_repos | - | 1 |
| adoption.github_stars | - | 23,139 |
| deployment.options | `{"cloud":true}` | `{"on_prem":true,"self_hosted":true}` |
| description.long | A SaaS platform for creators to monetize expertise through paid newsletter subscriptions, with built-in commerce, visual automations, landing pages, and audience management. | Self-hosted newsletter and mailing list manager in a single binary. Supports one-way mailing lists, subscriber segmentation via SQL, email templates, campaign analytics, and transactional messages via email, SMS, or webhooks. |
| features.capabilities | `{"free_tier":true,"sms_channel":"none","push_channel":false,"landing_pages":true,"self_hostable":false,"visual_automation":true,"integration_breadth":"App Store with developer API; native Stripe and SparkLoop integration","ecommerce_integration":true}` | `{"free_tier":true,"sms_channel":"included","push_channel":true,"segmentation":"behavioural","self_hostable":true,"data_residency":true,"integration_breadth":"API-first with HTTP webhooks","deliverability_tooling":"basic"}` |
| integrations.count | 2 | 4 |
| integrations.list | `[{"name":"Stripe"},{"name":"SparkLoop"}]` | `[{"name":"WhatsApp"},{"name":"SMS"},{"name":"FCM"},{"name":"S3"}]` |
| language.primary | - | Go |
| license.spdx | - | AGPL-3.0 |
| market.availability | `{"primaryMarkets":["US"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` | - |
| platform.support | `{"web":true}` | `{"cli":true,"mac":true,"web":true,"linux":true,"windows":true}` |
| pricing | `{"type":"hybrid","plans":[{"free":true,"name":"Newsletter","summary":"Free plan with limited automations","description":"For creators just starting out with limited automations","contactSales":false,"includedLimits":{"email_subscribers":"1,000"}},{"free":false,"name":"Creator","summary":"$33/mo billed monthly or $390/year (save $78/year)","commitment":"monthly","components":[{"kind":"fixed","amount":33,"period":"month","currency":"USD"},{"kind":"fixed","amount":390,"period":"year","currency":"USD"}],"description":"For growing creators","contactSales":false,"includedLimits":{"email_subscribers":"1,000"}},{"free":false,"name":"Pro","summary":"$66/mo billed monthly or $790/year (save $158/year). Includes SparkLoop referral tool ($99/mo value)","commitment":"monthly","components":[{"kind":"fixed","amount":66,"period":"month","currency":"USD"},{"kind":"fixed","amount":790,"period":"year","currency":"USD"}],"description":"For scaling creators","contactSales":false,"includedLimits":{"email_subscribers":"1,000"}}],"addOns":[{"name":"Paid newsletter transaction processing","components":[{"of":"transaction","kind":"percentage","plus":{"amount":0.3,"currency":"USD"},"rate":3.5}]}],"summary":"Free to $66/mo. 14-day free trial, no credit card required. Save 17% with annual billing. Paid newsletters: 3.5% + $0.30 per transaction.","currency":"USD","freeTier":true,"sourceUrl":"https://kit.com/pricing","retrievedAt":"2026-08-13T16:50:22.962Z","freeTrialDays":14,"startingPrice":{"amount":33,"period":"month","currency":"USD"},"billingPeriods":["month","year"]}` | `{"type":"open_source","plans":[{"free":true,"name":"Community","summary":"Free and open source (AGPLv3)","features":["Unlimited subscribers","Email campaigns","Transactional emails","SQL-based segmentation","Built-in analytics","Email templating with visual builder","SMS and WhatsApp support via Messenger API","OIDC SSO authentication","Granular API tokens and permissions","S3-compatible media library","FCM push notifications"],"description":"Full-featured self-hosted installation","contactSales":false}],"summary":"Free and open source","freeTier":true,"sourceUrl":"https://listmonk.app","retrievedAt":"2026-08-03T11:47:15.694Z"}` |
| pricing.free_tier | yes | yes |
| pricing.model | freemium | commercial |
| pricing.price_level | mid | free |
| pricing.transparent | yes | yes |
| release.cadence_days | - | 88 |
| release.history | - | `[{"url":"https://github.com/knadh/listmonk/releases/tag/nightly","date":"2026-08-18T03:01:37Z","type":"prerelease","version":"nightly"},{"url":"https://github.com/knadh/listmonk/releases/tag/v6.2.0","date":"2026-06-26T10:24:34Z","type":"stable","version":"v6.2.0"},{"url":"https://github.com/knadh/listmonk/releases/tag/v6.1.0","date":"2026-03-29T13:27:20Z","type":"stable","version":"v6.1.0"},{"url":"https://github.com/knadh/listmonk/releases/tag/v6.0.0","date":"2026-01-02T17:51:28Z","type":"stable","version":"v6.0.0"},{"url":"https://github.com/knadh/listmonk/releases/tag/v5.1.0","date":"2025-09-09T17:58:16Z","type":"stable","version":"v5.1.0"},{"url":"https://github.com/knadh/listmonk/releases/tag/v5.0.3","date":"2025-07-06T16:23:09Z","type":"stable","version":"v5.0.3"},{"url":"https://github.com/knadh/listmonk/releases/tag/v5.0.2","date":"2025-06-08T09:50:50Z","type":"stable","version":"v5.0.2"},{"url":"https://github.com/knadh/listmonk/releases/tag/v5.0.1","date":"2025-05-25T09:59:32Z","type":"stable","version":"v5.0.1"},{"url":"https://github.com/knadh/listmonk/releases/tag/v5.0.0","date":"2025-04-28T19:00:04Z","type":"stable","version":"v5.0.0"},{"url":"https://github.com/knadh/listmonk/releases/tag/v4.1.0","date":"2024-11-12T18:49:52Z","type":"stable","version":"v4.1.0"},{"url":"https://github.com/knadh/listmonk/releases/tag/v4.0.1","date":"2024-10-28T07:56:09Z","type":"prerelease","version":"v4.0.1"},{"url":"https://github.com/knadh/listmonk/releases/tag/v4.0.0","date":"2024-10-27T18:32:26Z","type":"prerelease","version":"v4.0.0"},{"url":"https://github.com/knadh/listmonk/releases/tag/v3.0.0","date":"2024-02-04T11:27:20Z","type":"stable","version":"v3.0.0"},{"url":"https://github.com/knadh/listmonk/releases/tag/v2.5.1","date":"2023-08-15T16:03:00Z","type":"stable","version":"v2.5.1"},{"url":"https://github.com/knadh/listmonk/releases/tag/v2.5.0","date":"2023-08-10T18:47:20Z","type":"stable","version":"v2.5.0"},{"url":"https://github.com/knadh/listmonk/releases/tag/v2.4.0","date":"2023-03-20T13:54:12Z","type":"stable","version":"v2.4.0"},{"url":"https://github.com/knadh/listmonk/releases/tag/v2.3.0","date":"2022-11-27T17:56:07Z","type":"stable","version":"v2.3.0"},{"url":"https://github.com/knadh/listmonk/releases/tag/v2.2.0","date":"2022-07-30T18:21:10Z","type":"stable","version":"v2.2.0"},{"url":"https://github.com/knadh/listmonk/releases/tag/v2.1.0","date":"2022-02-12T15:30:19Z","type":"stable","version":"v2.1.0"},{"url":"https://github.com/knadh/listmonk/releases/tag/v2.0.0","date":"2021-09-27T18:02:33Z","type":"stable","version":"v2.0.0"}]` |
| reliability.status_page | yes | yes |
| security.disclosure_policy | yes | - |
| security.gdpr | yes | - |
| security.iso27001 | yes | - |
| security.scorecard | - | 5.4 |
| security.soc2 | yes | - |
| security.vulnerabilities | - | `{"count":4,"source":"https://advisories.ecosyste.ms/api/v1/advisories?ecosystem=go&package_name=github.com%2Fknadh%2Flistmonk&per_page=100","last_12m":3,"max_severity":"CRITICAL"}` |

## Capabilities (Email Marketing)

| Capability | Kit | Listmonk |
|---|:--:|:--:|
| **Pricing** |  |  |
| Free tier | ✓ | ✓ |
| Pricing unit | - | - |
| **Automation** |  |  |
| Visual automation / journey builder | ✓ | - |
| A/B testing | - | - |
| **Channels** |  |  |
| SMS channel | None | Included |
| Push / mobile channel | ✗ | ✓ |
| **Integration** |  |  |
| Native e-commerce integration | ✓ | - |
| Integration / marketplace breadth | App Store with developer API; native Stripe and SparkLoop integration | API-first with HTTP webhooks |
| **Content** |  |  |
| Landing pages / forms builder | ✓ | - |
| **Deliverability** |  |  |
| Dedicated IP option | - | - |
| Deliverability / inbox tooling | - | Basic |
| **Targeting** |  |  |
| Segmentation depth | - | Behavioural |
| **Deployment** |  |  |
| Self-hostable | ✗ | ✓ |
| **Compliance** |  |  |
| EU / regional data residency | - | ✓ |

*Source: Vioscale. Generated 2026-09-01T17:34:38.824Z. "-" = undocumented, not absent.*