# Infobip vs Postmark

**Leader by Vioscale score:** Infobip

| Attribute | Infobip | Postmark |
|---|---|---|
| **Vioscale score** | 81.4 (48% (low)) | 63.1 (49% (low)) |
| deployment.options | `{"cloud":true}` | `{"cloud":true}` |
| description.long | Infobip is an omnichannel cloud communications platform enabling businesses to send messages via SMS, email, voice, WhatsApp, Viber, and other digital channels. It offers global message delivery with high reliability, advanced routing, and tools for building automated customer conversations. | A transactional email platform that sends emails through API and SMTP endpoints, with built-in capabilities for tracking delivery success, handling bounces, and processing inbound messages. Designed for developers who need to integrate email delivery into applications. |
| features.capabilities | `{"rcs":true,"sms":true,"chat":true,"email":true,"video":true,"voice":true,"two_way":true,"whatsapp":true,"verify_otp":true,"global_coverage":"global","deliverability_tools":true,"usage_pricing_transparent":true}` | `{"email":true,"two_way":true,"global_coverage":"global","deliverability_tools":true,"usage_pricing_transparent":true}` |
| integrations.count | 30 | 22 |
| integrations.list | `[{"name":"SMS"},{"name":"Email"},{"name":"Voice"},{"name":"MMS"},{"name":"WhatsApp"},{"name":"RCS"},{"name":"Messenger"},{"name":"Viber"},{"name":"Instagram"},{"name":"Google Business Messages"},{"name":"Apple Messages for Business"},{"name":"LINE"},{"name":"Zalo"}]` | `[{"name":"Mailcoach"},{"name":"Datadog"},{"name":"Craft CMS"},{"name":"Customer.io"},{"name":"ActiveCampaign"},{"name":"Supabase"},{"name":"Bubble"},{"name":"Figma"},{"name":"Google Sheets"},{"name":"Gravity Forms"},{"name":"Gravity SMTP for WordPress"},{"name":"Netlify"},{"name":"Slack"},{"name":"Stripe"},{"name":"Stripo"},{"name":"Typeform"},{"name":"WordPress"},{"name":"WP Mail SMTP"},{"name":"Zapier"},{"name":"Tabular"},{"name":"SureTriggers"},{"name":"Marka Email Generator"}]` |
| market.availability | `{"hqCountry":"GB","primaryMarkets":["US","CA","GB"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` | `{"hqCountry":"US","primaryMarkets":[],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` |
| platform.support | `{"web":true}` | `{"web":true}` |
| pricing | `{"type":"usage","plans":[{"free":false,"name":"SMS","features":["Flexible pricing by destination country","98% open rate","Global delivery","Fraud protection"],"description":"Pay-per-message SMS delivery with flexible pricing by destination","contactSales":false},{"free":false,"name":"Email","features":["99.4% deliverability rate","120k emails per minute processing","2 second average delivery"],"description":"Flat-rate email messaging worldwide","contactSales":false},{"free":false,"name":"WhatsApp","features":["Utility messages","Authentication/OTP","Marketing messages","Free-form customer responses"],"description":"Per-message WhatsApp platform messaging with category-based pricing","contactSales":false},{"free":false,"name":"Viber","features":["Promotional, transactional, OTP, and conversational messages","Minimum commitment €115 (standard) or €175 (select countries)"],"components":[{"kind":"fixed","amount":115,"period":"month","currency":"EUR"}],"description":"Per-message Viber messaging with monthly sender/service ID commitment","contactSales":false},{"free":false,"name":"Voice","features":["Inbound call handling","IVR automation","95% global coverage","70+ direct operator connections"],"description":"Inbound and outbound voice call routing","contactSales":false}],"summary":"Usage-based pricing with per-message SMS/WhatsApp, flat-rate email, and per-minute voice. Viber has €115-€175 monthly minimum. Prices vary by destination country.","currency":"EUR","freeTier":true,"sourceUrl":"https://www.infobip.com/pricing","retrievedAt":"2026-08-14T12:10:23.598Z","startingPrice":{"amount":115,"period":"month","currency":"EUR"},"billingPeriods":["month"]}` | `{"type":"subscription","plans":[{"free":true,"name":"Free","summary":"$0/mo","features":["100 emails/month","REST API","SMTP","Transactional email","Sandbox Mode","Up to 10 custom domains","45-day retention","Up to 10 users"],"components":[{"kind":"fixed","amount":0,"period":"month","currency":"USD"}],"description":"For testing and evaluation","contactSales":false,"includedLimits":{"emails":"100/mo"}},{"free":false,"name":"Basic","summary":"$15/mo + $1.80 per 1,000 overage emails","features":["10,000+ emails/month","Industry-leading deliverability","45-day retention","5 custom domains","Unlimited emails/day","Detailed analytics","Up to 4 users","Up to 15 message streams"],"components":[{"kind":"fixed","amount":15,"period":"month","currency":"USD"},{"per":{"qty":1000,"unit":"emails"},"kind":"metered","amount":1.8,"currency":"USD"}],"description":"For solo developers and smaller teams","contactSales":false,"includedLimits":{"emails":"10,000/mo"}},{"free":false,"name":"Pro","summary":"$16.50/mo + $1.30 per 1,000 overage emails","features":["10,000+ emails/month","Industry-leading deliverability","Customizable retention up to 365 days","10 custom domains","Unlimited emails/day","Inbound email processing","Bulk Email API","Detailed analytics","Up to 6 users","Up to 30 message streams"],"components":[{"kind":"fixed","amount":16.5,"period":"month","currency":"USD"},{"per":{"qty":1000,"unit":"emails"},"kind":"metered","amount":1.3,"currency":"USD"}],"description":"For startups and small businesses","contactSales":false,"includedLimits":{"emails":"10,000/mo"}},{"free":false,"name":"Platform","summary":"$18/mo + $1.20 per 1,000 overage emails","features":["10,000+ emails/month","Industry-leading deliverability","Customizable retention up to 365 days","Unlimited custom domains","Unlimited emails/day","Inbound email processing","Bulk Email API","Detailed analytics","Unlimited users","Unlimited message streams"],"components":[{"kind":"fixed","amount":18,"period":"month","currency":"USD"},{"per":{"qty":1000,"unit":"emails"},"kind":"metered","amount":1.2,"currency":"USD"}],"description":"For agencies and larger teams","contactSales":false,"includedLimits":{"emails":"10,000/mo"}}],"addOns":[{"name":"Dedicated IPs","components":[{"kind":"fixed","amount":50,"period":"month","currency":"USD"}]},{"name":"Custom activity retention","components":[{"kind":"fixed","amount":5,"period":"month","currency":"USD"}]}],"summary":"From $15/mo. Free tier with 100 emails/month. Pay-as-you-go overages starting at $1.80 per 1,000 emails.","currency":"USD","freeTier":true,"sourceUrl":"https://postmarkapp.com","retrievedAt":"2026-08-05T14:11:12.615Z","startingPrice":{"amount":1.2,"period":"month","currency":"USD"},"billingPeriods":["month"]}` |
| pricing.free_tier | yes | yes |
| pricing.model | freemium | freemium |
| pricing.price_level | high | low |
| pricing.transparent | yes | yes |
| reliability.sla_pct | 99.9 | - |
| reliability.status_page | yes | yes |
| security.disclosure_policy | yes | - |
| security.gdpr | yes | yes |

## Capabilities (Communication APIs)

| Capability | Infobip | Postmark |
|---|:--:|:--:|
| **Channels** |  |  |
| SMS | ✓ | - |
| Voice | ✓ | - |
| WhatsApp | ✓ | - |
| RCS | ✓ | - |
| Transactional email | ✓ | ✓ |
| Video / real-time | ✓ | - |
| In-app chat | ✓ | - |
| Verify / OTP / 2FA | ✓ | - |
| **Messaging** |  |  |
| Two-way messaging | ✓ | ✓ |
| **Reach** |  |  |
| Geographic coverage | Global | Global |
| **Delivery** |  |  |
| Email deliverability tools | ✓ | ✓ |
| **Commercial** |  |  |
| Published per-unit pricing | ✓ | ✓ |

*Source: Vioscale. Generated 2026-09-01T16:44:15.054Z. "-" = undocumented, not absent.*