# Heap vs Kubit

**Leader by Vioscale score:** Heap

| Attribute | Heap | Kubit |
|---|---|---|
| **Vioscale score** | 81.1 (48% (low)) | 68.3 (41% (low)) |
| deployment.options | `{"cloud":true}` | `{"cloud":true,"hybrid":true}` |
| description.long | Product analytics platform providing automatic event tracking, user journey mapping, session replay, and AI-powered insights for funnel optimization and product adoption. | Product analytics platform that connects agent traces to user behavior, enabling teams to correlate AI performance with customer outcomes. |
| features.capabilities | `{"funnels":true,"free_tier":true,"autocapture":true,"sdk_coverage":true,"self_hostable":false,"paths_journeys":true,"session_replay":true,"analytics_scope":"product_analytics","retention_cohort":true,"warehouse_native":true,"eu_data_residency":true}` | `{"funnels":true,"free_tier":true,"sdk_coverage":true,"paths_journeys":true,"analytics_scope":"product_analytics","warehouse_native":true}` |
| integrations.count | - | 5 |
| integrations.list | - | `[{"name":"Slack"},{"name":"OpenTelemetry"},{"name":"CDP"},{"name":"Claude Code"},{"name":"Cursor"}]` |
| market.availability | `{"hqCountry":"US","primaryMarkets":["US"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` | - |
| platform.support | `{"web":true}` | `{"web":true}` |
| pricing | `{"type":"subscription","plans":[{"free":true,"name":"Free","summary":"Free tier with 10k monthly sessions","features":["Core analytics charts","Unlimited enrichment sources","Guides integrations","6 months data history","SSO"],"description":"Core analytics charts, unlimited enrichment, 6 months data history, SSO","contactSales":false,"includedLimits":{"monthly_sessions":"10k"}},{"free":false,"name":"Growth","summary":"Custom session pricing","features":["All Free features","Sense Contentsquare's AI","Unlimited users & reports","Chart customization","CSV exports","12 months data history","Email support"],"description":"All Free features plus Sense AI, unlimited users, chart customization, 12 months history","contactSales":false},{"free":false,"name":"Pro","summary":"Custom session pricing","features":["All Growth features","Account analytics","Engagement matrix","Report alerts","Session Replay (add-on)","Standard support"],"description":"All Growth features plus account analytics, engagement matrix, report alerts","contactSales":true},{"free":false,"name":"Premier","summary":"Custom session pricing","features":["All Pro features","Data warehouse integration","Behavioral targeting","Unlimited projects","Advanced user permissions","Dedicated CSM","Session Replay (add-on)","Region-specific storage"],"description":"All Pro features plus data warehouse integration, behavioral targeting, advanced permissions, dedicated CSM","contactSales":true}],"addOns":[{"name":"Session Replay"}],"summary":"Free tier with 10k monthly sessions. Growth, Pro, and Premier plans with custom session-based pricing.","currency":"USD","freeTier":true,"sourceUrl":"https://heap.io","retrievedAt":"2026-08-05T13:23:23.363Z"}` | `{"type":"usage","plans":[{"free":true,"name":"Starter","summary":"Free + $0.008/MTU","features":["Core features with unlimited AI","OTel integration","CDP integration","Unlimited seats","Unlimited events"],"components":[{"per":{"qty":1,"unit":"MTU"},"kind":"metered","amount":0.008,"currency":"USD"}],"description":"Core features with unlimited AI","contactSales":false,"includedLimits":{"mtu":"10,000/month"}},{"free":false,"name":"Pro","summary":"$199/month + $0.006/MTU","features":["Everything in Starter","Bring Your Own Warehouse","Slack Connect support"],"components":[{"kind":"fixed","amount":199,"period":"month","currency":"USD"},{"per":{"qty":1,"unit":"MTU"},"kind":"metered","amount":0.006,"currency":"USD"}],"description":"Everything in Starter, plus BYOW and Slack Connect","contactSales":false,"includedLimits":{"mtu":"100,000/month"}},{"free":false,"name":"Enterprise","summary":"Custom pricing","features":["Everything in Pro","Volume discount","Dedicated support","Dedicated Solution Architect","Custom terms","Data Processing Addendum (DPA)","Custom SLA"],"description":"Custom volume discount with dedicated support and DPA","contactSales":true,"includedLimits":{"mtu":">1,000,000/month"}}],"summary":"Free tier with $0.008/MTU overage. Pro from $199/month + $0.006/MTU. Enterprise custom.","currency":"USD","freeTier":true,"sourceUrl":"https://kubit.ai/","retrievedAt":"2026-08-04T08:32:23.137Z","freeTrialDays":30,"startingPrice":{"amount":0.006,"period":"month","currency":"USD"},"billingPeriods":["month"]}` |
| pricing.free_tier | yes | yes |
| pricing.model | commercial | commercial |
| pricing.price_level | low | low |
| pricing.starting_gbp | - | 0.006 |
| pricing.transparent | yes | yes |
| reliability.status_page | yes | - |
| security.disclosure_policy | yes | - |
| security.gdpr | yes | yes |
| security.iso27001 | yes | - |
| security.soc2 | yes | - |

## Capabilities (Product Analytics Software)

| Capability | Heap | Kubit |
|---|:--:|:--:|
| **Core** |  |  |
| Analytics scope | Product analytics | Product analytics |
| **Capture** |  |  |
| Autocapture (no-code event capture) | ✓ | - |
| **Analyses** |  |  |
| Funnels | ✓ | ✓ |
| Retention / cohort analysis | ✓ | - |
| Paths / user journeys | ✓ | ✓ |
| Session replay | ✓ | - |
| **Experimentation** |  |  |
| A/B testing & experimentation | - | - |
| Feature flags built-in | - | - |
| **Data** |  |  |
| Warehouse-native / BYODB | ✓ | ✓ |
| **Deployment** |  |  |
| Self-hostable / OSS core | ✗ | - |
| **Pricing** |  |  |
| Free tier | ✓ | ✓ |
| **Compliance** |  |  |
| EU data residency option | ✓ | - |
| **SDKs** |  |  |
| Server-side + mobile SDK coverage | ✓ | ✓ |

*Source: Vioscale. Generated 2026-08-07T00:01:47.475Z. "-" = undocumented, not absent.*