# Google Search Console vs Moz Pro

**Leader by Vioscale score:** Moz Pro

| Attribute | Google Search Console | Moz Pro |
|---|---|---|
| **Vioscale score** | 64.8 (54% (medium)) | 70 (38% (low)) |
| deployment.options | `{"cloud":true}` | `{"cloud":true}` |
| description.long | A free analytics platform that provides search performance metrics, identifies technical issues, and helps optimize sites for Google Search visibility, with monitoring for Core Web Vitals and structured data. | Moz Pro helps businesses research keywords, audit technical issues, track search rankings across devices, monitor competitors, and generate automated reports to improve organic search visibility. |
| features.capabilities | `{"free_tier":true,"deployment":"cloud","site_audit":true,"rank_tracking":true,"local_mobile_serp":true,"pricing_transparency":"transparent"}` | `{"free_tier":true,"deployment":"cloud","public_api":true,"site_audit":true,"pricing_model":"flat","rank_tracking":true,"backlink_index":true,"locales_covered":"All Google-supported languages globally","competitor_intel":true,"keyword_research":true,"local_mobile_serp":true,"gsc_ga4_integration":false,"content_optimization":true,"pricing_transparency":"transparent"}` |
| integrations.count | 3 | 3 |
| integrations.list | `[{"name":"Google Analytics"},{"name":"Google Ads"},{"name":"G Suite"}]` | `[{"name":"Google My Business"},{"name":"Google Business Profile"},{"name":"Google Data Studio"}]` |
| market.availability | - | `{"hqCountry":"US","primaryMarkets":["US","CA","GB"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` |
| platform.support | `{"web":true}` | `{"web":true}` |
| pricing | `{"type":"free","freeTier":true,"sourceUrl":"https://search.google.com/search-console","retrievedAt":"2026-08-14T16:38:11.998Z"}` | `{"type":"subscription","plans":[{"free":false,"name":"Moz Local","features":["Google My Business activity tracking","Location data distribution and syncing to directories in US, UK, Canada","Location-based review alerts","Location-based social posting"],"components":[{"kind":"fixed","amount":16,"period":"month","currency":"USD"}],"description":"For businesses with physical locations or service areas","contactSales":false},{"free":false,"name":"Moz Pro","features":["Keyword research tools","Link research tools","Technical SEO site crawl and audits","Weekly rank tracking by device","Automated custom reports","Competitive research tools","On-page SEO analysis","SERP feature tracking","Local SERP competitor visibility","Custom report builder","Google Data Studio integration","CSV exports","Multi-language keyword tracking","Unlimited sites and competitor tracking","API access"],"components":[{"kind":"fixed","amount":49,"period":"month","currency":"USD"}],"description":"For website owners seeking organic traffic and measurable business results","contactSales":false},{"free":false,"name":"STAT","features":["Daily rank tracking by device","Granular data and segmentation","Local and mobile SERP tracking","App and API flexibility","Competitor intelligence"],"components":[{"kind":"fixed","amount":720,"period":"month","currency":"USD"}],"description":"For enterprises with high-volume keyword tracking requirements","contactSales":false}],"summary":"From $16/month. Free 7-day trial available.","currency":"USD","freeTier":true,"sourceUrl":"https://moz.com/products/api/pricing/enterprise","retrievedAt":"2026-08-14T16:35:25.277Z","freeTrialDays":7,"startingPrice":{"amount":16,"period":"month","currency":"USD"},"billingPeriods":["month"]}` |
| pricing.free_tier | yes | yes |
| pricing.model | free | freemium |
| pricing.price_level | free | mid |
| pricing.transparent | yes | yes |
| reliability.status_page | yes | - |
| security.disclosure_policy | yes | yes |

## Capabilities (SEO Tools)

| Capability | Google Search Console | Moz Pro |
|---|:--:|:--:|
| **Pricing** |  |  |
| Pricing transparency | Transparent | Transparent |
| Free tier / free tool | ✓ | ✓ |
| Pricing model | - | Flat |
| **Data** |  |  |
| Backlink index | - | ✓ |
| Keyword research database | - | ✓ |
| **Capability** |  |  |
| Rank tracking | ✓ | ✓ |
| Technical site audit / crawler | ✓ | ✓ |
| Content optimisation (SERP-driven) | - | ✓ |
| Competitor / SERP intelligence | - | ✓ |
| **Coverage** |  |  |
| Local / mobile SERP support | ✓ | ✓ |
| Countries / locales covered | - | All Google-supported languages globally |
| **Integration** |  |  |
| Public API | - | ✓ |
| Search Console / GA4 integration | - | ✗ |
| **Deployment** |  |  |
| Deployment | Cloud | Cloud |

*Source: Vioscale. Generated 2026-09-01T15:09:38.125Z. "-" = undocumented, not absent.*