# Google Cloud Load Balancing vs Kemp LoadMaster

| Attribute | Google Cloud Load Balancing | Kemp LoadMaster |
|---|---|---|
| **Vioscale score** | 8.7 (2% (low)) | 9.8 (12% (low)) |
| deployment.options | `{"cloud":true}` | `{"cloud":true,"hybrid":true,"on_prem":true,"self_hosted":true}` |
| description.long | A fully managed cloud service that distributes incoming network traffic across multiple backend instances and geographic regions using a single entry point. It supports multiple load balancing approaches optimized for different application types, includes built-in security features like SSL/TLS termination, and provides specialized routing for machine learning workloads. | A traffic management solution that directs requests across application infrastructure to maintain performance and availability, with built-in security features including firewalls and VPN capabilities, deployable on cloud services, virtual appliances, or physical hardware. |
| integrations.count | 1 | 10 |
| integrations.list | `[{"name":"Google Kubernetes Engine"}]` | `[{"name":"Azure"},{"name":"AWS"},{"name":"Google Cloud"},{"name":"Kubernetes"},{"name":"VMware"},{"name":"Hyper-V"},{"name":"Active Directory"},{"name":"Azure AD"},{"name":"SAML"},{"name":"RADIUS"},{"name":"LDAP"}]` |
| market.availability | `{"primaryMarkets":[],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` | - |
| platform.support | - | `{"cli":true,"web":true}` |
| pricing | - | `{"type":"subscription","freeTier":false,"sourceUrl":"https://kemptechnologies.com/pricing/licensing-models/pooled","retrievedAt":"2026-08-19T13:39:28.187Z","freeTrialDays":30}` |
| pricing.free_tier | - | no |
| pricing.model | commercial | commercial |
| pricing.price_level | - | unknown |
| pricing.transparent | - | no |

## Capabilities (Load Balancers)

| Capability | Google Cloud Load Balancing | Kemp LoadMaster |
|---|:--:|:--:|
| **Capabilities** |  |  |
| Layer | - | - |
| Deployment form | - | - |
| Tls termination | - | - |
| Http2 http3 support | - | - |
| Gslb multi region | - | - |
| K8s ingress or gateway API | - | - |
| WAF bundled | - | - |
| Autoscaling integration | - | - |
| Health check depth | - | - |
| Session persistence | - | - |
| Fips 140 validated | - | - |
| Open source | - | - |
| Pricing model | - | - |

*Source: Vioscale. Generated 2026-09-01T12:49:29.294Z. "-" = undocumented, not absent.*