# Followup CRM vs Roofr

| Attribute | Followup CRM | Roofr |
|---|---|---|
| **Vioscale score** | 47.8 (55% (medium)) | 43.4 (36% (low)) |
| deployment.options | `{"cloud":true}` | `{"cloud":true}` |
| description.long | A cloud-based CRM designed for construction teams that automates bid tracking, lead management, and customer communication using AI, helping contractors eliminate spreadsheet-based workflows and improve sales efficiency. | A platform for roofing contractors to generate automatic roof estimates, manage sales pipelines, communicate with customers, handle invoicing, and integrate with material suppliers for job ordering. |
| features.capabilities | `{"soc2_type_ii":false,"drag_and_drop_sales_pipeline_kanban":true,"good_better_best_proposal_templates":true,"automated_email_sms_followup_drip_campaigns":true}` | `{"digital_contract_e_signature":true,"drag_and_drop_sales_pipeline_kanban":true,"aerial_measurement_eagleview_hover_sync":true}` |
| integrations.count | 2 | 3 |
| integrations.list | `[{"name":"Foundation Software"},{"name":"Outlook"}]` | `[{"name":"ABC Supply"},{"name":"QXO"},{"name":"SRS"}]` |
| market.availability | `{"primaryMarkets":["US"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` | `{"primaryMarkets":["US","CA"],"availabilityScope":"regional","availableCountries":["US","CA"],"notAvailableCountries":[]}` |
| platform.support | `{"web":true}` | `{"web":true}` |
| pricing | `{"type":"subscription","plans":[{"free":false,"name":"Starter","summary":"$99/user/mo (5-user minimum), save 20% with annual prepayment ($119 monthly rate)","features":["Up to 3 teams","Proposals","20 automations","5 dashboards","2-factor authentication"],"minSeats":5,"commitment":"annual","components":[{"kind":"per_unit","unit":"seat","amount":99,"period":"month","currency":"USD"}],"description":"For specialty subs and small teams getting organized for the first time","contactSales":false},{"free":false,"name":"Professional","summary":"$149/user/mo, save 20% with annual prepayment ($179 monthly rate)","features":["Everything in Starter","Unlimited teams","Unlimited automations","20 dashboards","Single sign-on (SSO)"],"commitment":"annual","components":[{"kind":"per_unit","unit":"seat","amount":149,"period":"month","currency":"USD"}],"description":"For growing contractors running real volume across a full sales team","contactSales":false},{"free":false,"name":"Enterprise","summary":"$4,000/mo platform fee + $125/user/mo","features":["Everything in Professional","Multi-entity support","Unlimited teams & locations","Unlimited dashboards","Enterprise SSO","Multi-entity reporting"],"components":[{"kind":"fixed","amount":4000,"period":"month","currency":"USD"},{"kind":"per_unit","unit":"seat","amount":125,"period":"month","currency":"USD"}],"description":"For large firms with multiple entities, locations, and advanced security","contactSales":true}],"addOns":[{"name":"Launch Plan – Starter","components":[{"kind":"one_time","amount":2500,"currency":"USD"}]},{"name":"Launch Plan – Professional","components":[{"kind":"one_time","amount":5000,"currency":"USD"}]},{"name":"Launch Plan – Enterprise","components":[{"kind":"one_time","amount":10000,"currency":"USD"}]}],"summary":"From $99/user/mo (Starter, min 5 users) to custom Enterprise pricing. 20% discount for annual payment.","currency":"USD","freeTier":false,"sourceUrl":"https://www.followupcrm.com/pricing","retrievedAt":"2026-08-22T22:30:11.055Z","startingPrice":{"unit":"seat","amount":99,"period":"month","currency":"USD"},"billingPeriods":["month","year"]}` | `{"type":"subscription","plans":[{"free":false,"name":"Premium","features":["Automatic material order status updates from integrated suppliers"],"contactSales":false},{"free":false,"name":"Elite","features":["Subcontractor management","Crew job assignments","Work order creation and delivery","Automatic material order status updates"],"contactSales":false}],"summary":"$13 per measurement report. Subscription plans at Premium and Elite tiers. Free tier available.","currency":"USD","freeTier":true,"sourceUrl":"https://roofr.com/podcasts/episode-7-leveraging-lump-sum-pricing-how-to-stop-leaving-money-on-the-table","retrievedAt":"2026-08-22T22:28:44.518Z"}` |
| pricing.free_tier | no | yes |
| pricing.model | commercial | freemium |
| pricing.price_level | high | low |
| pricing.starting_price | `{"amount":99,"currency":"USD"}` | - |
| pricing.transparent | yes | no |
| reliability.sla_pct | 99.9 | - |
| security.gdpr | yes | yes |

## Capabilities (Contractor CRM)

| Capability | Followup CRM | Roofr |
|---|:--:|:--:|
| **Capabilities** |  |  |
| Aerial measurement eagleview hover sync | - | ✓ |
| Good better best proposal templates | ✓ | - |
| Digital contract e signature | - | ✓ |
| Integrated consumer financing approval | - | - |
| Material supplier abc beacon live pricing | - | - |
| Automated email SMS followup drip campaigns | ✓ | - |
| Job site photo and document storage | - | - |
| Drag and drop sales pipeline kanban | ✓ | ✓ |
| Sales rep commission tracking | - | - |
| SOC2 type ii | ✗ | - |
| ISO 27001 | - | - |

*Source: Vioscale. Generated 2026-09-01T17:22:42.804Z. "-" = undocumented, not absent.*