# Extole vs Friendbuy

| Attribute | Extole | Friendbuy |
|---|---|---|
| **Vioscale score** | 47.9 (14% (low)) | 13.7 (3% (low)) |
| deployment.options | `{"cloud":true}` | `{"cloud":true}` |
| description.long | Extole is an enterprise platform that helps businesses build, launch, and manage referral, loyalty, and rewards programs with automated reward management, fraud prevention, analytics, and API-driven integration. | A system for building and managing customer loyalty programs and referral initiatives. Enables brands to drive customer retention and repeat purchases through flexible earning rules, tiered rewards, and seamless integrations with commerce and marketing platforms. |
| features.capabilities | `{"iso_27001":true,"loyalty_point_system_embedded":true,"referral_fraud_prevention_ip_blocking":true,"dynamic_coupon_discount_code_generation":true,"post_purchase_checkout_referral_popup_widget":true}` | - |
| integrations.count | - | 2 |
| integrations.list | - | `[{"name":"Segment"},{"name":"Shopify"}]` |
| platform.support | `{"cli":true,"ios":true,"web":true,"android":true}` | `{"web":true}` |
| pricing.model | commercial | commercial |
| security.gdpr | yes | - |
| security.iso27001 | yes | - |

## Capabilities (Referral Software)

| Capability | Extole | Friendbuy |
|---|:--:|:--:|
| **Capabilities** |  |  |
| Dynamic coupon discount code generation | ✓ | - |
| Automated cash paypal payout distribution | - | - |
| Post purchase checkout referral popup widget | ✓ | - |
| Multi tier affiliate hierarchy tracking | - | - |
| Referral fraud prevention ip blocking | ✓ | - |
| Loyalty point system embedded | ✓ | - |
| Customizable landing page builder | - | - |
| Shopify woocommerce ecommerce sync | - | - |
| Stripe chargebee saas billing sync | - | - |
| SOC2 type ii | - | - |
| ISO 27001 | ✓ | - |
| Pricing model | - | - |

*Source: Vioscale. Generated 2026-09-01T16:33:42.740Z. "-" = undocumented, not absent.*