# Dub.co vs Switchy

| Attribute | Dub.co | Switchy |
|---|---|---|
| **Vioscale score** | 67.4 (26% (low)) | 43.3 (8% (low)) |
| deployment.options | `{"cloud":true}` | `{"cloud":true}` |
| description.long | A link attribution platform that enables teams to build branded short links with analytics, understand customer journeys from initial click to sale, and manage partner or referral programs at scale. | A platform for customizing how links appear when shared on social networks and measuring their performance through click tracking, audience analytics, and retargeting pixel integration across major advertising networks. |
| features.capabilities | - | `{"deployment_model":"cloud_managed_saas","custom_slug_editing":true,"link_retargeting_pixel_injection":true,"click_analytics_and_referrer_tracking":true}` |
| integrations.count | 5 | 7 |
| integrations.list | `[{"name":"Stripe"},{"name":"Zapier"},{"name":"Make.com"},{"name":"Raycast"},{"name":"Intercom"}]` | `[{"name":"Facebook"},{"name":"Instagram"},{"name":"X"},{"name":"LinkedIn"},{"name":"Google Ads"},{"name":"Quora"},{"name":"Pinterest"}]` |
| market.availability | `{"primaryMarkets":[],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` | - |
| platform.support | `{"web":true}` | `{"web":true}` |
| pricing | `{"type":"subscription","plans":[{"free":false,"name":"Pro","summary":"$24/month or $19/month billed annually (early adopters grandfathered at $9/month)","features":["1,000 links per month","50,000 tracked clicks per month","1-year analytics retention","10 custom domains","Custom Link Previews","Link Cloaking","Device Targeting","Geo Targeting","Basic email support"],"components":[{"kind":"fixed","amount":24,"period":"month","currency":"USD"}],"contactSales":false,"includedLimits":{"custom_domains":"10","links_per_month":"1,000","analytics_retention":"1 year","tracked_clicks_per_month":"50,000"}},{"free":false,"name":"Business","summary":"$59/month or $49/month billed annually","features":["5,000 links per month","150,000 tracked clicks per month","3-year analytics retention","40 custom domains","Unlimited tags","Custom Link Previews","Link Cloaking","Device Targeting","Geo Targeting","Elevated email and chat support"],"components":[{"kind":"fixed","amount":59,"period":"month","currency":"USD"}],"contactSales":false,"includedLimits":{"tags":"Unlimited","custom_domains":"40","links_per_month":"5,000","analytics_retention":"3 years","tracked_clicks_per_month":"150,000"}}],"summary":"Free tier available. Pro from $19-24/month. Business from $49-59/month. Annual billing offers discounts.","currency":"USD","freeTier":true,"sourceUrl":"https://dub.co/blog/new-pricing","retrievedAt":"2026-08-19T22:21:38.680Z","startingPrice":{"amount":24,"period":"month","currency":"USD"},"billingPeriods":["month","year"]}` | - |
| pricing.free_tier | yes | - |
| pricing.model | freemium | - |
| pricing.price_level | mid | - |
| pricing.starting_price | `{"amount":24,"currency":"USD"}` | - |
| pricing.transparent | yes | - |
| security.gdpr | yes | - |

## Capabilities (URL Shorteners)

| Capability | Dub.co | Switchy |
|---|:--:|:--:|
| **Capabilities** |  |  |
| Deployment model | - | Cloud managed saas |
| Custom vanity domain hosting | - | - |
| Utm parameter automation builder | - | - |
| Mobile deep linking app support | - | - |
| Geo and device based conditional routing | - | - |
| Click analytics and referrer tracking | - | ✓ |
| Link retargeting pixel injection | - | ✓ |
| Custom slug editing | - | ✓ |
| Bulk CSV link generation | - | - |
| SMS marketing API integrations | - | - |
| SOC2 type ii | - | - |
| ISO 27001 | - | - |
| Pricing model | - | - |

*Source: Vioscale. Generated 2026-09-01T15:06:00.568Z. "-" = undocumented, not absent.*