# Demandbase vs Terminus

**Leader by Vioscale score:** Demandbase

| Attribute | Demandbase | Terminus |
|---|---|---|
| **Vioscale score** | 35.4 (41% (low)) | 17.3 (3% (low)) |
| deployment.options | `{"cloud":true}` | - |
| description.long | A cloud-based system for B2B companies that leverages artificial intelligence to identify high-value account opportunities and buying committee activity, enabling sales and marketing teams to execute targeted engagement at scale. | Combines buyer intelligence and coordinated marketing execution to help B2B companies identify their most winnable accounts and convert them into pipeline. Operates across content syndication, programmatic advertising, AI search, and web personalization channels using a unified signal foundation. |
| features.capabilities | `{"iso_27001":true,"third_party_intent_data_surge_scoring":true,"outreach_salesloft_sales_engagement_sync":true,"predictive_ai_ideal_customer_profile_icp_modeling":true}` | - |
| integrations.count | 1 | 3 |
| integrations.list | `[{"name":"Outreach"}]` | `[{"name":"ChatGPT"},{"name":"Perplexity"},{"name":"Gemini"}]` |
| market.availability | `{"primaryMarkets":[],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` | - |
| platform.support | `{"web":true}` | - |
| pricing | `{"type":"hybrid","summary":"Custom quote-based pricing with platform fee plus per-user component","freeTier":false,"sourceUrl":"https://www.demandbase.com/pricing/","retrievedAt":"2026-08-25T08:38:04.823Z"}` | - |
| pricing.free_tier | no | - |
| pricing.model | commercial | commercial |
| pricing.price_level | unknown | - |
| pricing.transparent | no | - |
| security.gdpr | yes | - |
| security.iso27001 | yes | - |
| security.soc2 | yes | - |

## Capabilities (Account Based Marketing)

| Capability | Demandbase | Terminus |
|---|:--:|:--:|
| **Capabilities** |  |  |
| Ip to company anonymous visitor identification | - | - |
| Third party intent data surge scoring | ✓ | - |
| Predictive AI ideal customer profile icp modeling | ✓ | - |
| Account level programmatic display advertising | - | - |
| Linkedin ads B2B audience sync | - | - |
| Personalized website experiences by account | - | - |
| Salesforce dynamics enterprise CRM sync | - | - |
| Marketo pardot eloqua marketing sync | - | - |
| Outreach salesloft sales engagement sync | ✓ | - |
| SOC2 type ii | - | - |
| ISO 27001 | ✓ | - |

*Source: Vioscale. Generated 2026-09-01T16:45:21.704Z. "-" = undocumented, not absent.*