# Courier vs Novu

**Leader by Vioscale score:** Novu

| Attribute | Courier | Novu |
|---|---|---|
| **Vioscale score** | 64 (72% (medium)) | 86.4 (73% (medium)) |
| deployment.options | `{"cloud":true}` | `{"cloud":true,"hybrid":true,"on_prem":true,"self_hosted":true}` |
| description.long | A messaging platform that orchestrates customer notifications across email, SMS, push, chat, and other channels through APIs, visual design tools, and automated journeys. | Infrastructure that allows developers to dispatch notifications through email, SMS, push, in-app, and chat, while also enabling AI agents to have two-way conversations with users on channels like Slack, WhatsApp, and Teams. |
| features.capabilities | `{"rcs":false,"sms":true,"chat":true,"email":true,"video":false,"voice":false,"two_way":false,"whatsapp":false,"verify_otp":false,"global_coverage":"global","deliverability_tools":true,"usage_pricing_transparent":false}` | `{"rcs":false,"sms":true,"chat":true,"email":true,"video":false,"voice":false,"two_way":true,"whatsapp":true,"verify_otp":true,"global_coverage":"global","deliverability_tools":true,"usage_pricing_transparent":true}` |
| integrations.count | 4 | 88 |
| integrations.list | `[{"name":"Amply"},{"name":"AWS SES"},{"name":"Postmark"},{"name":"Mailgun"}]` | `[{"name":"SendGrid"},{"name":"Amazon SES"},{"name":"Postmark"},{"name":"Resend"},{"name":"Brevo"},{"name":"Mailgun"},{"name":"Mailjet"},{"name":"Braze"},{"name":"Infobip"},{"name":"Twilio"},{"name":"Plivo"},{"name":"AWS SNS"},{"name":"Vonage"},{"name":"SMS77"},{"name":"Telnyx"},{"name":"Termii"},{"name":"Gupshup"},{"name":"SMS Central"},{"name":"Firebase Cloud Messaging"},{"name":"Apple Push Notification"},{"name":"Expo Push"},{"name":"OneSignal"},{"name":"Pushpad"},{"name":"Pusher Beams"},{"name":"App.io"},{"name":"Slack"},{"name":"Discord"},{"name":"Microsoft Teams"},{"name":"Mattermost"},{"name":"WhatsApp Business"},{"name":"Zulip"},{"name":"Webex Messaging"},{"name":"Ryver"},{"name":"Grafana"},{"name":"Opsgenie"},{"name":"PagerDuty"},{"name":"Telegram"},{"name":"iMessage"},{"name":"Novu Inbox"}]` |
| market.availability | - | `{"hqCountry":"IL","primaryMarkets":["US","EU"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` |
| platform.support | `{"web":true}` | `{"cli":true,"web":true}` |
| pricing | `{"type":"usage","plans":[{"free":true,"name":"Developer","summary":"Free, 10,000 sends/month","features":["10,000 sends per month","Journeys & broadcasts","MCP server, CLI, & SDKs","SSO via Google, Github","Email support"],"description":"For developers building with Courier","contactSales":false,"includedLimits":{"sends":"10,000/month"}},{"free":false,"name":"Business","summary":"$0.005 per send","features":["All Developer features","Pay-as-you-go pricing","AI Translations","AI Agent node","Email & chat support"],"components":[{"per":{"qty":1,"unit":"send"},"kind":"metered","amount":0.005,"currency":"USD"}],"description":"Pay-as-you-grow usage pricing","contactSales":false},{"free":false,"name":"Enterprise","summary":"Custom pricing with volume discounts","features":["All Business features","Volume pricing","Dedicated Slack channel","Observability integrations","Role-based access control","Enterprise SLA","EU Data Residency"],"description":"For high-volume deployments","contactSales":true}],"summary":"Free tier with 10,000 sends/month, then $0.005 per send. No per-seat or channel fees.","currency":"USD","freeTier":true,"sourceUrl":"https://www.courier.com","retrievedAt":"2026-08-03T14:25:03.299Z","startingPrice":{"amount":0.005,"period":"month","currency":"USD"},"billingPeriods":["month"]}` | `{"type":"subscription","plans":[{"free":true,"name":"Free","summary":"$0/mo","features":["All channels: Email, In-app, SMS, Chat, Push","US + EU data residency","Activity feed"],"components":[{"kind":"fixed","amount":0,"period":"month","currency":"USD"}],"contactSales":false,"includedLimits":{"workflows":"20","environments":"2","team_members":"3","workflow_runs":"10k/mo","activity_feed_retention":"24h"}},{"free":false,"name":"Pro","summary":"From $30/mo","features":["Remove Novu branding","Advanced email editor (blocks, layouts)","Higher rate limits & faster processing","Everything in Free"],"components":[{"kind":"fixed","amount":30,"period":"month","currency":"USD"},{"per":{"qty":1000,"unit":"workflow_runs"},"kind":"metered","amount":1.2,"currency":"USD"}],"contactSales":false,"includedLimits":{"environments":"2","workflow_runs":"30k+/mo","activity_feed_retention":"7 days"}},{"free":false,"name":"Team","summary":"From $250/mo","features":["Unlimited team members","Role-Based Access Control (RBAC)","More workflows","Enhanced rate limits","Everything in Pro"],"components":[{"kind":"fixed","amount":250,"period":"month","currency":"USD"},{"per":{"qty":1000,"unit":"workflow_runs"},"kind":"metered","amount":1.2,"currency":"USD"}],"contactSales":false,"includedLimits":{"rate_limits":"600 RPS","environments":"10","team_members":"None","workflow_runs":"250k+/mo","activity_feed_retention":"90 days"}},{"free":false,"name":"Enterprise","summary":"Custom pricing","features":["HIPAA BAA","Dedicated SSO (SAML / OIDC)","Directory Sync (SCIM)","Custom data residency (SG, UK, AU, JP, KR, custom regions)","Self-hosted deployment options","Private Slack/Teams support channel","Custom retention policies","Everything in Team"],"contactSales":true,"includedLimits":{"environments":"None","workflow_runs":"10M+/mo","activity_feed_retention":"Custom"}}],"addOns":[{"name":"Additional workflow runs","components":[{"per":{"qty":1000,"unit":"workflow_runs"},"kind":"metered","amount":1.2,"currency":"USD"}]}],"summary":"From $30/mo (Pro). Free tier available.","currency":"USD","freeTier":true,"sourceUrl":"https://novu.co/pricing/","retrievedAt":"2026-08-13T22:38:54.794Z","startingPrice":{"amount":1.2,"period":"month","currency":"USD"},"billingPeriods":["month"]}` |
| pricing.free_tier | yes | yes |
| pricing.model | freemium | freemium |
| pricing.price_level | low | low |
| pricing.transparent | yes | yes |
| reliability.sla_pct | - | 99.9 |
| reliability.status_page | yes | yes |
| security.disclosure_policy | yes | - |
| security.gdpr | yes | yes |
| security.hipaa | yes | yes |
| security.iso27001 | - | yes |
| security.pci | yes | - |
| security.soc2 | yes | yes |

## Capabilities (Communication APIs)

| Capability | Courier | Novu |
|---|:--:|:--:|
| **Channels** |  |  |
| SMS | ✓ | ✓ |
| Voice | ✗ | ✗ |
| WhatsApp | ✗ | ✓ |
| RCS | ✗ | ✗ |
| Transactional email | ✓ | ✓ |
| Video / real-time | ✗ | ✗ |
| In-app chat | ✓ | ✓ |
| Verify / OTP / 2FA | ✗ | ✓ |
| **Messaging** |  |  |
| Two-way messaging | ✗ | ✓ |
| **Reach** |  |  |
| Geographic coverage | Global | Global |
| **Delivery** |  |  |
| Email deliverability tools | ✓ | ✓ |
| **Commercial** |  |  |
| Published per-unit pricing | ✗ | ✓ |

*Source: Vioscale. Generated 2026-09-01T17:18:02.831Z. "-" = undocumented, not absent.*
