# Copper vs Pipedrive

**Leader by Vioscale score:** Pipedrive

| Attribute | Copper | Pipedrive |
|---|---|---|
| **Vioscale score** | 71.7 (53% (medium)) | 83.2 (71% (medium)) |
| content.faq | `[{"answer":"Copper is a CRM platform built specifically for service businesses. It helps you centralize customer contacts, manage sales opportunities, track projects, and maintain detailed relationship histories in a single system.","source":"https://www.copper.com","question":"What type of business is Copper designed for?","confidence":0.9},{"answer":"Copper is deeply integrated with Gmail and Google Workspace, letting you manage customer communication and scheduling without leaving your existing tools. It also connects with Google Calendar and LinkedIn for expanded functionality.","source":"https://www.copper.com","question":"How well does Copper integrate with Gmail and Google Workspace?","confidence":0.95},{"answer":"Beyond Google tools, Copper integrates with QuickBooks for accounting, PandaDoc and DocuSign for document workflows, and LinkedIn for professional networking. This covers seven key integrations designed to reduce tool-switching.","source":"https://www.copper.com","question":"What other business tools does Copper connect to?","confidence":0.95},{"answer":"Yes, Copper includes a mobile application so you can access customer records, manage deals, and stay on top of customer relationships from your phone or tablet.","source":"https://www.copper.com","question":"Does Copper have a mobile app?","confidence":0.95},{"answer":"Copper provides contact and company management, sales pipeline management, email integration, marketing and workflow automation, forecasting, reporting dashboards, mobile access, and API connectivity for custom integrations.","source":"https://www.copper.com","question":"What core features does Copper offer?","confidence":0.9},{"answer":"Copper is a cloud-based web application accessible through your browser. There is no software to install or servers to maintain—you simply log in from any device.","source":"https://www.copper.com","question":"How is Copper deployed and accessed?","confidence":0.95},{"answer":"Yes, Copper provides API access that allows you to build custom integrations and automate workflows with applications not covered by its pre-built connectors.","source":"https://www.copper.com","question":"Can I integrate Copper with tools outside the standard integrations?","confidence":0.9},{"answer":"Copper operates on a commercial cloud subscription model. For current pricing details and available plan options, contact Copper directly or visit their website.","source":"https://www.copper.com","question":"What pricing model does Copper use?","confidence":0.75}]` | `[{"answer":"Pipedrive is a cloud-based sales customer relationship management platform that helps sales teams organize prospects, track deals, and automate their sales processes. It emphasizes visual pipeline management using kanban-style boards and is built around activity-based selling, prioritizing concrete actions that advance sales outcomes.","source":"https://www.pipedrive.com","question":"What is Pipedrive and what is it designed for?","confidence":0.95},{"answer":"Pipedrive is proprietary, commercial software offered as a Software-as-a-Service product. It is not open-source and is privately held, backed by investment from Vista Equity Partners.","source":"https://www.pipedrive.com/en/about","question":"Is Pipedrive open-source or commercial software?","confidence":0.95},{"answer":"Pipedrive operates on a freemium model with a 14-day free trial that does not require a credit card. After the trial expires, access to the platform requires a paid subscription, with multiple tiers available to accommodate different team sizes and feature requirements.","source":"https://www.pipedrive.com","question":"What is Pipedrive's pricing model?","confidence":0.92},{"answer":"Pipedrive supports over 500 third-party integrations through its marketplace, including popular tools like Zapier, Slack, Zoom, Gmail, Microsoft Teams, QuickBooks, and Trello. The platform also provides a free API and webhook support for building custom integrations.","source":"https://www.pipedrive.com/en/integrations","question":"How many integrations does Pipedrive support?","confidence":0.94},{"answer":"Pipedrive is accessible as a web application via any browser and offers native mobile applications for iOS and Android. This allows sales teams to access their pipeline and customer data from desktop, tablet, or smartphone.","source":"https://www.pipedrive.com","question":"What platforms and devices can access Pipedrive?","confidence":0.93},{"answer":"Pipedrive includes an AI sales assistant that provides personalized recommendations, AI-powered email writing, email summarization, and automated sales report generation. These features help sales teams save time on administrative tasks and gain data-driven insights into deal progression.","source":"https://www.pipedrive.com/en/features","question":"Does Pipedrive include artificial intelligence features?","confidence":0.91},{"answer":"Pipedrive serves over 100,000 companies across 179 countries and facilitates approximately 100 million deals annually on its platform. The company was founded in Estonia in 2010 and has grown to employ over 850 people across eight countries.","source":"https://www.pipedrive.com/en/about","question":"How large is Pipedrive's user base and market presence?","confidence":0.94},{"answer":"Common alternatives to Pipedrive include HubSpot, Salesforce, Microsoft Dynamics 365, Zoho CRM, and Freshsales, among others. These platforms serve similar sales management functions but differ in complexity, pricing, and feature depth, with some targeting enterprise markets while others focus on small-to-medium-sized businesses.","source":"https://www.pipedrive.com","question":"What are common alternatives to Pipedrive?","confidence":0.88}]` |
| deployment.options | `{"cloud":true}` | `{"cloud":true}` |
| description.long | A cloud-based CRM designed for service-oriented businesses and teams, offering contact management, sales pipeline tracking, email integration, project management, and automation features. Built to work directly within Gmail, Google Calendar, and other Google Workspace tools to minimize context switching. | A cloud-based sales management platform that helps teams organize leads, manage pipelines, and automate workflows. It includes email sync, reporting, AI-powered recommendations, and integrations with 500+ business applications. |
| features.capabilities | `{"api_access":true,"mobile_app":true,"forecasting":true,"lead_scoring":true,"custom_fields":true,"email_integration":true,"contact_management":true,"pipeline_management":true,"workflow_automation":true,"marketing_automation":true,"reporting_dashboards":true}` | `{"api_access":true,"mobile_app":true,"forecasting":true,"lead_scoring":true,"custom_fields":true,"email_integration":true,"contact_management":true,"pipeline_management":true,"workflow_automation":true,"marketing_automation":true,"reporting_dashboards":true}` |
| integrations.count | 39 | 500 |
| integrations.list | `[{"name":"Gmail"},{"name":"Google Calendar"},{"name":"Google Contacts"},{"name":"Google Drive"},{"name":"Google Sheets"},{"name":"Looker Studio"},{"name":"LinkedIn"},{"name":"Slack"},{"name":"MailChimp"},{"name":"QuickBooks"},{"name":"DocuSign"},{"name":"PandaDocs"},{"name":"Zoom"},{"name":"JustCall"},{"name":"RingCentral"},{"name":"Zendesk"},{"name":"Zapier"},{"name":"Typeform"},{"name":"Dropbox"},{"name":"Trello"},{"name":"Shopify"},{"name":"Squarespace"},{"name":"Notion"},{"name":"Jira"},{"name":"Chargebee"},{"name":"Gong"},{"name":"CallHippo"},{"name":"Flodesk"},{"name":"Surfe"},{"name":"Respond.io"},{"name":"Dotloop"},{"name":"LendingPad"},{"name":"Contacts+"},{"name":"Quo"},{"name":"VirtualPBX"},{"name":"Outfunnel"},{"name":"ActiveCampaign"},{"name":"Stripe"},{"name":"Twilio"},{"name":"Facebook Messenger"}]` | `[{"name":"Zapier"},{"name":"WhatsApp Business"},{"name":"Surfe"},{"name":"JustCall"},{"name":"Microsoft Teams"},{"name":"Google Meet"},{"name":"Gmail"},{"name":"Outlook"},{"name":"Zoom"},{"name":"Lemlist"},{"name":"PandaDoc"},{"name":"QuickBooks"},{"name":"sevdesk"},{"name":"Lexware"},{"name":"Asana"},{"name":"SMS API"},{"name":"SallyAI"},{"name":"LinkedIn"},{"name":"CloudTalk"}]` |
| market.availability | `{"hqCountry":"US","primaryMarkets":[],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` | `{"hqCountry":"EE","primaryMarkets":["GB","US","EE"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` |
| platform.support | `{"ios":true,"web":true,"android":true}` | `{"ios":true,"web":true,"android":true}` |
| pricing | `{"type":"subscription","plans":[{"free":false,"name":"Basic","summary":"$29/seat/month monthly, $23/seat/month annual","features":["Task automation","Pipelines","Project Management","Contact enrichment"],"components":[{"kind":"per_unit","unit":"seat","amount":29,"period":"month","currency":"USD"},{"kind":"per_unit","unit":"seat","amount":23,"period":"month","currency":"USD"}],"contactSales":false,"includedLimits":{"contacts":"2,500"}},{"free":false,"name":"Professional","summary":"$69/seat/month monthly, $59/seat/month annual","features":["Workflow automation","Bulk email","Reporting","Integrations","Everything in Basic"],"components":[{"kind":"per_unit","unit":"seat","amount":69,"period":"month","currency":"USD"},{"kind":"per_unit","unit":"seat","amount":59,"period":"month","currency":"USD"}],"contactSales":false,"includedLimits":{"contacts":"15,000"}},{"free":false,"name":"Business","summary":"$134/seat/month monthly, $99/seat/month annual","features":["Email series","Custom reports","Multi-currency","Premium support","Everything in Professional"],"components":[{"kind":"per_unit","unit":"seat","amount":134,"period":"month","currency":"USD"},{"kind":"per_unit","unit":"seat","amount":99,"period":"month","currency":"USD"}],"contactSales":false,"includedLimits":{"contacts":"unlimited"}}],"summary":"From $23–$29 per seat per month. Free 14-day trial, no credit card required.","currency":"USD","freeTier":true,"sourceUrl":"https://www.copper.com/pricing","retrievedAt":"2026-08-14T10:20:30.449Z","freeTrialDays":14,"startingPrice":{"amount":23,"period":"month","currency":"USD"},"billingPeriods":["month","year"]}` | `{"type":"subscription","plans":[{"free":false,"name":"Lite","summary":"£14/seat/month or £168/seat/year","features":["View and manage leads, deals, contacts, calendar events","Lead, calendar and pipeline management","AI-powered report generation","Real-time sales feed with task tracking","500+ integrations including Zapier, Zoom, Lemlist"],"components":[{"kind":"per_unit","unit":"seat","amount":14,"period":"month","currency":"GBP"},{"kind":"fixed","amount":168,"period":"year","currency":"GBP"}],"description":"Basic sales organization with lead and pipeline management, AI-powered reporting, real-time sales feed, and 500+ integrations","contactSales":false},{"free":false,"name":"Growth","summary":"£39/seat/month or £468/seat/year","features":["Lite plan features","Full email sync with Gmail, Outlook tracking","Bulk email sending with open and click tracking","Workflow automations and email sequences","Subscription billing and revenue forecasting","Meeting scheduler and contact timeline"],"components":[{"kind":"per_unit","unit":"seat","amount":39,"period":"month","currency":"GBP"},{"kind":"fixed","amount":468,"period":"year","currency":"GBP"}],"description":"Email sync with tracking, workflow automations, nurturing sequences, subscription billing and forecasting, meeting scheduler","contactSales":false},{"free":false,"name":"Premium","summary":"£59/seat/month or £708/seat/year (Most Popular)","features":["Growth plan features","LeadBooster for lead generation and routing","Custom lead scoring models and company data enrichment","AI-powered email tools with team inboxes","Contracts and e-signature support","Enhanced data customization with required and formula fields","Group and individual-level access controls"],"components":[{"kind":"per_unit","unit":"seat","amount":59,"period":"month","currency":"GBP"},{"kind":"fixed","amount":708,"period":"year","currency":"GBP"}],"description":"Lead generation via LeadBooster, custom lead scoring, AI email tools, contracts with e-signatures, advanced customization and permissions","contactSales":false},{"free":false,"name":"Ultimate","summary":"£79/seat/month or £948/seat/year","features":["Premium plan features","Account security with suspicious activity alerts","Password requirements and IP/time-based access restrictions","Phone and email data enrichment for outreach","Sandbox testing environment","Extended phone support (Mon-Fri, 7am-11pm CET/CEST)","Partner discounts (20% PandaDoc/CloudTalk, 15% Surfe)"],"components":[{"kind":"per_unit","unit":"seat","amount":79,"period":"month","currency":"GBP"},{"kind":"fixed","amount":948,"period":"year","currency":"GBP"}],"description":"Enhanced security with activity alerts and access restrictions, phone/email data enrichment, sandbox testing, extended phone support, partner discounts","contactSales":false}],"addOns":[{"name":"LeadBooster","components":[{"kind":"fixed","amount":32.5,"period":"month","currency":"GBP"}]},{"name":"Projects","components":[{"kind":"fixed","amount":16,"period":"month","currency":"GBP"}]},{"name":"Campaigns","components":[{"kind":"fixed","amount":13.33,"period":"month","currency":"GBP"}]},{"name":"Web Visitors","components":[{"kind":"fixed","amount":41,"period":"month","currency":"GBP"}]},{"name":"Smart Docs","components":[{"kind":"fixed","amount":32.5,"period":"month","currency":"GBP"}]}],"summary":"From £14/seat/month, billed monthly or annually (save 42% with annual). 14-day free trial, no credit card required.","currency":"GBP","freeTier":false,"sourceUrl":"https://www.pipedrive.com/en/pricing","retrievedAt":"2026-08-14T15:29:04.077Z","freeTrialDays":14,"startingPrice":{"amount":14,"period":"month","currency":"GBP"},"billingPeriods":["month","year"]}` |
| pricing.free_tier | yes | no |
| pricing.model | freemium | commercial |
| pricing.price_level | mid | low |
| pricing.transparent | yes | yes |
| release.cadence_days | - | 30 |
| reliability.sla_pct | - | 99.9 |
| reliability.status_page | yes | yes |
| security.disclosure_policy | yes | yes |
| security.gdpr | yes | yes |
| security.iso27001 | - | yes |
| security.soc2 | - | yes |

## Capabilities (CRM Software)

| Capability | Copper | Pipedrive |
|---|:--:|:--:|
| **Core** |  |  |
| Contact & account management | ✓ | ✓ |
| Deal / pipeline management | ✓ | ✓ |
| Lead scoring | ✓ | ✓ |
| **Communication** |  |  |
| Email sync & tracking | ✓ | ✓ |
| **Automation** |  |  |
| Marketing automation | ✓ | ✓ |
| Workflow automation | ✓ | ✓ |
| **Insight** |  |  |
| Reporting & dashboards | ✓ | ✓ |
| Sales forecasting | ✓ | ✓ |
| **Access** |  |  |
| Native mobile app | ✓ | ✓ |
| **Extensibility** |  |  |
| Public API | ✓ | ✓ |
| Custom fields & objects | ✓ | ✓ |

*Source: Vioscale. Generated 2026-09-01T17:05:13.025Z. "-" = undocumented, not absent.*