# Cognism vs Outreach

**Leader by Vioscale score:** Cognism

| Attribute | Cognism | Outreach |
|---|---|---|
| **Vioscale score** | 66.5 (73% (medium)) | 49.8 (50% (medium)) |
| deployment.options | `{"cloud":true}` | `{"cloud":true}` |
| description.long | A data company that provides accurate, compliance-first contact and company information to help sales and marketing teams find decision-makers and build pipeline with verified business profiles. | An integrated platform designed for revenue teams that uses AI agents to assist with sales activities across deal management, customer outreach, forecasting, and team coaching. Teams can automate repetitive tasks, gain real-time insights from conversations and deal activity, and scale workflows without increasing headcount. |
| features.capabilities | `{"dialer":"none","sub_type":"sales_intelligence","free_tier":true,"intent_data":true,"b2b_database":true,"pricing_model":"hybrid","native_hubspot":true,"native_salesforce":true,"pricing_transparency":"transparent"}` | `{"dialer":"native","sub_type":"engagement","cpq_esign":false,"free_tier":false,"ai_forecast":true,"intent_data":false,"b2b_database":false,"soc2_type_ii":true,"pricing_model":"hybrid","native_hubspot":true,"deployment_model":"feature_of_broader_sales_platform","eu_data_residency":true,"native_salesforce":true,"pricing_transparency":"partial","multichannel_sequences":true,"conversation_intelligence":true,"human_in_the_loop_draft_approval_mode":false,"gdpr_and_ccpa_prospect_data_compliance":true,"playbook_based_guardrails_for_brand_tone":true,"deliverability_and_spam_reputation_warmup":true,"waterfall_data_enrichment_for_email_finding":true,"web_scraping_and_linkedin_profile_ingestion":false,"multi_channel_sequencing_email_and_linkedin_dm":true,"two_way_crm_sync_to_prevent_duplicate_outreach":true,"meeting_booking_via_native_calendar_integration":true,"autonomous_inbox_reply_handling_and_objection_rebuttals":false}` |
| integrations.count | 7 | 20 |
| integrations.list | `[{"name":"Salesforce"},{"name":"HubSpot"},{"name":"Salesloft"},{"name":"Outreach"},{"name":"Snowflake"},{"name":"S3"},{"name":"BigQuery"}]` | `[{"name":"Slack"},{"name":"Microsoft Teams"},{"name":"Zoom"},{"name":"Claude"},{"name":"ChatGPT"},{"name":"Microsoft Copilot"},{"name":"Google Meet"},{"name":"Cisco Webex"},{"name":"Salesforce"},{"name":"CRM systems (general)"},{"name":"Kaia for Microsoft Teams"}]` |
| market.availability | `{"hqCountry":"GB","primaryMarkets":["GB","US"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` | `{"primaryMarkets":["US","EU"],"availabilityScope":"global","availableCountries":["US","GB","EU"],"notAvailableCountries":[]}` |
| platform.support | `{"cli":true,"web":true}` | `{"ios":true,"web":true,"android":true}` |
| pricing | `{"type":"hybrid","plans":[{"free":false,"name":"Standard","features":["Find and reach the right contacts with accurate B2B data","Build targeted lists using firmographic, technographic and signal-based filters","AI company research and persona builder","CSV enrichment"],"minSeats":5,"description":"For teams that need core prospecting workflows","contactSales":true},{"free":false,"name":"Pro","features":["Everything in Standard, plus","Higher-quality accurate mobile data","On-demand verification","Intent data prioritization"],"minSeats":5,"description":"For teams that need advanced prospecting workflows","contactSales":true}],"addOns":[{"name":"CRM Enrichment"},{"name":"Data-as-a-Service"}],"summary":"Subscription model (5 seats included) plus credit-based usage. Specific pricing requires contact with sales.","currency":"USD","sourceUrl":"https://www.cognism.com","retrievedAt":"2026-08-03T22:54:14.886Z"}` | `{"type":"hybrid","plans":[{"free":false,"name":"Essentials","summary":"Custom per-seat + consumption-based pricing. Contact sales.","features":["AI Assist - Accounts, Emails, Calls, Meetings & Deals","Meeting Prep Agent","AI Coach Cards with Automated Scoring","AI Summaries - Meetings & Deals","Data Enrichment","Outreach MCP (Server & Client)","Slack App Integration","Conversation Intelligence & Coaching","Outreach Voice Integrated Dialer","Meeting Insights & Analytics","Zoom, Microsoft Teams, Google Meet, Cisco Webex integrations"],"contactSales":true,"includedLimits":{"api_calls":"250000/mo"}},{"free":false,"name":"Core","summary":"Custom per-seat + consumption-based pricing. Includes support.","features":["Everything in Essentials","Deal Management","Team Performance and Win/Loss Outcomes","Multi-Channel Engagement & Sequences","Reporting: Engagement, AI Performance & Revenue Attribution","Call Insights & Analytics"],"contactSales":true,"includedLimits":{"api_calls":"500000/mo"}},{"free":false,"name":"Amplify Pro","summary":"Custom per-seat + consumption-based pricing. Includes managed services and support.","features":["Everything in Essentials + Core","AI Forecast Projection","AI Assist: Forecasting","Forecast Rollups","Forecast Trends","Self-Service Forecast Configuration","Parallel Forecasts","Tailored, ongoing support with dedicated services"],"contactSales":true,"includedLimits":{"api_calls":"1000000/mo"}}],"addOns":[{"name":"Data Sharing"},{"name":"Connectors"},{"name":"Additional Instances"},{"name":"Listener Licenses"},{"name":"Professional Services"},{"name":"Additional AI Credits"}],"summary":"Hybrid seat-based and consumption-based (AI credits) pricing. Custom quotes required. Support included with Core and Pro tiers.","currency":"USD","freeTier":false,"sourceUrl":"https://www.outreach.ai/pricing","retrievedAt":"2026-08-21T13:43:21.081Z"}` |
| pricing.free_tier | yes | no |
| pricing.model | freemium | quote |
| pricing.price_level | low | unknown |
| pricing.transparent | yes | no |
| reliability.status_page | yes | yes |
| security.disclosure_policy | yes | - |
| security.gdpr | yes | yes |
| security.hipaa | - | yes |
| security.iso27001 | yes | yes |
| security.soc2 | yes | yes |

## Capabilities (Sales Software)

| Capability | Cognism | Outreach |
|---|:--:|:--:|
| **Core** |  |  |
| Sub-type | Sales intelligence / data | Sales engagement |
| **Pricing** |  |  |
| Pricing transparency | Transparent | Partial |
| Free tier / trial | ✓ | ✗ |
| Pricing model | Hybrid | Hybrid |
| **CRM** |  |  |
| Native Salesforce sync | ✓ | ✓ |
| Native HubSpot sync | ✓ | ✓ |
| **Engagement** |  |  |
| Multichannel sequences (email + call + LinkedIn) | - | ✓ |
| Dialer / native calling | None | Native |
| **Intelligence** |  |  |
| Conversation intelligence / call recording | - | ✓ |
| AI deal / forecast intelligence | - | ✓ |
| **Data** |  |  |
| B2B contact / company database included | ✓ | ✗ |
| Intent data | ✓ | ✗ |
| **Deal** |  |  |
| E-signature / CPQ / quoting | - | ✗ |
| **Deployment** |  |  |
| EU / regional data residency | - | ✓ |

*Source: Vioscale. Generated 2026-09-01T16:52:13.355Z. "-" = undocumented, not absent.*