# Cognism vs Gong

**Leader by Vioscale score:** Cognism

| Attribute | Cognism | Gong |
|---|---|---|
| **Vioscale score** | 66.5 (73% (medium)) | 52.3 (58% (medium)) |
| deployment.options | `{"cloud":true}` | `{"cloud":true}` |
| description.long | A data company that provides accurate, compliance-first contact and company information to help sales and marketing teams find decision-makers and build pipeline with verified business profiles. | A comprehensive revenue intelligence system that records and analyzes customer interactions, predicts deal outcomes and pipeline risks, and automates sales workflows to help teams close deals faster and increase win rates. |
| features.capabilities | `{"dialer":"none","sub_type":"sales_intelligence","free_tier":true,"intent_data":true,"b2b_database":true,"pricing_model":"hybrid","native_hubspot":true,"native_salesforce":true,"pricing_transparency":"transparent"}` | `{"sub_type":"revenue_intelligence","ai_forecast":true,"pricing_transparency":"contact_sales","conversation_intelligence":true}` |
| integrations.count | 7 | 250 |
| integrations.list | `[{"name":"Salesforce"},{"name":"HubSpot"},{"name":"Salesloft"},{"name":"Outreach"},{"name":"Snowflake"},{"name":"S3"},{"name":"BigQuery"}]` | `[{"name":"Microsoft Teams"},{"name":"Outlook"},{"name":"Dynamics 365"},{"name":"Microsoft 365 Copilot"},{"name":"Microsoft Copilot Studio"}]` |
| market.availability | `{"hqCountry":"GB","primaryMarkets":["GB","US"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` | `{"primaryMarkets":[],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` |
| platform.support | `{"cli":true,"web":true}` | `{"web":true}` |
| pricing | `{"type":"hybrid","plans":[{"free":false,"name":"Standard","features":["Find and reach the right contacts with accurate B2B data","Build targeted lists using firmographic, technographic and signal-based filters","AI company research and persona builder","CSV enrichment"],"minSeats":5,"description":"For teams that need core prospecting workflows","contactSales":true},{"free":false,"name":"Pro","features":["Everything in Standard, plus","Higher-quality accurate mobile data","On-demand verification","Intent data prioritization"],"minSeats":5,"description":"For teams that need advanced prospecting workflows","contactSales":true}],"addOns":[{"name":"CRM Enrichment"},{"name":"Data-as-a-Service"}],"summary":"Subscription model (5 seats included) plus credit-based usage. Specific pricing requires contact with sales.","currency":"USD","sourceUrl":"https://www.cognism.com","retrievedAt":"2026-08-03T22:54:14.886Z"}` | `{"type":"quote","summary":"Custom pricing based on team size (1-50, 51-1,000, 1,001-9,999, 10,000+). Contact sales for proposal.","currency":"USD","freeTier":false,"sourceUrl":"https://www.gong.io","retrievedAt":"2026-08-01T15:36:17.565Z"}` |
| pricing.free_tier | yes | no |
| pricing.model | freemium | commercial |
| pricing.price_level | low | unknown |
| pricing.transparent | yes | no |
| reliability.sla_pct | - | 99.5 |
| reliability.status_page | yes | yes |
| security.disclosure_policy | yes | - |
| security.gdpr | yes | yes |
| security.iso27001 | yes | yes |
| security.pci | - | yes |
| security.soc2 | yes | yes |

## Capabilities (Sales Software)

| Capability | Cognism | Gong |
|---|:--:|:--:|
| **Core** |  |  |
| Sub-type | Sales intelligence / data | Revenue intelligence |
| **Pricing** |  |  |
| Pricing transparency | Transparent | Contact-sales only |
| Free tier / trial | ✓ | - |
| Pricing model | Hybrid | - |
| **CRM** |  |  |
| Native Salesforce sync | ✓ | - |
| Native HubSpot sync | ✓ | - |
| **Engagement** |  |  |
| Multichannel sequences (email + call + LinkedIn) | - | - |
| Dialer / native calling | None | - |
| **Intelligence** |  |  |
| Conversation intelligence / call recording | - | ✓ |
| AI deal / forecast intelligence | - | ✓ |
| **Data** |  |  |
| B2B contact / company database included | ✓ | - |
| Intent data | ✓ | - |
| **Deal** |  |  |
| E-signature / CPQ / quoting | - | - |
| **Deployment** |  |  |
| EU / regional data residency | - | - |

*Source: Vioscale. Generated 2026-09-01T17:32:52.166Z. "-" = undocumented, not absent.*