# Clickatell vs Route Mobile

**Leader by vioscaleAI score:** Clickatell

| Attribute | Clickatell | Route Mobile |
|---|---|---|
| **vioscaleAI score** | 60.5 (64% (medium)) | 48.3 (22% (low)) |
| content.faq | `[{"answer":"A messaging platform that allows businesses to communicate with customers across SMS, WhatsApp, and iMessage with automated workflows, live agent support, and integrated payment capabilities. It is indexed under SMS Voice Infrastructure.","source":"https://www.clickatell.com","question":"What is Clickatell?","confidence":0.6},{"answer":"Clickatell offers a free tier, so you can start without paying. Paid plans start at $0.01 per message per message. Prices are published openly on the vendor's own pricing page. Pricing changes often, so verify at source before relying on it.","source":"https://www.clickatell.com","question":"Is Clickatell free?","confidence":0.6},{"answer":"We have confirmed browser-based access to Clickatell. That is the extent of what we could verify from public sources, so it may well offer desktop or mobile clients we have not indexed.","source":"https://www.clickatell.com","question":"What platforms does Clickatell support?","confidence":0.6},{"answer":"We have only confirmed a cloud / SaaS deployment for Clickatell, so it appears to be vendor-hosted. If a self-hosted option exists we have not found it documented publicly.","source":"https://www.clickatell.com","question":"Can Clickatell be self-hosted?","confidence":0.6},{"answer":"We have independently confirmed SOC 2, ISO 27001 and GDPR for Clickatell. Certifications we do not list are ones we have not been able to verify from public sources, which is not the same as Clickatell not holding them. Always confirm compliance directly before you rely on it.","source":"https://www.clickatell.com/security","question":"What security certifications does Clickatell have?","confidence":0.7}]` | - |
| deployment.options | `{"cloud":true}` | `{"cloud":true}` |
| description.long | A messaging platform that allows businesses to communicate with customers across SMS, WhatsApp, and iMessage with automated workflows, live agent support, and integrated payment capabilities. | Route Mobile is a cloud platform that lets businesses send messages to customers through SMS, voice, WhatsApp, RCS, email, and Viber, with integrations for CRM systems and support for automated customer engagement workflows. |
| features.capabilities | - | `{"programmable_sms":true,"programmable_voice":true,"whatsapp_business_omnichannel":true}` |
| integrations.count | 1 | 12 |
| integrations.list | `[{"name":"Salesforce"}]` | `[{"name":"Salesforce","native":true,"category":"crm"},{"name":"Zoho","native":true,"category":"crm"},{"name":"HubSpot","native":true,"category":"crm"},{"name":"Zendesk Sell","native":true,"category":"crm"},{"name":"Freshworks","native":true,"category":"crm"},{"name":"LeadSquared","native":true,"category":"crm"},{"name":"SMS","native":true,"category":"messaging"},{"name":"WhatsApp Business","native":true,"category":"messaging"},{"name":"RCS for Business","native":true,"category":"messaging"},{"name":"Viber","native":true,"category":"messaging"},{"name":"Email","native":true,"category":"messaging"},{"name":"Google Business Messages","native":true,"category":"messaging"}]` |
| market.availability | `{"primaryMarkets":[],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` | `{"primaryMarkets":[],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` |
| platform.support | `{"web":true}` | `{"web":true}` |
| pricing | `{"type":"hybrid","plans":[{"free":false,"name":"SMS Messaging","summary":"$0.008 per SMS (for volumes 1-999,999)","features":["Send SMS globally","Volume pricing: 1-999,999 messages"],"components":[{"kind":"per_unit","unit":"message","amount":0.008,"period":"message","currency":"USD"}],"description":"Pay-per-message SMS sending","contactSales":false},{"free":false,"name":"10DLC","summary":"$33/quarter per number, plus $5 brand registration and $50 campaign activation (one-time)","features":["10DLC number registration and subscription"],"commitment":"quarterly","components":[{"kind":"fixed","amount":33,"period":"quarter","currency":"USD"},{"kind":"one_time","amount":5,"currency":"USD"},{"kind":"one_time","amount":50,"currency":"USD"}],"description":"10-digit Long Code for business SMS","contactSales":false},{"free":false,"name":"Live Agents","summary":"$30 per agent per month","features":["Live agent chat support","Conversation management"],"components":[{"kind":"per_unit","unit":"seat","amount":30,"period":"month","currency":"USD"}],"description":"Per-seat pricing for live agent messaging support","contactSales":false}],"summary":"Usage-based SMS ($0.008/message), 10DLC subscription ($33/quarter), and live agent seats ($30/seat/month). Free account available.","currency":"USD","freeTier":true,"sourceUrl":"https://www.clickatell.com","retrievedAt":"2026-08-19T21:39:10.189Z","startingPrice":{"unit":"seat","amount":30,"period":"month","currency":"USD"},"billingPeriods":["month"]}` | `{"summary":"Free API tier available","freeTier":true,"sourceUrl":"https://www.routemobile.com","retrievedAt":"2026-10-06T22:06:49.650Z"}` |
| pricing.free_tier | yes | yes |
| pricing.model | freemium | freemium |
| pricing.price_level | mid | low |
| pricing.starting_price | `{"amount":30,"currency":"USD"}` | - |
| pricing.transparent | yes | - |
| reliability.sla_pct | 99.98 | - |
| security.gdpr | yes | yes |
| security.iso27001 | yes | - |
| security.pci | yes | - |
| security.soc2 | yes | - |

## Capabilities (SMS Voice Infrastructure)

| Capability | Clickatell | Route Mobile |
|---|:--:|:--:|
| **Capabilities** |  |  |
| Programmable SMS | - | ✓ |
| Programmable voice | - | ✓ |
| Webrtc video API | - | - |
| Whatsapp business omnichannel | - | ✓ |
| A2p 10dlc compliance portal | - | - |
| Sip trunking | - | - |
| Visual ivr workflow builder | - | - |
| Global virtual numbers | - | - |
| HIPAA compliant | - | - |
| SOC2 type ii | - | - |
| ISO 27001 | - | - |
| Pricing model | - | - |

*Source: vioscaleAI. Generated 2026-10-07T01:13:16.486Z. "-" = undocumented, not absent.*