# Clay vs Searchbug

| Attribute | Clay | Searchbug |
|---|---|---|
| **vioscaleAI score** | 63.3 (55% (medium)) | 59.9 (17% (low)) |
| content.faq | `[{"answer":"Clay connects to over 200 data sources and AI models to help sales, marketing, and operations teams enrich prospect databases, automate outreach sequences, and personalize customer engagement through triggered workflows and integrated data enrichment. It is indexed under Lead Enrichment.","source":"https://www.clay.com/pricing","question":"What is Clay?","confidence":0.6},{"answer":"Clay offers a free tier, so you can start without paying. Paid plans start at $185 per month. Prices are published openly on the vendor's own pricing page. Pricing changes often, so verify at source before relying on it.","source":"https://www.clay.com/pricing","question":"Is Clay free?","confidence":0.6},{"answer":"We have confirmed browser-based access to Clay. That is the extent of what we could verify from public sources, so it may well offer desktop or mobile clients we have not indexed.","source":"https://www.clay.com/pricing","question":"What platforms does Clay support?","confidence":0.6},{"answer":"We have only confirmed a cloud / SaaS deployment for Clay, so it appears to be vendor-hosted. If a self-hosted option exists we have not found it documented publicly.","source":"https://www.clay.com/pricing","question":"Can Clay be self-hosted?","confidence":0.6},{"answer":"We have confirmed 56 integrations for Clay, including Snowflake, BigQuery, Databricks, Postgres, Fivetran, Salesforce, Marketo and Pardot, plus 48 more. This is what we could verify from public sources, so the vendor may support others we have not indexed.","source":"https://www.clay.com/pricing","question":"What does Clay integrate with?","confidence":0.6},{"answer":"We have independently confirmed SOC 2 and GDPR for Clay. Certifications we do not list are ones we have not been able to verify from public sources, which is not the same as Clay not holding them. Always confirm compliance directly before you rely on it.","source":"https://clay.com","question":"What security certifications does Clay have?","confidence":0.48}]` | `[{"answer":"Searchbug is a data verification and contact intelligence platform designed for businesses, marketers, sales teams, researchers, investigators, and professionals who need accurate contact and business information. It helps users find, verify, and enhance contact, identity, people, phone, address, and business data for lead generation, prospecting, research, outreach, identity verification, and data enrichment. It is indexed under Lead Enrichment.","source":"https://www.searchbug.com","question":"What is Searchbug?","confidence":0.75},{"answer":"Searchbug is a paid product; published pricing starts at $9.97. It is sold across 6 plans (Background Check without SSN, Background Check with SSN, Bank Account Search - Multiple Accounts, Nationwide with SSN and Verified Current Address and Phone Search). There is no free tier. Prices are published openly on the vendor's own pricing page. Pricing changes often, so verify at source before relying on it.","source":"https://www.searchbug.com/pricing-investigator.aspx","question":"How much does Searchbug cost?","confidence":0.6},{"answer":"Searchbug supports the web and a command-line interface. Platforms we have not confirmed are simply not listed here rather than ruled out.","source":"https://www.searchbug.com/pricing-investigator.aspx","question":"What platforms does Searchbug support?","confidence":0.6},{"answer":"We have only confirmed a cloud / SaaS deployment for Searchbug, so it appears to be vendor-hosted. If a self-hosted option exists we have not found it documented publicly.","source":"https://www.searchbug.com/pricing-investigator.aspx","question":"Can Searchbug be self-hosted?","confidence":0.6},{"answer":"Searchbug is available in the United States. Its primary market is the United States. The vendor is headquartered in the United States.","source":"https://www.searchbug.com/pricing-investigator.aspx","question":"Where is Searchbug available?","confidence":0.75}]` |
| deployment.options | `{"cloud":true}` | `{"cloud":true}` |
| description.long | Clay connects to over 200 data sources and AI models to help sales, marketing, and operations teams enrich prospect databases, automate outreach sequences, and personalize customer engagement through triggered workflows and integrated data enrichment. | Searchbug is a data verification and contact intelligence platform designed for businesses, marketers, sales teams, researchers, investigators, and professionals who need accurate contact and business information. It helps users find, verify, and enhance contact, identity, people, phone, address, and business data for lead generation, prospecting, research, outreach, identity verification, and data enrichment. Searchbug addresses the challenge of incomplete, outdated, or difficult-to-verify information by providing tools that make data research and verification more efficient, reducing the time and manual effort needed to find and validate relevant records. |
| features.capabilities | `{"pricing_model":"flat_subscription","deployment_model":"cloud_managed_saas","technographic_data_appending":true,"marketo_pardot_marketing_sync":true,"snowflake_bigquery_dwh_export":true,"salesforce_hubspot_crm_native_app":true,"automated_crm_record_updating_sync":true,"third_party_vendor_waterfall_routing":true,"corporate_firmographic_data_appending":true,"gdpr_and_ccpa_prospect_data_compliance":true,"waterfall_data_enrichment_for_email_finding":true,"web_scraping_and_linkedin_profile_ingestion":true,"multi_channel_sequencing_email_and_linkedin_dm":true,"two_way_crm_sync_to_prevent_duplicate_outreach":true}` | - |
| integrations.count | 51 | - |
| integrations.list | `[{"name":"Snowflake"},{"name":"BigQuery"},{"name":"Databricks"},{"name":"Postgres"},{"name":"Fivetran"},{"name":"Salesforce"},{"name":"Marketo"},{"name":"Pardot"},{"name":"ActiveCampaign"},{"name":"Google Sheets"},{"name":"Google Slides"},{"name":"Google Docs"},{"name":"Notion"},{"name":"LinkedIn"},{"name":"YouTube"},{"name":"Semrush"},{"name":"Similarweb"},{"name":"Reddit"},{"name":"Gong"},{"name":"Loom"},{"name":"Bitly"},{"name":"LeadIQ"},{"name":"Better Contact"},{"name":"ContactOut"},{"name":"Wiza"},{"name":"Minerva"},{"name":"HG Insights"},{"name":"Octave"},{"name":"Crunchbase"},{"name":"Webflow"},{"name":"Forager"},{"name":"Dealroom"},{"name":"Limadata"},{"name":"Zeliq"},{"name":"Champify"},{"name":"Crossbeam"},{"name":"Trigify"},{"name":"The Swarm"},{"name":"Oakie AI"},{"name":"Trust Radius"},{"name":"Ocean IO"},{"name":"Adbeat"},{"name":"Upcell"},{"name":"Trestle"},{"name":"SMARTe"},{"name":"HubSpot","native":true,"category":"crm","direction":"bidirectional"},{"name":"Dynamics 365","native":true,"category":"crm","direction":"bidirectional"},{"name":"Google BigQuery","native":true,"category":"data_warehouse","direction":"bidirectional"},{"name":"Gong Engage","native":true,"category":"sales_engagement","direction":"outbound"},{"name":"Airtable","native":true,"category":"productivity","direction":"bidirectional"},{"name":"Typeform","native":true,"category":"forms","direction":"inbound"},{"name":"RocketReach","native":true,"category":"data_enrichment","direction":"inbound"},{"name":"Beauhurst","native":true,"category":"data_enrichment","direction":"inbound"},{"name":"RB2B","native":true,"category":"data_enrichment","direction":"inbound"},{"name":"Reverse Contact","native":true,"category":"data_enrichment","direction":"inbound"},{"name":"Demandbase","native":true,"category":"intent_signals","direction":"inbound"},{"name":"Madkudu","native":true,"category":"scoring","direction":"inbound"},{"name":"Spade","native":true,"category":"data_enrichment","direction":"inbound"}]` | - |
| market.availability | `{"primaryMarkets":[],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` | `{"hqCountry":"US","primaryMarkets":["US"],"availabilityScope":"regional","availableCountries":["US"],"notAvailableCountries":[]}` |
| media.logo | - | https://www.searchbug.com/img/logo.png |
| platform.support | `{"web":true}` | `{"cli":true,"web":true}` |
| pricing | `{"type":"subscription","plans":[{"free":true,"name":"Free","summary":"Free with 100 Data Credits and 500 Actions/mo","features":["unlimited seats and tables","multi-provider waterfalls","Claygent enrichment","Clay Sequencer for email"],"components":[{"kind":"fixed","amount":0,"period":"month","currency":"USD"}],"description":"Low-risk entry point with unlimited seats and tables","contactSales":false,"includedLimits":{"seats":"unlimited","actions":"500/mo","data_credits":"100/mo","rows_per_table":"200"}},{"free":false,"name":"Starter","summary":"Starting at $185/mo with 2,500 Data Credits and 15,000 Actions","features":["phone number enrichment","job change and signal tracking","email campaign integrations"],"commitment":"monthly","components":[{"kind":"fixed","amount":185,"period":"month","currency":"USD"}],"description":"For individuals and small teams automating prospecting workflows","contactSales":false,"includedLimits":{"actions":"15,000/mo","data_credits":"2,500/mo","rows_per_table":"50,000"}},{"free":false,"name":"Pro","summary":"6,000 Data Credits and 40,000 Actions/mo","features":["CRM auto-sync and enrichment","HTTP API integrations","webhook automation","web intent signal tracking","audience pushes to ads platforms","priority support"],"commitment":"monthly","description":"For teams with CRM-based workflows and growth campaigns","contactSales":false,"includedLimits":{"actions":"40,000/mo","data_credits":"6,000/mo"}},{"free":false,"name":"Enterprise","summary":"Custom pricing with annual commitment, 100,000+ Data Credits and 200,000+ Actions/mo","features":["unlimited audiences across sources","unlimited row bulk enrichment","Clay API access","data warehouse syncs","SSO","RBAC permissions management","additional Ads audiences","dedicated Growth Strategist"],"commitment":"annual","description":"Enterprise-grade security, support, and infrastructure for GTM teams at scale","contactSales":true,"includedLimits":{"actions":"200,000+/mo","data_credits":"100,000+/mo"}}],"addOns":[{"name":"Data Credits top-up","components":[{"per":{"qty":1,"unit":"credit"},"kind":"metered","amount":0.05,"currency":"USD"}]},{"name":"Action tier upgrade"}],"summary":"Free tier available. Paid plans start at $185/mo. Usage-based pricing with Data Credits (from $0.05 each) and Actions (under $0.01 each). Volume discounts available.","currency":"USD","freeTier":true,"sourceUrl":"https://www.clay.com/pricing","retrievedAt":"2026-09-09T12:25:13.702Z","startingPrice":{"amount":185,"period":"month","currency":"USD"},"billingPeriods":["month"]}` | `{"type":"usage","plans":[{"free":false,"name":"Background Check without SSN","summary":"$49.97 per search","components":[{"kind":"one_time","amount":49.97,"currency":"USD"}],"contactSales":false},{"free":false,"name":"Background Check with SSN","summary":"$39.97 per search","components":[{"kind":"one_time","amount":39.97,"currency":"USD"}],"contactSales":false},{"free":false,"name":"Bank Account Search - Multiple Accounts, Nationwide with SSN","summary":"$447.00 per search","components":[{"kind":"one_time","amount":447,"currency":"USD"}],"contactSales":false},{"free":false,"name":"Verified Current Address and Phone Search","summary":"$207.00 per search","components":[{"kind":"one_time","amount":207,"currency":"USD"}],"contactSales":false},{"free":false,"name":"EIN Number Search","summary":"$19.97 per search","components":[{"kind":"one_time","amount":19.97,"currency":"USD"}],"contactSales":false},{"free":false,"name":"SSN and Name Match","summary":"$9.97 per search","components":[{"kind":"one_time","amount":9.97,"currency":"USD"}],"contactSales":false}],"summary":"Pay-per-search pricing from $9.97 to $467.00. Prepaid balance model ($10–$5,000). No contracts, setup fees, or monthly minimums.","currency":"USD","freeTier":false,"sourceUrl":"https://www.searchbug.com/pricing-investigator.aspx","retrievedAt":"2026-10-01T11:17:21.317Z","startingPrice":{"amount":9.97,"currency":"USD"}}` |
| pricing.free_tier | yes | no |
| pricing.model | freemium | commercial |
| pricing.price_level | high | low |
| pricing.starting_price | `{"amount":185,"currency":"USD"}` | `{"amount":9.97,"currency":"USD"}` |
| pricing.transparent | yes | yes |
| security.gdpr | yes | - |
| security.soc2 | yes | - |
| security.trust_center | - | https://www.searchbug.com/privacy.aspx |

## Capabilities (Lead Enrichment)

| Capability | Clay | Searchbug |
|---|:--:|:--:|
| **Capabilities** |  |  |
| Deployment model | Cloud managed saas | - |
| Real time inbound form shortening webhook | - | - |
| Automated CRM record updating sync | ✓ | - |
| Third party vendor waterfall routing | ✓ | - |
| Personal to corporate email mapping | - | - |
| Corporate firmographic data appending | ✓ | - |
| Technographic data appending | ✓ | - |
| Salesforce hubspot CRM native app | ✓ | - |
| Marketo pardot marketing sync | ✓ | - |
| Snowflake bigquery dwh export | ✓ | - |
| SOC2 type ii | - | - |
| ISO 27001 | - | - |
| Pricing model | Flat subscription | - |

*Source: vioscaleAI. Generated 2026-10-01T15:18:18.582Z. "-" = undocumented, not absent.*