# Campaign Monitor vs Iterable

**Leader by Vioscale score:** Campaign Monitor

| Attribute | Campaign Monitor | Iterable |
|---|---|---|
| **Vioscale score** | 64.8 (72% (medium)) | 25.7 (23% (low)) |
| deployment.options | `{"cloud":true}` | `{"cloud":true}` |
| description.long | Email marketing platform offering drag-and-drop email builder, visual automation, and AI-powered campaign optimization features. | Enterprise-scale AI customer engagement platform that delivers intelligent, personalized experiences across multiple channels. Transforms data into action through campaigns and journey orchestration. |
| features.capabilities | `{"free_tier":true,"ab_testing":true,"sms_channel":"none","pricing_unit":"volume","segmentation":"behavioural","landing_pages":true,"self_hostable":false,"visual_automation":true,"integration_breadth":"13+ integrations with e-commerce, publishing, non-profit, content, and CRM platf","deliverability_tooling":"advanced"}` | `{"free_tier":false,"segmentation":"behavioural","visual_automation":true}` |
| integrations.count | 13 | - |
| integrations.list | `[{"name":"Lexer"},{"name":"Gift Up!"},{"name":"Ematic Solutions"},{"name":"GrowSurf"},{"name":"WordPress"},{"name":"Fresh Relevance"},{"name":"Raiser's Edge NXT"},{"name":"Join It"},{"name":"Rungopher"},{"name":"Stripo.email"},{"name":"OptinMonster"},{"name":"8Seconds"},{"name":"Movable Ink"}]` | - |
| market.availability | `{"primaryMarkets":["GB"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` | - |
| platform.support | `{"web":true}` | `{"web":true}` |
| pricing | `{"type":"subscription","plans":[{"free":true,"name":"Free","features":["Multiple users","Two-factor authentication","Segmentation tools","Real-time reporting analytics","Free image gallery","A/B testing","Preference Center"],"contactSales":false,"includedLimits":{"contacts":"500","emails_per_month":"500"}},{"free":false,"name":"Lite","features":["Custom coded templates","Drip campaigns","Unlimited signup forms","AI Writer","Automated emails","AI Email Booster","Prebuilt journeys"],"contactSales":false,"includedLimits":{"emails_per_month":"2,500"}},{"free":false,"name":"Essentials","features":["Unlimited email sends","Priority support","All core features","Unlimited AI-powered features","Unlimited automated emails","Inbox preview","Campaign Series","Marketing Monitor"],"contactSales":false,"includedLimits":{"emails_per_month":"Unlimited"}},{"free":false,"name":"Premier","features":["Premier support with phone","Advanced engagement segments","Send time optimization","Email section locking","Advanced link tracking","Template management for teams","Drag-and-drop website builder included","Non-human click filter"],"contactSales":false,"includedLimits":{"emails_per_month":"Unlimited"}},{"free":false,"name":"Enterprise","features":["Custom annual contract","Dedicated account manager and customer success partner","Multi-brand and multi-team management","Proactive deliverability monitoring","Quarterly business reviews","Enterprise-grade security with GDPR and SOC2","Custom DPAs","Invoice/PO billing"],"description":"Custom pricing tailored to volume and goals","contactSales":true}],"summary":"Free tier with 500 contacts (30-day trial). Paid plans from Lite onwards with monthly and annual billing options. Enterprise has custom pricing.","currency":"GBP","freeTier":true,"sourceUrl":"https://www.campaignmonitor.com/pricing/","retrievedAt":"2026-08-13T17:06:37.120Z","freeTrialDays":30,"billingPeriods":["month","year"]}` | `{"type":"quote","sourceUrl":"https://iterable.com","retrievedAt":"2026-08-03T22:55:04.718Z"}` |
| pricing.free_tier | yes | - |
| pricing.model | freemium | commercial |
| pricing.price_level | low | unknown |
| pricing.transparent | yes | no |
| reliability.status_page | yes | - |
| security.disclosure_policy | yes | - |
| security.gdpr | yes | yes |
| security.hipaa | - | yes |
| security.iso27001 | - | yes |
| security.soc2 | yes | yes |

## Capabilities (Email Marketing)

| Capability | Campaign Monitor | Iterable |
|---|:--:|:--:|
| **Pricing** |  |  |
| Free tier | ✓ | ✗ |
| Pricing unit | Per email volume | - |
| **Automation** |  |  |
| Visual automation / journey builder | ✓ | ✓ |
| A/B testing | ✓ | - |
| **Channels** |  |  |
| SMS channel | None | - |
| Push / mobile channel | - | - |
| **Integration** |  |  |
| Native e-commerce integration | - | - |
| Integration / marketplace breadth | 13+ integrations with e-commerce, publishing, non-profit, content, and CRM platf | - |
| **Content** |  |  |
| Landing pages / forms builder | ✓ | - |
| **Deliverability** |  |  |
| Dedicated IP option | - | - |
| Deliverability / inbox tooling | Advanced | - |
| **Targeting** |  |  |
| Segmentation depth | Behavioural | Behavioural |
| **Deployment** |  |  |
| Self-hostable | ✗ | - |
| **Compliance** |  |  |
| EU / regional data residency | - | - |

*Source: Vioscale. Generated 2026-09-01T16:50:18.962Z. "-" = undocumented, not absent.*