# BoomTown vs Wise Agent

| Attribute | BoomTown | Wise Agent |
|---|---|---|
| **Vioscale score** | 60.7 (8% (low)) | 53.4 (37% (low)) |
| deployment.options | - | `{"cloud":true}` |
| description.long | A real estate CRM and marketing platform combining lead generation, customer relationship management, IDX websites, and team coordination features to help agents, brokers, and lenders manage their leads and cultivate their business. | Wise Agent is a subscription-based CRM platform designed for real estate professionals, combining lead management, transaction handling, client communication, and marketing automation into one system. Plans start at $49/month for up to 5 team members, with 24/7 live support and training included. |
| features.capabilities | `{"built_in_voip_power_dialer":false,"open_house_digital_sign_in_forms":true,"mls_idx_property_search_and_alerts":true,"social_media_facebook_lead_ad_sync":true,"automated_sms_email_drip_action_plans":true,"integrated_consumer_facing_idx_website":true,"transaction_management_dotloop_docusign_sync":true}` | `{"pricing_model":"flat_monthly_per_user","mls_idx_property_search_and_alerts":true,"agent_team_lead_routing_round_robin":false,"automated_sms_email_drip_action_plans":true,"integrated_consumer_facing_idx_website":false}` |
| integrations.count | 17 | 5 |
| integrations.list | `[{"name":"Sisu"},{"name":"BombBomb"},{"name":"Brokermint"},{"name":"CallAction"},{"name":"dotloop"},{"name":"Mojo"},{"name":"Realtors Property Resource"},{"name":"API Nation"},{"name":"Spacio"},{"name":"Zapier"},{"name":"Facebook Lead Ads"},{"name":"Wufoo"},{"name":"Google Contacts"},{"name":"Gravity Forms"},{"name":"MailChimp"},{"name":"RealSynch"},{"name":"Vulcan7"}]` | `[{"name":"Google"},{"name":"Outlook"},{"name":"Realtor.com"},{"name":"iHomeFinder"},{"name":"MLS"}]` |
| market.availability | - | `{"primaryMarkets":["US"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` |
| platform.support | `{"web":true}` | `{"web":true}` |
| pricing | - | `{"type":"subscription","plans":[{"free":false,"name":"CRM","summary":"$49/mo or $42/mo billed annually (15% savings), up to 5 team members","features":["Lead Automation","Contact & Lead Management","Communication Tools","Transaction Management","Marketing Tools","Drip Campaigns","Team-Friendly Calendar","24/7 Live Support","Unlimited Training","Unlimited Document Storage","Customizable Landing Pages","Reporting Tools","Transaction Checklists","Client Portals","Commission Reports","MLS Integrations"],"minSeats":5,"commitment":"monthly","components":[{"kind":"fixed","amount":49,"period":"month","currency":"USD"},{"kind":"fixed","amount":42,"period":"month","currency":"USD"}],"description":"Full CRM access for managing leads, transactions, and client communications","contactSales":false,"includedLimits":{"team_members":"5","lead_enhancement_credits":"100/month"}},{"free":false,"name":"CRM + WiseSocial","summary":"$69/mo or $59/mo billed annually, includes WiseSocial social automation","features":["All CRM features","WiseSocial social media automation","Automated listing posting","Branded listing videos","Social Media content scheduling"],"minSeats":5,"commitment":"monthly","components":[{"kind":"fixed","amount":69,"period":"month","currency":"USD"},{"kind":"fixed","amount":59,"period":"month","currency":"USD"}],"description":"CRM features plus social media automation for listings and content","contactSales":false},{"free":false,"name":"Enterprise","summary":"Custom pricing with bulk savings for teams of 15+ agents","features":["Custom Solutions","Bulk Licensing Savings","White Label Solutions","All standard CRM features"],"minSeats":15,"description":"Custom CRM solutions for large teams and brokerages with 15+ agents","contactSales":true}],"addOns":[{"name":"Additional Team Members","components":[{"kind":"per_unit","unit":"batch_of_5","amount":20,"period":"month","currency":"USD"}]},{"name":"Additional Logins"},{"name":"Lead Enhancement Credits","components":[{"kind":"fixed","amount":5,"period":"month","currency":"USD"}]},{"name":"WiseText SMS","components":[{"kind":"one_time","amount":80,"currency":"USD"},{"kind":"fixed","amount":11,"period":"month","currency":"USD"}]},{"name":"Additional Landing Pages"}],"summary":"From $49/mo for individual agents, 14-day free trial, month-to-month with no contracts","currency":"USD","freeTier":false,"sourceUrl":"https://wiseagent.com/pricing.asp","retrievedAt":"2026-08-24T21:03:29.776Z","freeTrialDays":14,"startingPrice":{"amount":42,"period":"month","currency":"USD"},"billingPeriods":["month","year"]}` |
| pricing.free_tier | - | no |
| pricing.model | commercial | commercial |
| pricing.price_level | - | mid |
| pricing.starting_price | - | `{"amount":42,"currency":"USD"}` |
| pricing.transparent | - | yes |

## Capabilities (Real Estate CRM)

| Capability | BoomTown | Wise Agent |
|---|:--:|:--:|
| **Capabilities** |  |  |
| Zillow realtor lead parsing integration | - | - |
| Mls idx property search and alerts | ✓ | ✓ |
| Automated SMS email drip action plans | ✓ | ✓ |
| Built in voip power dialer | ✗ | - |
| Social media facebook lead ad sync | ✓ | - |
| Agent team lead routing round robin | - | ✗ |
| Integrated consumer facing idx website | ✓ | ✗ |
| Transaction management dotloop docusign sync | ✓ | - |
| Open house digital sign in forms | ✓ | - |
| SOC2 type ii | - | - |
| ISO 27001 | - | - |
| Pricing model | - | Flat monthly per user |

*Source: Vioscale. Generated 2026-09-01T16:58:51.909Z. "-" = undocumented, not absent.*
