# BL.INK vs Dub.co

| Attribute | BL.INK | Dub.co |
|---|---|---|
| **Vioscale score** | 77.5 (13% (low)) | 67.4 (26% (low)) |
| deployment.options | `{"cloud":true}` | `{"cloud":true}` |
| description.long | A platform for managing branded links and generating QR codes that create dynamic mobile product information pages, with support for product data compliance standards. | A link attribution platform that enables teams to build branded short links with analytics, understand customer journeys from initial click to sale, and manage partner or referral programs at scale. |
| features.capabilities | `{"iso_27001":true,"deployment_model":"cloud_managed_saas","custom_slug_editing":true,"bulk_csv_link_generation":true,"custom_vanity_domain_hosting":true,"mobile_deep_linking_app_support":false,"utm_parameter_automation_builder":true,"click_analytics_and_referrer_tracking":true}` | - |
| integrations.count | - | 5 |
| integrations.list | - | `[{"name":"Stripe"},{"name":"Zapier"},{"name":"Make.com"},{"name":"Raycast"},{"name":"Intercom"}]` |
| market.availability | - | `{"primaryMarkets":[],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` |
| platform.support | `{"web":true}` | `{"web":true}` |
| pricing | - | `{"type":"subscription","plans":[{"free":false,"name":"Pro","summary":"$24/month or $19/month billed annually (early adopters grandfathered at $9/month)","features":["1,000 links per month","50,000 tracked clicks per month","1-year analytics retention","10 custom domains","Custom Link Previews","Link Cloaking","Device Targeting","Geo Targeting","Basic email support"],"components":[{"kind":"fixed","amount":24,"period":"month","currency":"USD"}],"contactSales":false,"includedLimits":{"custom_domains":"10","links_per_month":"1,000","analytics_retention":"1 year","tracked_clicks_per_month":"50,000"}},{"free":false,"name":"Business","summary":"$59/month or $49/month billed annually","features":["5,000 links per month","150,000 tracked clicks per month","3-year analytics retention","40 custom domains","Unlimited tags","Custom Link Previews","Link Cloaking","Device Targeting","Geo Targeting","Elevated email and chat support"],"components":[{"kind":"fixed","amount":59,"period":"month","currency":"USD"}],"contactSales":false,"includedLimits":{"tags":"Unlimited","custom_domains":"40","links_per_month":"5,000","analytics_retention":"3 years","tracked_clicks_per_month":"150,000"}}],"summary":"Free tier available. Pro from $19-24/month. Business from $49-59/month. Annual billing offers discounts.","currency":"USD","freeTier":true,"sourceUrl":"https://dub.co/blog/new-pricing","retrievedAt":"2026-08-19T22:21:38.680Z","startingPrice":{"amount":24,"period":"month","currency":"USD"},"billingPeriods":["month","year"]}` |
| pricing.free_tier | - | yes |
| pricing.model | commercial | freemium |
| pricing.price_level | - | mid |
| pricing.starting_price | - | `{"amount":24,"currency":"USD"}` |
| pricing.transparent | - | yes |
| security.gdpr | - | yes |
| security.hipaa | yes | - |
| security.iso27001 | yes | - |
| security.soc2 | yes | - |

## Capabilities (URL Shorteners)

| Capability | BL.INK | Dub.co |
|---|:--:|:--:|
| **Capabilities** |  |  |
| Deployment model | Cloud managed saas | - |
| Custom vanity domain hosting | ✓ | - |
| Utm parameter automation builder | ✓ | - |
| Mobile deep linking app support | ✗ | - |
| Geo and device based conditional routing | - | - |
| Click analytics and referrer tracking | ✓ | - |
| Link retargeting pixel injection | - | - |
| Custom slug editing | ✓ | - |
| Bulk CSV link generation | ✓ | - |
| SMS marketing API integrations | - | - |
| SOC2 type ii | - | - |
| ISO 27001 | ✓ | - |
| Pricing model | - | - |

*Source: Vioscale. Generated 2026-09-01T14:45:57.680Z. "-" = undocumented, not absent.*