# Base vs Freshsales

**Leader by Vioscale score:** Freshsales

| Attribute | Base | Freshsales |
|---|---|---|
| **Vioscale score** | 65.4 (35% (low)) | 83.9 (73% (medium)) |
| content.faq | `[{"answer":"Base is a cloud-based sales CRM that provides contact management, deal tracking, and pipeline visibility for sales teams. The platform includes automation features and reporting capabilities for analyzing sales activity.","source":"https://getbase.com","question":"What is Base?","confidence":0.95},{"answer":"Base is available as a web application and includes a dedicated mobile app. This allows sales teams to access the platform from desktop and mobile devices.","source":"https://getbase.com","question":"What platforms does Base support?","confidence":0.92},{"answer":"Base uses a subscription model with a freemium offering. Paid plans start at a low price point, and a free tier is available for eligible startups for up to two years.","source":"https://getbase.com","question":"What is Base's pricing model?","confidence":0.88},{"answer":"Base includes contact and deal management, pipeline tracking, email integration, marketing and workflow automation, reporting dashboards, sales forecasting, and API access for custom development.","source":"https://getbase.com","question":"What core features does Base provide?","confidence":0.95},{"answer":"Base integrates with over 1800 third-party applications across various categories. Key integrations include email, Zendesk Support, and other applications available in the Zendesk Marketplace.","source":"https://getbase.com","question":"How many integrations does Base support?","confidence":0.88},{"answer":"Yes, Base offers a free tier for eligible startups with no credit card required. This provides access to core features for up to two years while teams evaluate whether a paid plan is needed.","source":"https://getbase.com","question":"Is Base suitable for startups with limited budgets?","confidence":0.9},{"answer":"Base provides API access for teams that need custom integrations. This allows development teams to build connections with internal business systems or other applications not available in the standard integrations catalog.","source":"https://getbase.com","question":"Can I build custom integrations with Base?","confidence":0.92}]` | `[{"answer":"Freshsales is a cloud-based customer relationship management platform designed to streamline sales operations and team productivity. The software provides features for lead capture, pipeline management, customer engagement, and sales forecasting, enhanced with artificial intelligence (Freddy AI) to automate routine tasks like email composition and deal scoring.","source":"https://www.freshworks.com/crm/sales/","question":"What is Freshsales?","confidence":0.95},{"answer":"Freshsales is a commercial, proprietary SaaS (Software-as-a-Service) product developed and maintained by Freshworks, a cloud-based software company founded in 2010. It is not open-source and operates on a subscription-based business model with both free trial and paid plans.","source":"https://en.wikipedia.org/wiki/Freshworks","question":"Is Freshsales open-source or commercial software?","confidence":0.95},{"answer":"Freshsales offers a 21-day free trial that requires no credit card and has no usage restrictions during the trial period. The platform operates on a freemium model with both free and paid subscription tiers for ongoing use beyond the trial.","source":"https://www.freshworks.com/crm/sales/","question":"Does Freshsales offer a free trial or free plan?","confidence":0.9},{"answer":"Freshsales is designed for sales teams of various sizes and industries who want to optimize their sales processes and close deals more efficiently. The platform serves businesses ranging from startups to enterprises, with reported adoption by over 74,000 companies globally.","source":"https://www.freshworks.com/crm/sales/","question":"Who is Freshsales designed for?","confidence":0.92},{"answer":"Freddy AI is Freshsales' embedded artificial intelligence component that automates and enhances various sales tasks. It provides functionality such as intent scoring to identify high-value leads, automated email composition, deal recommendations based on customer data, and predictive insights to guide sales activities.","source":"https://www.freshworks.com/crm/sales/","question":"What is Freddy AI in Freshsales?","confidence":0.88},{"answer":"Freshsales is a cloud-based SaaS platform delivered entirely through the web browser. Users access the software remotely without needing to install or maintain on-premise infrastructure, which simplifies deployment and ensures automatic updates.","source":"https://en.wikipedia.org/wiki/Freshworks","question":"Is Freshsales cloud-based or does it support on-premise deployment?","confidence":0.9},{"answer":"Core features of Freshsales include lead management and qualification, visual pipeline management using Kanban-style boards, 360-degree customer views for multi-channel engagement, deal tracking and forecasting, contact and activity management, and AI-powered task automation. The platform emphasizes reducing manual work through intelligent automation while providing visibility into the entire sales pipeline.","source":"https://www.freshworks.com/crm/sales/","question":"What are the core features of Freshsales?","confidence":0.92},{"answer":"Freshsales is the CRM product within the Freshworks suite, launched in 2016 as the company's second product offering. Freshworks, founded in 2010, is a cloud software company that also offers Freshdesk (customer service), Freshservice (IT service management), and other business solutions, with Freshsales representing their primary sales-focused CRM product.","source":"https://en.wikipedia.org/wiki/Freshworks","question":"How does Freshsales relate to Freshworks?","confidence":0.95}]` |
| deployment.options | `{"cloud":true}` | `{"cloud":true}` |
| description.long | A modern sales CRM that maximizes productivity, maintains pipeline visibility, and enables data-driven sales teams to grow revenue with contact management, deal tracking, and automation. | A cloud-based sales CRM that enables teams to organize contacts, manage deals through visual pipelines, and automate repetitive tasks. It integrates AI-powered insights and lead scoring to streamline the sales process. |
| features.capabilities | `{"api_access":true,"mobile_app":true,"forecasting":true,"email_integration":true,"contact_management":true,"pipeline_management":true,"workflow_automation":true,"marketing_automation":true,"reporting_dashboards":true}` | `{"api_access":true,"mobile_app":false,"forecasting":true,"lead_scoring":true,"custom_fields":true,"email_integration":true,"contact_management":true,"pipeline_management":true,"workflow_automation":true,"reporting_dashboards":true}` |
| integrations.count | 1,800 | 1,200 |
| integrations.list | `[{"name":"Email"},{"name":"Zendesk Support"},{"name":"Zendesk Marketplace apps"}]` | `[{"name":"Email"},{"name":"Chat"}]` |
| market.availability | - | `{"hqCountry":"US","primaryMarkets":[],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` |
| platform.support | `{"web":true}` | `{"web":true}` |
| pricing | `{"type":"subscription","summary":"From £19/month. Free tier available for eligible startups (up to 2 years).","currency":"GBP","freeTier":true,"sourceUrl":"https://getbase.com","retrievedAt":"2026-07-31T10:16:09.182Z"}` | `{"type":"subscription","plans":[{"free":false,"name":"Growth","summary":"$9/user/month, billed annually","features":["Kanban view","Contact lifecycle stages","Chat, Email, and phone","Email templates","Custom fields","Basic workflows"],"commitment":"annual","components":[{"kind":"per_unit","unit":"seat","amount":9,"period":"month","currency":"USD"}],"description":"For startups and SMBs","contactSales":false},{"free":false,"name":"Pro","summary":"$39/user/month, billed annually","features":["Everything in Growth, plus:","Contact scoring","Deal insights","Custom sales activities","Territory management","Sales sequences"],"commitment":"annual","components":[{"kind":"per_unit","unit":"seat","amount":39,"period":"month","currency":"USD"}],"description":"For growing and mid-sized businesses","contactSales":false},{"free":false,"name":"Enterprise","summary":"$59/user/month, billed annually","features":["Everything in Pro, plus:","Forecasting insights","Field-level permissions","Custom modules","Sandbox","Audit logs"],"commitment":"annual","components":[{"kind":"per_unit","unit":"seat","amount":59,"period":"month","currency":"USD"}],"description":"For mid to large-sized businesses","contactSales":false}],"addOns":[{"name":"Branded documents","components":[{"kind":"per_unit","unit":"seat","amount":19,"period":"month","currency":"USD"}]},{"name":"Freddy AI Agent","components":[{"per":{"qty":100,"unit":"sessions"},"kind":"per_unit","amount":49,"currency":"USD"}]}],"summary":"From $9/user/month, billed annually. Free 21-day trial.","currency":"USD","freeTier":false,"sourceUrl":"https://www.freshworks.com/crm/pricing/?utm_medium=home&utm_campaign=hellobar&utm_source=organic","retrievedAt":"2026-08-14T15:28:05.444Z","freeTrialDays":21,"startingPrice":{"amount":9,"period":"month","currency":"USD"},"billingPeriods":["year"]}` |
| pricing.free_tier | yes | no |
| pricing.model | freemium | commercial |
| pricing.price_level | low | low |
| pricing.transparent | no | yes |
| release.cadence_days | - | 30 |
| reliability.sla_pct | - | 99.9 |
| reliability.status_page | - | yes |
| security.disclosure_policy | - | yes |
| security.gdpr | - | yes |
| security.iso27001 | - | yes |
| security.soc2 | - | yes |

## Capabilities (CRM Software)

| Capability | Base | Freshsales |
|---|:--:|:--:|
| **Core** |  |  |
| Contact & account management | ✓ | ✓ |
| Deal / pipeline management | ✓ | ✓ |
| Lead scoring | - | ✓ |
| **Communication** |  |  |
| Email sync & tracking | ✓ | ✓ |
| **Automation** |  |  |
| Marketing automation | ✓ | - |
| Workflow automation | ✓ | ✓ |
| **Insight** |  |  |
| Reporting & dashboards | ✓ | ✓ |
| Sales forecasting | ✓ | ✓ |
| **Access** |  |  |
| Native mobile app | ✓ | ✗ |
| **Extensibility** |  |  |
| Public API | ✓ | ✓ |
| Custom fields & objects | - | ✓ |

*Source: Vioscale. Generated 2026-09-01T16:58:45.975Z. "-" = undocumented, not absent.*