# Astute vs Publer

**Leader by Vioscale AI score:** Publer

| Attribute | Astute | Publer |
|---|---|---|
| **Vioscale AI score** | 43.7 (50% (medium)) | 71.6 (75% (high)) |
| deployment.options | `{"cloud":true}` | `{"cloud":true}` |
| description.long | Astute connects brands with vetted B2B creators for partnership campaigns including sponsorships, ambassador programs, and editorial placements. The platform handles creator discovery, negotiation, contracting, scheduling, and performance measurement with real-time conversion tracking. | Publer is a cloud-based social media management tool that enables users to plan, schedule, and publish content to multiple platforms from a single dashboard. It includes built-in analytics, AI-assisted content generation, bulk scheduling capabilities, and a browser extension for seamless workflow integration. |
| features.capabilities | `{"free_tier":false,"scheduling":true,"approval_workflows":true,"pricing_transparency":"transparent"}` | `{"analytics":"advanced","free_tier":true,"ai_content":true,"mobile_app":true,"scheduling":true,"link_in_bio":true,"pricing_unit":"flat","unified_inbox":false,"tiktok_youtube":true,"content_calendar":true,"social_listening":"yes","approval_workflows":true,"networks_supported":"13+ networks including Twitter, Facebook, Instagram, TikTok, LinkedIn, YouTube, ","pricing_transparency":"transparent"}` |
| integrations.count | 1 | 36 |
| integrations.list | `[{"name":"Slack","native":true,"category":"communication","direction":"outbound"}]` | `[{"name":"Facebook"},{"name":"Instagram"},{"name":"TikTok"},{"name":"LinkedIn"},{"name":"Twitter"},{"name":"Threads"},{"name":"Pinterest"},{"name":"YouTube"},{"name":"Google Business"},{"name":"Telegram"},{"name":"Mastodon"},{"name":"Bluesky"},{"name":"WordPress"},{"name":"Zapier"},{"name":"Linkie"},{"name":"Canva"},{"name":"VistaCreate"},{"name":"PostNitro"},{"name":"Contentdrips"},{"name":"OpenAI"},{"name":"Google Drive"},{"name":"Dropbox"},{"name":"OneDrive"},{"name":"Giphy"},{"name":"Unsplash"},{"name":"Senja"},{"name":"Dub"},{"name":"Bitly"},{"name":"Rebrandly"},{"name":"PixelMe"},{"name":"Switchy"},{"name":"JotURL"},{"name":"RocketLink"},{"name":"RetargetKit"},{"name":"Google Analytics"},{"name":"X (Twitter)","native":true,"category":"social"},{"name":"Google","native":true,"category":"social"}]` |
| market.availability | `{"primaryMarkets":["US"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` | `{"primaryMarkets":[],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` |
| platform.support | `{"web":true}` | `{"web":true}` |
| pricing | `{"type":"hybrid","plans":[{"free":false,"name":"One-off","summary":"$99 one-time per campaign","features":["1 active campaign at a time","2 creator collaborations per campaign","Book any creator, any category","Briefs, contracts and payment handled","Async support","20% media fee on creator spend"],"minSeats":1,"components":[{"kind":"one_time","amount":99,"currency":"USD"}],"contactSales":false,"includedLimits":{"active_campaigns":"1","creator_collaborations_per_campaign":"2"}},{"free":false,"name":"Starter","summary":"$199/month","features":["10 creator collaborations per month","1 seat","2 campaign launches per month","Media monitoring: 1 category","Social listening + 1 competitor","Async support","10% media fee on creator spend"],"minSeats":1,"commitment":"monthly","components":[{"kind":"fixed","amount":199,"period":"month","currency":"USD"}],"contactSales":false,"includedLimits":{"seats":"1","media_monitoring_topics":"1","campaign_launches_per_month":"2","creator_collaborations_per_month":"10","social_listening_with_competitors":"1"}},{"free":false,"name":"Scale","summary":"$499/month","features":["30 creator collaborations per month","3 seats","Unlimited campaigns","Media monitoring: 3 topics","Social listening + 3 competitors","Account manager + Slack","10% media fee on creator spend"],"minSeats":3,"commitment":"monthly","components":[{"kind":"fixed","amount":499,"period":"month","currency":"USD"}],"contactSales":false,"includedLimits":{"seats":"3","campaign_launches":"unlimited","media_monitoring_topics":"3","creator_collaborations_per_month":"30","social_listening_with_competitors":"3"}},{"free":false,"name":"Custom","summary":"From $1,500/month","features":["100+ creator collaborations per month","10+ seats","Unlimited campaigns","Unlimited media monitoring","Unlimited competitor listening","Campaigns managed by us","Dedicated strategist","10% media fee on creator spend"],"minSeats":10,"commitment":"monthly","components":[{"kind":"fixed","amount":1500,"period":"month","currency":"USD"}],"contactSales":true,"includedLimits":{"seats":"10","media_monitoring":"unlimited","social_listening":"unlimited","campaign_launches":"unlimited","creator_collaborations_per_month":"100"}}],"summary":"From $99 one-time per campaign or $199/month subscription. No commitment required for one-off campaigns.","currency":"USD","freeTier":false,"sourceUrl":"https://www.joinastute.com/","retrievedAt":"2026-09-04T23:19:35.647Z","startingPrice":{"amount":199,"period":"month","currency":"USD"},"billingPeriods":["month"]}` | `{"type":"subscription","plans":[{"free":false,"name":"Professional","summary":"$5/month","features":["Connect and manage Twitter","Unlimited scheduling and drafts","Unlimited workspaces","Up to 500 posts with bulk publishing","Content creation with integrations","Discover and share trending content","Link-in-bio customization","Auto-publish from RSS","Live chat support"],"commitment":"monthly","components":[{"kind":"fixed","amount":5,"period":"month","currency":"USD"}],"description":"For freelancers, influencers, and entrepreneurs managing social media","contactSales":false,"includedLimits":{"bulk_posts":"500","workspaces":"unlimited","scheduled_posts":"unlimited"}}],"summary":"From $5/month. Free tier with 7-day trial.","currency":"USD","freeTier":true,"sourceUrl":"https://publer.com/fr/plans/professional","retrievedAt":"2026-08-14T09:18:47.631Z","freeTrialDays":7,"startingPrice":{"amount":5,"period":"month","currency":"USD"},"billingPeriods":["month"]}` |
| pricing.free_tier | no | yes |
| pricing.model | commercial | freemium |
| pricing.price_level | high | low |
| pricing.starting_price | `{"amount":199,"currency":"USD"}` | `{"amount":5,"currency":"USD"}` |
| pricing.transparent | yes | yes |
| reliability.status_page | - | yes |
| security.certifications | - | `[{"name":"ISO/IEC 27001:2022","status":"active"}]` |
| security.gdpr | - | yes |
| security.iso27001 | - | yes |
| security.trust_center | - | https://publer.com/de/trust-center |

## Capabilities (Social Media Management Software)

| Capability | Astute | Publer |
|---|:--:|:--:|
| **Pricing** |  |  |
| Pricing transparency | Transparent | Transparent |
| Free tier | ✗ | ✓ |
| Pricing unit | - | Flat |
| **Coverage** |  |  |
| Networks supported | - | 13+ networks including Twitter, Facebook, Instagram, TikTok, LinkedIn, YouTube, |
| TikTok / YouTube support | - | ✓ |
| **Publishing** |  |  |
| Post scheduling / queue | ✓ | ✓ |
| Content calendar | - | ✓ |
| **Engagement** |  |  |
| Unified inbox / engagement | - | ✗ |
| Social listening / monitoring | - | Yes |
| **Analytics** |  |  |
| Analytics & reporting | - | Advanced |
| **Agency** |  |  |
| Approval workflows / client workspaces | ✓ | ✓ |
| **AI** |  |  |
| AI content generation | - | ✓ |
| **Extras** |  |  |
| Link-in-bio / bundled extras | - | ✓ |
| **Platform** |  |  |
| Mobile app | - | ✓ |

*Source: Vioscale AI. Generated 2026-09-05T03:23:01.678Z. "-" = undocumented, not absent.*