# Serpstat vs Surfer SEO

**Leader by vioscaleAI score:** Serpstat

| Attribute | Serpstat | Surfer SEO |
|---|---|---|
| **vioscaleAI score** | 62.7 (51% (medium)) | 55.4 (57% (medium)) |
| content.faq | `[{"answer":"Serpstat is a cloud-based SaaS platform that helps marketers and agencies research high-potential keywords, track search engine rankings, analyze competitor strategies, audit technical website issues, and generate SEO-optimized content. The tool combines keyword research, rank tracking, backlink analysis, site audits, and AI-powered content creation with data from over 8.5 billion search terms. It is indexed under SEO Tools.","source":"https://serpstat.com/page/new-pricing/","question":"What is Serpstat?","confidence":0.6},{"answer":"Serpstat offers a free tier, so you can start without paying. Paid plans start at $129 per month. Prices are published openly on the vendor's own pricing page. Pricing changes often, so verify at source before relying on it.","source":"https://serpstat.com/page/new-pricing/","question":"Is Serpstat free?","confidence":0.6},{"answer":"Serpstat supports the web and a command-line interface. Platforms we have not confirmed are simply not listed here rather than ruled out.","source":"https://serpstat.com/page/new-pricing/","question":"What platforms does Serpstat support?","confidence":0.6},{"answer":"We have only confirmed a cloud / SaaS deployment for Serpstat, so it appears to be vendor-hosted. If a self-hosted option exists we have not found it documented publicly.","source":"https://serpstat.com/page/new-pricing/","question":"Can Serpstat be self-hosted?","confidence":0.6},{"answer":"We have confirmed 6 integrations for Serpstat, including Google Analytics, Google Search Console, OWOX, Serpstat Browser Extension, Serpstat MCP and LLM Brand Monitor. This is what we could verify from public sources, so the vendor may support others we have not indexed.","source":"https://serpstat.com/page/new-pricing/","question":"What does Serpstat integrate with?","confidence":0.6},{"answer":"We have independently confirmed GDPR for Serpstat. Certifications we do not list are ones we have not been able to verify from public sources, which is not the same as Serpstat not holding them. Always confirm compliance directly before you rely on it.","source":"https://serpstat.com/users/privacy-policy/","question":"What security certifications does Serpstat have?","confidence":0.7},{"answer":"Serpstat is available worldwide. The vendor is headquartered in Ukraine.","source":"https://serpstat.com/page/new-pricing/","question":"Where is Serpstat available?","confidence":0.75}]` | `[{"answer":"A content optimization tool that monitors how brands appear in AI systems like ChatGPT and Gemini, provides keyword research and content audit capabilities, and helps optimize articles for visibility in both traditional search results and AI answers. It is indexed under SEO Tools.","source":"https://surferseo.com/pricing/","question":"What is Surfer SEO?","confidence":0.6},{"answer":"Surfer SEO offers a free tier, so you can start without paying. Paid plans start at $99 per month. Prices are published openly on the vendor's own pricing page. Pricing changes often, so verify at source before relying on it.","source":"https://surferseo.com/pricing/","question":"Is Surfer SEO free?","confidence":0.6},{"answer":"We have confirmed browser-based access to Surfer SEO. That is the extent of what we could verify from public sources, so it may well offer desktop or mobile clients we have not indexed.","source":"https://surferseo.com/pricing/","question":"What platforms does Surfer SEO support?","confidence":0.6},{"answer":"We have only confirmed a cloud / SaaS deployment for Surfer SEO, so it appears to be vendor-hosted. If a self-hosted option exists we have not found it documented publicly.","source":"https://surferseo.com/pricing/","question":"Can Surfer SEO be self-hosted?","confidence":0.6},{"answer":"We have confirmed 9 integrations for Surfer SEO, including WordPress, Google Docs, Contentful, Zapier, Looker Studio, Google Sign-In, Jasper and Google Analytics 4, plus 1 more. This is what we could verify from public sources, so the vendor may support others we have not indexed.","source":"https://surferseo.com/pricing/","question":"What does Surfer SEO integrate with?","confidence":0.6},{"answer":"We have independently confirmed ISO 27001 and GDPR for Surfer SEO. Certifications we do not list are ones we have not been able to verify from public sources, which is not the same as Surfer SEO not holding them. Always confirm compliance directly before you rely on it.","source":"https://surferseo.com/pricing/","question":"What security certifications does Surfer SEO have?","confidence":0.6},{"answer":"Surfer SEO is available worldwide. Its primary markets are the United States and the EU.","source":"https://surferseo.com/pricing/","question":"Where is Surfer SEO available?","confidence":0.75}]` |
| deployment.options | `{"cloud":true}` | `{"cloud":true}` |
| description.long | A comprehensive marketing tool that helps teams identify high-opportunity keywords, monitor search rankings across 230 countries on both mobile and desktop, audit technical site issues, and analyze competitor search performance in organic and paid channels. | A platform for monitoring how AI models mention your brand, researching topics to establish authority, optimizing content for both traditional search and AI responses, and managing your visibility across ChatGPT, Gemini, and other AI systems. |
| features.capabilities | `{"free_tier":true,"deployment":"cloud","public_api":true,"site_audit":true,"pricing_model":"credit_based","rank_tracking":true,"backlink_index":true,"locales_covered":"230 countries","competitor_intel":true,"keyword_research":true,"local_mobile_serp":true,"gsc_ga4_integration":true,"content_optimization":true,"pricing_transparency":"contact_sales"}` | `{"free_tier":true,"deployment":"cloud","public_api":true,"site_audit":true,"pricing_model":"flat","rank_tracking":true,"backlink_index":false,"locales_covered":"Global","competitor_intel":true,"keyword_research":true,"local_mobile_serp":true,"gsc_ga4_integration":true,"content_optimization":true,"pricing_transparency":"transparent"}` |
| integrations.count | 6 | 3 |
| integrations.list | `[{"name":"Google Analytics"},{"name":"Google Search Console"},{"name":"OWOX"},{"name":"Serpstat Browser Extension"},{"name":"Serpstat MCP"},{"name":"LLM Brand Monitor"}]` | `[{"name":"WordPress"},{"name":"Google Docs"},{"name":"Contentful"},{"name":"Zapier"},{"name":"Looker Studio"},{"name":"Google Sign-In"},{"name":"Jasper"},{"name":"Google Analytics 4","native":true,"category":"analytics","direction":"inbound"},{"name":"Google Ads","native":true,"category":"advertising","direction":"inbound"}]` |
| market.availability | `{"hqCountry":"UA","primaryMarkets":[],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` | `{"primaryMarkets":["US","EU"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` |
| platform.support | `{"cli":true,"web":true}` | `{"web":true}` |
| pricing | `{"type":"subscription","plans":[{"free":true,"name":"Freemium","features":["10 searches per day for site, keyword, and backlink analysis","Limited tool access"],"components":[{"kind":"fixed","amount":0,"period":"month","currency":"USD"}],"description":"Limited free access with restricted searches","contactSales":false,"includedLimits":{"searches_per_day":"10"}},{"free":false,"name":"Standard Paid Plans","summary":"$129+/month with daily credit refresh and carryover","features":["API access","Rank tracking","Keyword research","Site audit","AI content tools","Competitor analysis"],"components":[{"kind":"fixed","amount":129,"period":"month","currency":"USD"}],"description":"Monthly subscription with credits-based system","contactSales":false},{"free":false,"name":"API Plan","summary":"$180–$100 per million rows based on volume and commitment","features":["Enhanced API request speeds","Increased request limits","Custom features"],"components":[{"per":{"qty":1,"unit":"million_rows"},"kind":"metered","amount":0.001,"currency":"USD"}],"description":"Custom API access with tiered pricing based on usage","contactSales":true}],"summary":"From $129/month. Freemium tier (10 searches/day), 7-day paid trial. Credits carry to next billing period.","currency":"USD","freeTier":true,"sourceUrl":"https://serpstat.com/page/new-pricing/","retrievedAt":"2026-08-21T13:19:53.858Z","freeTrialDays":7,"startingPrice":{"amount":129,"period":"month","currency":"USD"},"billingPeriods":["month"]}` | `{"type":"subscription","plans":[{"free":true,"name":"Free","summary":"Free tier","features":["AI visibility tracking","Brand knowledge base","MCP"],"contactSales":false},{"free":false,"name":"Track AI Visibility","summary":"$82/month billed annually; saves $156/year","features":["Monitor visibility across ChatGPT, Gemini, AI Overviews","Plan, write, and track AI visibility","Brand knowledge base","MCP"],"commitment":"annual","components":[{"kind":"fixed","amount":82,"period":"month","currency":"USD"}],"contactSales":false},{"free":false,"name":"Standard","summary":"$99/month billed annually; saves $240/year","features":["360 documents","Integrations","1-click content optimization","Team collaboration","Plagiarism checker","Rank drop detection"],"commitment":"annual","components":[{"kind":"fixed","amount":99,"period":"month","currency":"USD"}],"contactSales":false},{"free":false,"name":"Pro","summary":"$182/month billed annually; saves $444/year","features":["Everything in Standard","5 brand spaces","1-click internal linking","Content ideas and coverage gaps","Templates and custom voices"],"commitment":"annual","components":[{"kind":"fixed","amount":182,"period":"month","currency":"USD"}],"contactSales":false},{"free":false,"name":"Enterprise","summary":"Contact sales","features":["Unlimited optimization","API access","Dedicated success manager","Advanced SERP analysis","SSO and enterprise security","Priority support"],"contactSales":true}],"summary":"From $82/month. Free tier. Annual commitment saves up to $720.","currency":"USD","freeTier":true,"sourceUrl":"https://surferseo.com/pricing/","retrievedAt":"2026-09-23T14:36:27.589Z","startingPrice":{"amount":82,"period":"month","currency":"USD"},"billingPeriods":["month","year"]}` |
| pricing.free_tier | yes | yes |
| pricing.model | freemium | freemium |
| pricing.price_level | high | high |
| pricing.starting_price | `{"amount":129,"currency":"USD"}` | `{"amount":82,"currency":"USD"}` |
| pricing.transparent | yes | yes |
| security.gdpr | yes | yes |
| security.iso27001 | - | yes |

## Capabilities (SEO Tools)

| Capability | Serpstat | Surfer SEO |
|---|:--:|:--:|
| **Pricing** |  |  |
| Pricing transparency | Contact-sales | Transparent |
| Free tier / free tool | ✓ | ✓ |
| Pricing model | Credit-based | Flat |
| **Data** |  |  |
| Backlink index | ✓ | ✗ |
| Keyword research database | ✓ | ✓ |
| **Capability** |  |  |
| Rank tracking | ✓ | ✓ |
| Technical site audit / crawler | ✓ | ✓ |
| Content optimisation (SERP-driven) | ✓ | ✓ |
| Competitor / SERP intelligence | ✓ | ✓ |
| **Coverage** |  |  |
| Local / mobile SERP support | ✓ | ✓ |
| Countries / locales covered | 230 countries | Global |
| **Integration** |  |  |
| Public API | ✓ | ✓ |
| Search Console / GA4 integration | ✓ | ✓ |
| **Deployment** |  |  |
| Deployment | Cloud | Cloud |

*Source: vioscaleAI. Generated 2026-10-16T20:12:58.819Z. "-" = undocumented, not absent.*