# Mautic vs Salesforce Account Engagement

**Leader by vioscaleAI score:** Salesforce Account Engagement

| Attribute | Mautic | Salesforce Account Engagement |
|---|---|---|
| **vioscaleAI score** | 49.3 (76% (high)) | 58.2 (74% (medium)) |
| activity.commits_last_30d | 100 | - |
| adoption.dependent_repos | 3 | - |
| adoption.github_stars | 10,700 | - |
| content.faq | `[{"answer":"A freely available marketing platform that enables organizations to build automated customer journeys, manage contacts and segments, design targeted campaigns, and maintain data privacy compliance without vendor lock-in. It is indexed under Marketing Automation Software.","source":"https://mautic.org/blog/introducing-global-pricing-to-make-mautic-security-and-membership-accessible-worldwide","question":"What is Mautic?","confidence":0.6},{"answer":"Mautic offers a free tier, so you can start without paying. Pricing changes often, so verify at source before relying on it.","source":"https://mautic.org/blog/introducing-global-pricing-to-make-mautic-security-and-membership-accessible-worldwide","question":"Is Mautic free?","confidence":0.6},{"answer":"We have confirmed browser-based access to Mautic. That is the extent of what we could verify from public sources, so it may well offer desktop or mobile clients we have not indexed.","source":"https://mautic.org/blog/introducing-global-pricing-to-make-mautic-security-and-membership-accessible-worldwide","question":"What platforms does Mautic support?","confidence":0.6},{"answer":"Yes. Mautic can be deployed cloud / SaaS and self-hosted, so it does not have to run on the vendor's infrastructure.","source":"https://mautic.org/blog/introducing-global-pricing-to-make-mautic-security-and-membership-accessible-worldwide","question":"Can Mautic be self-hosted?","confidence":0.6},{"answer":"We have confirmed 4 integrations for Mautic, including Pipedrive, REST API, Webhooks and CRM systems. This is what we could verify from public sources, so the vendor may support others we have not indexed.","source":"https://mautic.org/blog/introducing-global-pricing-to-make-mautic-security-and-membership-accessible-worldwide","question":"What does Mautic integrate with?","confidence":0.6},{"answer":"We have independently confirmed HIPAA and GDPR for Mautic. Certifications we do not list are ones we have not been able to verify from public sources, which is not the same as Mautic not holding them. Always confirm compliance directly before you rely on it.","source":"https://mautic.org/security/reporting-a-security-issue/","question":"What security certifications does Mautic have?","confidence":0.7},{"answer":"Mautic is available worldwide. Its primary markets are the United States, the United Kingdom and the EU.","source":"https://mautic.org/blog/introducing-global-pricing-to-make-mautic-security-and-membership-accessible-worldwide","question":"Where is Mautic available?","confidence":0.75}]` | `[{"answer":"Service Cloud is a CRM suite that helps organizations manage customer interactions across sales, service, and marketing channels. It includes case management, lead routing, email marketing, AI-powered service features through Agentforce, and integration with business tools like Slack and Salesforce Voice. It is indexed under Marketing Automation Software.","source":"https://www.salesforce.com/service/pricing/","question":"What is Salesforce Account Engagement?","confidence":0.6},{"answer":"Salesforce Account Engagement offers a free tier, so you can start without paying. Paid plans start at $25 per user per month. Pricing changes often, so verify at source before relying on it.","source":"https://www.salesforce.com/service/pricing/","question":"Is Salesforce Account Engagement free?","confidence":0.6},{"answer":"Salesforce Account Engagement supports the web, iOS and Android. Platforms we have not confirmed are simply not listed here rather than ruled out.","source":"https://www.salesforce.com/service/pricing/","question":"What platforms does Salesforce Account Engagement support?","confidence":0.6},{"answer":"We have only confirmed a cloud / SaaS deployment for Salesforce Account Engagement, so it appears to be vendor-hosted. If a self-hosted option exists we have not found it documented publicly.","source":"https://www.salesforce.com/service/pricing/","question":"Can Salesforce Account Engagement be self-hosted?","confidence":0.6},{"answer":"We have confirmed 7 integrations for Salesforce Account Engagement, including Slack, Outlook, Gmail, Stripe, Tableau, MuleSoft and AgentExchange. This is what we could verify from public sources, so the vendor may support others we have not indexed.","source":"https://www.salesforce.com/service/pricing/","question":"What does Salesforce Account Engagement integrate with?","confidence":0.6},{"answer":"We have independently confirmed HIPAA and GDPR for Salesforce Account Engagement. Certifications we do not list are ones we have not been able to verify from public sources, which is not the same as Salesforce Account Engagement not holding them. Always confirm compliance directly before you rely on it.","source":"https://www.salesforce.com/artificial-intelligence/trusted-ai/","question":"What security certifications does Salesforce Account Engagement have?","confidence":0.7},{"answer":"Salesforce Account Engagement is available worldwide. Its primary market is the United States.","source":"https://www.salesforce.com/service/pricing/","question":"Where is Salesforce Account Engagement available?","confidence":0.5}]` |
| deployment.options | `{"cloud":true,"self_hosted":true}` | `{"cloud":true}` |
| description.long | A freely available marketing platform that enables organizations to build automated customer journeys, manage contacts and segments, design targeted campaigns, and maintain data privacy compliance without vendor lock-in. | A sales management platform that helps teams track leads, accounts, and opportunities throughout the sales cycle. Includes AI-assisted email and contact synchronization, forecasting, opportunity scoring, workflow automation, and real-time analytics to improve sales productivity. |
| features.capabilities | `{"free_tier":true,"ab_testing":true,"built_in_cdp":true,"multichannel":true,"self_hostable":true,"lifecycle_focus":"both","native_crm_sync":true,"transparent_pricing":true,"onsite_personalisation":true,"visual_journey_builder":true}` | `{"free_tier":true,"ab_testing":false,"ai_features":true,"built_in_cdp":true,"lead_scoring":true,"multichannel":true,"pricing_unit":"quote","self_hostable":false,"lifecycle_focus":"b2b","native_crm_sync":true,"ads_audience_sync":false,"transparent_pricing":true,"onsite_personalisation":false,"visual_journey_builder":true}` |
| integrations.count | 4 | 7 |
| integrations.list | `[{"name":"Pipedrive"},{"name":"REST API"},{"name":"Webhooks"},{"name":"CRM systems"},{"name":"Salesforce","native":true,"category":"crm"}]` | `[{"name":"Slack","native":true,"category":"collaboration","direction":"bidirectional"},{"name":"Outlook","native":true,"category":"email","direction":"bidirectional"},{"name":"Gmail","native":true,"category":"email","direction":"bidirectional"},{"name":"Stripe","native":true,"category":"payments","direction":"bidirectional"},{"name":"Tableau","native":true,"category":"analytics","direction":"bidirectional"},{"name":"MuleSoft","native":true,"category":"integration","direction":"bidirectional"},{"name":"AgentExchange","native":true,"category":"apps","direction":"bidirectional"},{"name":"Okta","native":false,"category":"identity","direction":"inbound"},{"name":"CrowdStrike","native":false,"category":"security","direction":"inbound"}]` |
| language.primary | PHP | - |
| market.availability | `{"primaryMarkets":["US","GB"],"availabilityScope":"global","availableCountries":["US","GB","CA","AU","NZ","SG","HK","JP","KR"],"notAvailableCountries":[]}` | `{"primaryMarkets":["US"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` |
| platform.support | `{"cli":true,"web":true}` | `{"web":true}` |
| pricing | `{"type":"hybrid","plans":[{"free":false,"name":"ELTS (Extended Long-Term Support) - Tier 1","summary":"$2,000 per instance per year (Tier 1 pricing; Tier 2 and Tier 3 regional pricing available)","features":["Security patches and updates"],"commitment":"annual","components":[{"kind":"one_time","amount":2000,"currency":"USD"}],"description":"Extended security support for Mautic instances beyond standard maintenance release cycle","contactSales":false},{"free":false,"name":"Corporate Membership - Tier 1","summary":"$1,200 per year (Tier 1 pricing; Tier 2 and Tier 3 regional pricing available)","features":["Member directory listing","Governance participation","Promotional opportunities"],"commitment":"annual","components":[{"kind":"fixed","amount":1200,"period":"year","currency":"USD"}],"description":"Membership supporting Mautic development with visibility in member directory, governance participation, and promotional opportunities","contactSales":false}],"summary":"Free open source base. ELTS and corporate membership available with regional tiering (Tier 1 pricing shown; Tier 2 and 3 for other regions not transparent).","currency":"USD","freeTier":true,"sourceUrl":"https://mautic.org/blog/introducing-global-pricing-to-make-mautic-security-and-membership-accessible-worldwide","retrievedAt":"2026-10-05T11:08:54.557Z","startingPrice":{"amount":1200,"period":"year","currency":"USD"},"billingPeriods":["year"]}` | `{"type":"subscription","plans":[{"free":true,"name":"Free Suite","summary":"Free","features":["Account, Contact, Lead, and Opportunity Management","Advanced Forecast and Pipeline Management","Slack Free"],"contactSales":false},{"free":false,"name":"Starter Suite","summary":"$25/user/month","features":["Lead, Account, Contact, and Opportunity Management","Built-in Sales Flows and Lead Routing","AI Automatically Syncs Emails, Events, and Contacts","Dynamic Email Marketing and Analytics"],"components":[{"kind":"fixed","amount":25,"period":"month","currency":"USD"}],"description":"All-in-one CRM for small businesses combining sales, service, marketing, and commerce with included Slack","contactSales":false},{"free":false,"name":"Pro Suite","features":["Everything in Starter Suite","Greater Customization and Automation"],"contactSales":false},{"free":false,"name":"Core","features":["Advanced Pipeline Management and Forecasting","Opportunity Scoring","Conversation Intelligence","APIs","Agentforce"],"description":"Advanced sales CRM with built-in AI, automation, and enhanced forecasting","contactSales":false},{"free":false,"name":"Advanced","features":["Enhanced Security","Agentforce Agents for Pipeline Management"],"contactSales":false},{"free":false,"name":"Max","features":["Salesforce Spiff","Sales Planning","Sales Programs","Salesforce Maps","Tableau Next","Slack Enterprise+"],"description":"Most comprehensive sales platform combining AI, CRM, and data analytics to help sellers reach targets","contactSales":false}],"addOns":[{"name":"Premier Support"},{"name":"Data Storage Per User","components":[{"kind":"fixed","amount":25,"period":"month","currency":"USD"}]},{"name":"Data Synchronization & Harmonization"}],"summary":"From $25/user/month. Free tier and 30-day free trial available.","currency":"USD","freeTier":true,"sourceUrl":"https://www.salesforce.com/sales/pricing/","retrievedAt":"2026-09-23T14:43:22.192Z","freeTrialDays":30,"startingPrice":{"amount":25,"period":"month","currency":"USD"},"billingPeriods":["month","year"]}` |
| pricing.free_tier | yes | yes |
| pricing.model | freemium | freemium |
| pricing.price_level | high | mid |
| pricing.starting_price | `{"amount":1200,"currency":"USD"}` | `{"amount":25,"currency":"USD"}` |
| pricing.transparent | no | yes |
| release.cadence_days | 17 | - |
| release.history | `[{"url":"https://github.com/mautic/mautic/releases/tag/7.2.1","date":"2026-09-23T13:55:48Z","type":"stable","version":"7.2.1"},{"url":"https://github.com/mautic/mautic/releases/tag/7.2.0","date":"2026-09-02T17:13:55Z","type":"stable","version":"7.2.0"},{"url":"https://github.com/mautic/mautic/releases/tag/7.1.3","date":"2026-07-07T14:49:18Z","type":"stable","version":"7.1.3"},{"url":"https://github.com/mautic/mautic/releases/tag/7.2.0-rc","date":"2026-06-02T17:00:52Z","type":"prerelease","version":"7.2.0-rc"},{"url":"https://github.com/mautic/mautic/releases/tag/7.1.2","date":"2026-05-28T16:27:32Z","type":"stable","version":"7.1.2"},{"url":"https://github.com/mautic/mautic/releases/tag/6.0.9","date":"2026-05-28T16:26:29Z","type":"stable","version":"6.0.9"},{"url":"https://github.com/mautic/mautic/releases/tag/5.2.11","date":"2026-05-28T16:25:48Z","type":"stable","version":"5.2.11"},{"url":"https://github.com/mautic/mautic/releases/tag/7.1.1","date":"2026-05-04T11:30:30Z","type":"stable","version":"7.1.1"},{"url":"https://github.com/mautic/mautic/releases/tag/7.1.0","date":"2026-04-24T06:17:59Z","type":"stable","version":"7.1.0"},{"url":"https://github.com/mautic/mautic/releases/tag/7.0.2","date":"2026-04-06T14:53:22Z","type":"stable","version":"7.0.2"},{"url":"https://github.com/mautic/mautic/releases/tag/7.1.0-rc","date":"2026-03-06T15:23:42Z","type":"prerelease","version":"7.1.0-rc"},{"url":"https://github.com/mautic/mautic/releases/tag/7.0.1","date":"2026-02-24T14:52:23Z","type":"stable","version":"7.0.1"},{"url":"https://github.com/mautic/mautic/releases/tag/6.0.8","date":"2026-02-24T14:52:10Z","type":"stable","version":"6.0.8"},{"url":"https://github.com/mautic/mautic/releases/tag/5.2.10","date":"2026-02-24T13:35:06Z","type":"stable","version":"5.2.10"},{"url":"https://github.com/mautic/mautic/releases/tag/7.0.0","date":"2026-01-20T16:50:31Z","type":"stable","version":"7.0.0"},{"url":"https://github.com/mautic/mautic/releases/tag/7.0.0-rc2","date":"2025-12-10T12:35:14Z","type":"prerelease","version":"7.0.0-rc2"},{"url":"https://github.com/mautic/mautic/releases/tag/6.0.7","date":"2025-12-02T16:59:40Z","type":"stable","version":"6.0.7"},{"url":"https://github.com/mautic/mautic/releases/tag/5.2.9","date":"2025-12-02T16:59:23Z","type":"stable","version":"5.2.9"},{"url":"https://github.com/mautic/mautic/releases/tag/7.0.0-rc","date":"2025-11-11T15:56:32Z","type":"prerelease","version":"7.0.0-rc"},{"url":"https://github.com/mautic/mautic/releases/tag/7.0.0-beta","date":"2025-10-20T13:55:59Z","type":"prerelease","version":"7.0.0-beta"}]` | - |
| reliability.status_page | yes | yes |
| security.disclosure_policy | yes | yes |
| security.gdpr | yes | yes |
| security.hipaa | yes | yes |
| security.scorecard | 7 | - |
| security.trust_center | https://mautic.org/blog/security-release-all-versions-mautic-prior-2-16-5-and-3-2-4 | https://www.salesforce.com/platform/security-center/ |
| security.vulnerabilities | `{"count":57,"source":"https://advisories.ecosyste.ms/api/v1/advisories?ecosystem=packagist&package_name=mautic%2Fcore&per_page=100","last_12m":9,"max_severity":"CRITICAL"}` | - |

## Capabilities (Marketing Automation Software)

| Capability | Mautic | Salesforce Account Engagement |
|---|:--:|:--:|
| **Pricing** |  |  |
| Transparent published pricing | ✓ | ✓ |
| Free tier | ✓ | ✓ |
| Pricing unit | - | Contact-sales quote |
| **Orchestration** |  |  |
| Visual journey / workflow builder | ✓ | ✓ |
| **Lead management** |  |  |
| Lead scoring | - | ✓ |
| **Channels** |  |  |
| Multichannel beyond email | ✓ | ✓ |
| Web / on-site personalisation | ✓ | ✗ |
| Ads audience sync | - | ✗ |
| **Integrations** |  |  |
| Native CRM sync | ✓ | ✓ |
| **Data** |  |  |
| Built-in CDP / event data | ✓ | ✓ |
| **Optimisation** |  |  |
| A/B / multivariate testing | ✓ | ✗ |
| **Segment** |  |  |
| Lifecycle focus | Both | B2B lead lifecycle |
| **Deployment** |  |  |
| Self-hostable | ✓ | ✗ |
| **AI** |  |  |
| AI (send-time / content / predictive) | - | ✓ |

*Source: vioscaleAI. Generated 2026-10-18T00:18:15.763Z. "-" = undocumented, not absent.*