# MarketSharp vs Roofr

**Leader by vioscaleAI score:** Roofr

| Attribute | MarketSharp | Roofr |
|---|---|---|
| **vioscaleAI score** | 43.5 (60% (medium)) | 53 (57% (medium)) |
| content.faq | - | `[{"answer":"A web-based platform that helps roofing contractors create estimates, manage their sales operations, and handle customer communications. It is indexed under Contractor CRM.","source":"https://roofr.com/podcasts/episode-7-leveraging-lump-sum-pricing-how-to-stop-leaving-money-on-the-table","question":"What is Roofr?","confidence":0.6},{"answer":"Roofr offers a free tier, so you can start without paying. Paid plans are also available: Premium and Elite. Pricing changes often, so verify at source before relying on it.","source":"https://roofr.com/podcasts/episode-7-leveraging-lump-sum-pricing-how-to-stop-leaving-money-on-the-table","question":"Is Roofr free?","confidence":0.6},{"answer":"We have confirmed browser-based access to Roofr. That is the extent of what we could verify from public sources, so it may well offer desktop or mobile clients we have not indexed.","source":"https://roofr.com/podcasts/episode-7-leveraging-lump-sum-pricing-how-to-stop-leaving-money-on-the-table","question":"What platforms does Roofr support?","confidence":0.6},{"answer":"We have only confirmed a cloud / SaaS deployment for Roofr, so it appears to be vendor-hosted. If a self-hosted option exists we have not found it documented publicly.","source":"https://roofr.com/podcasts/episode-7-leveraging-lump-sum-pricing-how-to-stop-leaving-money-on-the-table","question":"Can Roofr be self-hosted?","confidence":0.6},{"answer":"We have confirmed 4 integrations for Roofr, including ABC Supply, QXO, SRS and CompanyCam. This is what we could verify from public sources, so the vendor may support others we have not indexed.","source":"https://roofr.com/podcasts/episode-7-leveraging-lump-sum-pricing-how-to-stop-leaving-money-on-the-table","question":"What does Roofr integrate with?","confidence":0.6},{"answer":"We have independently confirmed GDPR for Roofr. Certifications we do not list are ones we have not been able to verify from public sources, which is not the same as Roofr not holding them. Always confirm compliance directly before you rely on it.","source":"https://roofr.com/privacy","question":"What security certifications does Roofr have?","confidence":0.7},{"answer":"Roofr is available in the United States and Canada. Its primary markets are the United States and Canada.","source":"https://roofr.com/podcasts/episode-7-leveraging-lump-sum-pricing-how-to-stop-leaving-money-on-the-table","question":"Where is Roofr available?","confidence":0.75}]` |
| deployment.options | `{"cloud":true}` | `{"cloud":true}` |
| description.long | An industry-specific CRM system that combines sales management, project workflow automation, lead generation, and financial tools. It provides contractors with mobile access, real-time dashboards, automated marketing campaigns, document and contract management, and tools to track project profitability and repeat business. | A roofing sales platform offering aerial measurement reports, proposal generation, material ordering, customer communication, and optional lead capture and AI receptionist features. |
| features.capabilities | `{"digital_contract_e_signature":true,"sales_rep_commission_tracking":true,"job_site_photo_and_document_storage":true,"automated_email_sms_followup_drip_campaigns":true}` | `{"digital_contract_e_signature":true,"drag_and_drop_sales_pipeline_kanban":true,"aerial_measurement_eagleview_hover_sync":true}` |
| integrations.count | 2 | 5 |
| integrations.list | `[{"name":"Five9"},{"name":"PaySimple"},{"name":"SPOTIO","native":true,"category":"sales"},{"name":"QuickBooks","native":true,"category":"accounting","direction":"bidirectional"}]` | `[{"name":"ABC Supply"},{"name":"QXO"},{"name":"SRS"},{"name":"CompanyCam","category":"project_management"},{"name":"Gmail","native":true,"category":"email"},{"name":"Google Calendar","native":true,"category":"productivity"},{"name":"QuickBooks","native":true,"category":"accounting"},{"name":"Zapier","native":false,"category":"automation"}]` |
| market.availability | `{"primaryMarkets":["US"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` | `{"primaryMarkets":["US"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` |
| platform.support | `{"web":true}` | `{"web":true}` |
| pricing | `{"type":"subscription","plans":[{"free":false,"name":"Standard","summary":"$182/month (billed annually), $199 for account + 1 user","features":["Lead, Account & Contact Management","Searching & Filtering","Calendar, Scheduling & Appointment Tracking","Document & Photo Management","Reporting & Analytics","Basic Document Generation","Marketing & Sales Campaigns","Recovery, Repeat & Referral Marketing","Geographic and Demographic Targeting","Proximity Jobsite Radius Marketing","Targeted Direct Mail Campaigns","Email Automation","Payments","Quoting & Estimation","API for Data Sharing","Mobile Access","Secure Data Hosting","Single Centralized Database","Unlimited Tech Support","Unlimited Training for Staff"],"minSeats":1,"commitment":"annual","components":[{"kind":"fixed","amount":182,"period":"month","currency":"USD"},{"kind":"per_unit","unit":"additional user","amount":40,"period":"month","currency":"USD"}],"description":"Core CRM functionality for customer relationship management","contactSales":false,"includedLimits":{"data_storage":"5 GB per user"}},{"free":false,"name":"Pro","summary":"$319/month (billed annually), $349 for account + 1 user","features":["Lead, Account & Contact Management","Searching & Filtering","Calendar, Scheduling & Appointment Tracking","Document & Photo Management","Reporting & Analytics","Basic Document Generation","Advanced Document Generation","eSignature","Create Contracts & Documents","Sales Appointment Routing","Two-Way Text Conversations","Texting Alerts & Reminders","Marketing & Sales Campaigns","Recovery, Repeat & Referral Marketing","Geographic and Demographic Targeting","Proximity Jobsite Radius Marketing","Targeted Direct Mail Campaigns","Email Automation","Payments","Quoting & Estimation","Commissions Management","QuickBooks Connector","Job Costing","Production Management","API for Data Sharing","Mobile Access","Secure Data Hosting","Single Centralized Database","Unlimited Tech Support","Unlimited Training for Staff"],"minSeats":1,"commitment":"annual","components":[{"kind":"fixed","amount":319,"period":"month","currency":"USD"},{"kind":"per_unit","unit":"additional user","amount":50,"period":"month","currency":"USD"}],"description":"Expanded suite with advanced document generation and sales and financial tools","contactSales":false,"includedLimits":{"data_storage":"5 GB per user"}},{"free":false,"name":"Ultimate","summary":"$457/month (billed annually), $499 for account + 1 user","features":["Lead, Account & Contact Management","Searching & Filtering","Calendar, Scheduling & Appointment Tracking","Document & Photo Management","Reporting & Analytics","Basic Document Generation","Advanced Document Generation","eSignature","Create Contracts & Documents","Sales Appointment Routing","Two-Way Text Conversations","Texting Alerts & Reminders","Marketing & Sales Campaigns","Recovery, Repeat & Referral Marketing","Geographic and Demographic Targeting","Proximity Jobsite Radius Marketing","Targeted Direct Mail Campaigns","Email Automation","Payments","Quoting & Estimation","Commissions Management","QuickBooks Connector","Job Costing","Production Management","API for Data Sharing","Mobile Access","Secure Data Hosting","Single Centralized Database","Unlimited Tech Support","Unlimited Training for Staff"],"minSeats":1,"commitment":"annual","components":[{"kind":"fixed","amount":457,"period":"month","currency":"USD"},{"kind":"per_unit","unit":"additional user","amount":55,"period":"month","currency":"USD"}],"description":"Complete toolkit with advanced reporting, document creation and e-signature functionality","contactSales":false,"includedLimits":{"data_storage":"5 GB per user"}}],"summary":"From $182/month (billed annually). All plans require annual commitment.","currency":"USD","freeTier":false,"sourceUrl":"https://www.marketsharp.com/pricing/","retrievedAt":"2026-10-07T13:54:47.758Z","startingPrice":{"amount":182,"period":"month","currency":"USD"},"billingPeriods":["year"]}` | `{"type":"subscription","plans":[{"free":true,"name":"Starter","summary":"Free","features":["Measurement reports delivered in 24 hours","10 trial proposals, invoices & work orders","Material ordering & supplier integrations","Email & templates","ESX files at $12 per report"],"components":[{"per":{"qty":1,"unit":"report"},"kind":"metered","amount":19,"currency":"USD"}],"description":"No-cost plan to explore measurements and proposals","contactSales":false},{"free":false,"name":"Professional","summary":"$209/mo billed annually","features":["Measurement reports at $13 each, 2-hour delivery","SMS texting & templates","All Starter features"],"commitment":"annual","components":[{"kind":"fixed","amount":209,"period":"month","currency":"USD"}],"description":"Subscription plan with faster measurements and SMS communication","contactSales":false},{"free":false,"name":"Advanced","summary":"$299/mo billed annually","features":["Measurement reports at $13 each, 2-hour delivery","SMS texting & templates","Custom job tags & work types","Performance dashboard & reporting","All lower-tier features"],"commitment":"annual","components":[{"kind":"fixed","amount":299,"period":"month","currency":"USD"}],"description":"Full-featured plan with custom workflows and performance analytics","contactSales":false}],"addOns":[{"name":"Lead Capture","components":[{"kind":"fixed","amount":149,"period":"month","currency":"USD"}]},{"name":"Website","components":[{"kind":"fixed","amount":99,"period":"month","currency":"USD"}]},{"name":"AI Receptionist"},{"name":"Measure+ Subscription"}],"summary":"Free tier available. Paid plans from $209/mo. Annual commitments provide ~15% savings; monthly options available.","currency":"USD","freeTier":true,"sourceUrl":"https://roofr.com/pricing","retrievedAt":"2026-10-05T10:13:00.294Z","startingPrice":{"amount":209,"period":"month","currency":"USD"},"billingPeriods":["month","year"]}` |
| pricing.free_tier | no | yes |
| pricing.model | commercial | freemium |
| pricing.price_level | high | high |
| pricing.starting_price | `{"amount":182,"currency":"USD"}` | `{"amount":209,"currency":"USD"}` |
| pricing.transparent | yes | yes |
| security.gdpr | yes | yes |
| security.pci | yes | - |

## Capabilities (Contractor CRM)

| Capability | MarketSharp | Roofr |
|---|:--:|:--:|
| **Capabilities** |  |  |
| Aerial measurement eagleview hover sync | - | ✓ |
| Good better best proposal templates | - | - |
| Digital contract e signature | ✓ | ✓ |
| Integrated consumer financing approval | - | - |
| Material supplier abc beacon live pricing | - | - |
| Automated email SMS followup drip campaigns | ✓ | - |
| Job site photo and document storage | ✓ | - |
| Drag and drop sales pipeline kanban | - | ✓ |
| Sales rep commission tracking | ✓ | - |
| SOC2 type ii | - | - |
| ISO 27001 | - | - |

*Source: vioscaleAI. Generated 2026-10-16T21:32:44.235Z. "-" = undocumented, not absent.*