# MailerSend vs Novu

**Leader by vioscaleAI score:** Novu

| Attribute | MailerSend | Novu |
|---|---|---|
| **vioscaleAI score** | 67 (63% (medium)) | 84.9 (73% (medium)) |
| content.faq | `[{"answer":"Transactional messaging service for reliably delivering emails, text messages, and WhatsApp communications via API or SMTP integration. It is indexed under Communication APIs.","source":"https://www.mailersend.com/pricing-pl","question":"What is MailerSend?","confidence":0.6},{"answer":"MailerSend offers a free tier, so you can start without paying. Paid plans start at $0.90. Prices are published openly on the vendor's own pricing page. Pricing changes often, so verify at source before relying on it.","source":"https://www.mailersend.com/pricing-pl","question":"Is MailerSend free?","confidence":0.6},{"answer":"MailerSend supports the web and a command-line interface. Platforms we have not confirmed are simply not listed here rather than ruled out.","source":"https://www.mailersend.com/pricing-pl","question":"What platforms does MailerSend support?","confidence":0.6},{"answer":"We have only confirmed a cloud / SaaS deployment for MailerSend, so it appears to be vendor-hosted. If a self-hosted option exists we have not found it documented publicly.","source":"https://www.mailersend.com/pricing-pl","question":"Can MailerSend be self-hosted?","confidence":0.6},{"answer":"We have confirmed 33 integrations for MailerSend, including Zapier, Supabase, Firebase, Symfony, Slack, Laravel, Airbyte and Airtable, plus 25 more. This is what we could verify from public sources, so the vendor may support others we have not indexed.","source":"https://www.mailersend.com/pricing-pl","question":"What does MailerSend integrate with?","confidence":0.6},{"answer":"We have independently confirmed ISO 27001 and GDPR for MailerSend. Certifications we do not list are ones we have not been able to verify from public sources, which is not the same as MailerSend not holding them. Always confirm compliance directly before you rely on it.","source":"https://www.mailersend.com/pricing-pl","question":"What security certifications does MailerSend have?","confidence":0.6},{"answer":"MailerSend is available worldwide. Its primary markets are the United States and the United Kingdom. The vendor is headquartered in the United States.","source":"https://www.mailersend.com/pricing-pl","question":"Where is MailerSend available?","confidence":0.75}]` | `[{"answer":"Infrastructure that allows developers to dispatch notifications through email, SMS, push, in-app, and chat, while also enabling AI agents to have two-way conversations with users on channels like Slack, WhatsApp, and Teams. It is indexed under Communication APIs.","source":"https://novu.co/pricing/","question":"What is Novu?","confidence":0.6},{"answer":"Novu offers a free tier, so you can start without paying. Paid plans start at $30 per month. Prices are published openly on the vendor's own pricing page. Pricing changes often, so verify at source before relying on it.","source":"https://novu.co/pricing/","question":"Is Novu free?","confidence":0.6},{"answer":"Novu supports the web, Linux and a command-line interface. Platforms we have not confirmed are simply not listed here rather than ruled out.","source":"https://novu.co/pricing/","question":"What platforms does Novu support?","confidence":0.6},{"answer":"Yes. Novu can be deployed cloud / SaaS, hybrid, on-premise and self-hosted, so it does not have to run on the vendor's infrastructure.","source":"https://novu.co/pricing/","question":"Can Novu be self-hosted?","confidence":0.6},{"answer":"We have confirmed 43 integrations for Novu, including SendGrid, Amazon SES, Postmark, Resend, Brevo, Mailgun, Mailjet and Braze, plus 35 more. This is what we could verify from public sources, so the vendor may support others we have not indexed.","source":"https://novu.co/pricing/","question":"What does Novu integrate with?","confidence":0.6},{"answer":"We have independently confirmed SOC 2, ISO 27001, HIPAA and GDPR for Novu. Certifications we do not list are ones we have not been able to verify from public sources, which is not the same as Novu not holding them. Always confirm compliance directly before you rely on it.","source":"https://novu.co/security/","question":"What security certifications does Novu have?","confidence":0.7},{"answer":"Novu is available in the United States, Germany, Singapore, the United Kingdom, Australia, Japan and South Korea. Its primary markets are the United States and the EU. The vendor is headquartered in Israel.","source":"https://novu.co/pricing/","question":"Where is Novu available?","confidence":0.75}]` |
| deployment.options | `{"cloud":true}` | `{"cloud":true,"hybrid":true,"self_hosted":true}` |
| description.long | A cloud messaging platform that enables developers to send transactional emails and text messages through an API, with built-in tools for managing delivery and tracking engagement | Infrastructure that allows developers to dispatch notifications through email, SMS, push, in-app, and chat, while also enabling AI agents to have two-way conversations with users on channels like Slack, WhatsApp, and Teams. |
| features.capabilities | `{"sms":true,"email":true,"two_way":true,"whatsapp":true,"verify_otp":true,"global_coverage":"regional","deliverability_tools":true,"usage_pricing_transparent":true}` | `{"rcs":false,"sms":true,"chat":true,"email":true,"video":false,"voice":false,"two_way":true,"whatsapp":true,"verify_otp":true,"global_coverage":"global","deliverability_tools":true,"usage_pricing_transparent":true}` |
| integrations.count | 33 | 88 |
| integrations.list | `[{"name":"Zapier"},{"name":"Supabase"},{"name":"Firebase"},{"name":"Symfony"},{"name":"Slack"},{"name":"Laravel"},{"name":"Airbyte"},{"name":"Airtable"},{"name":"Anymail"},{"name":"ChatGPT"},{"name":"Claude"},{"name":"Courier"},{"name":"Cursor"},{"name":"Django"},{"name":"Google Cloud"},{"name":"Integrately"},{"name":"Knock"},{"name":"Magento"},{"name":"Mailster"},{"name":"Make"},{"name":"NocoDB"},{"name":"Novu"},{"name":"Pabbly Connect"},{"name":"Partnero"},{"name":"Pipedream"},{"name":"Rails"},{"name":"React Email"},{"name":"Relay.app"},{"name":"Tabular"},{"name":"VSCode"},{"name":"WHMCS"},{"name":"WooCommerce"},{"name":"WordPress"}]` | `[{"name":"SendGrid"},{"name":"Amazon SES"},{"name":"Postmark"},{"name":"Resend"},{"name":"Brevo"},{"name":"Mailgun"},{"name":"Mailjet"},{"name":"Braze"},{"name":"Infobip"},{"name":"Twilio"},{"name":"Plivo"},{"name":"AWS SNS"},{"name":"Vonage"},{"name":"SMS77"},{"name":"Telnyx"},{"name":"Termii"},{"name":"Gupshup"},{"name":"SMS Central"},{"name":"Firebase Cloud Messaging"},{"name":"Apple Push Notification"},{"name":"Expo Push"},{"name":"OneSignal"},{"name":"Pushpad"},{"name":"Pusher Beams"},{"name":"App.io"},{"name":"Slack"},{"name":"Discord"},{"name":"Microsoft Teams"},{"name":"Mattermost"},{"name":"WhatsApp Business"},{"name":"Zulip"},{"name":"Webex Messaging"},{"name":"Ryver"},{"name":"Grafana"},{"name":"Opsgenie"},{"name":"PagerDuty"},{"name":"Telegram"},{"name":"iMessage"},{"name":"Novu Inbox"},{"name":"Chat Webhook","native":false,"category":"chat","direction":"bidirectional"},{"name":"Email Webhook","native":false,"category":"email","direction":"outbound"},{"name":"Push Webhook","native":false,"category":"push","direction":"outbound"},{"name":"Tool Webhook","native":false,"direction":"outbound"},{"name":"LangChain","native":true},{"name":"LangGraph","native":true},{"name":"Claude Managed Agents","native":true}]` |
| market.availability | `{"hqCountry":"US","primaryMarkets":["US","GB"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` | `{"hqCountry":"IL","primaryMarkets":[],"availabilityScope":"global","availableCountries":["US","DE","SG","GB","AU","JP"],"notAvailableCountries":[]}` |
| platform.support | `{"cli":true,"web":true}` | `{"cli":true,"web":true}` |
| pricing | `{"type":"subscription","plans":[{"free":true,"name":"Free","summary":"Free, 500 emails/month","features":["Email API and SMTP relay","Email threading support","Drag-and-drop email builder","1,000 API requests per day","1 domain","10 templates"],"components":[{"kind":"fixed","amount":0,"period":"month","currency":"USD"}],"description":"For personal projects and testing","contactSales":false,"includedLimits":{"emails":"500/month"}},{"free":false,"name":"Hobby","summary":"$7/month","features":["Everything in Free, plus","User roles and permissions","24-hour data retention","10 templates","1-day activity log retention","1,000 API requests per day"],"components":[{"kind":"fixed","amount":7,"period":"month","currency":"USD"}],"description":"For personal projects and side projects","contactSales":false,"includedLimits":{"sms":"100/month","emails":"500/month"}},{"free":false,"name":"Starter","features":["Everything in Hobby, plus","50 sender identities","Inbound routing","SMS API (US and Canada)","5 users","250 templates","7-day activity retention","100,000 API requests per day"],"description":"For growing startups and small businesses","contactSales":false},{"free":false,"name":"Professional","summary":"$25/month + $0.90 per 1,000 additional emails","features":["Everything in Starter, plus","1,000 domains","Unlimited templates","High-throughput API","Unlimited users","30-day activity retention","500,000 API requests per day"],"components":[{"kind":"fixed","amount":25,"period":"month","currency":"USD"},{"per":{"qty":1000,"unit":"emails"},"kind":"metered","amount":0.9,"currency":"USD"}],"description":"For agencies and white-label resellers sending at scale","contactSales":false}],"addOns":[{"name":"WhatsApp messaging"},{"name":"Email verification credits"},{"name":"Domain spaces","components":[{"kind":"fixed","amount":4,"period":"month","currency":"USD"}]},{"name":"Phone numbers (SMS)","components":[{"kind":"fixed","amount":2,"period":"month","currency":"USD"}]},{"name":"DMARC domain monitoring","components":[{"kind":"fixed","amount":5,"period":"month","currency":"USD"}]}],"summary":"From $7/month. Free tier with 500 emails/month. 14-day free Professional trial.","currency":"USD","freeTier":true,"sourceUrl":"https://www.mailersend.com/pricing-pl","retrievedAt":"2026-09-03T22:55:26.093Z","freeTrialDays":14,"startingPrice":{"amount":7,"period":"month","currency":"USD"},"billingPeriods":["month","year"]}` | `{"type":"hybrid","plans":[{"free":true,"name":"Free","features":["All channels: Email, In-app, SMS, Chat, Push","US + EU data residency","Up to 20 workflows","2 environments (Dev + Prod)","24-hour activity feed retention"],"components":[{"kind":"fixed","amount":0,"period":"month","currency":"USD"}],"description":"Complete starter toolkit for exploring Novu and sending first notifications","contactSales":false,"includedLimits":{"workflows":"20","environments":"2","workflow_runs":"10,000/mo","activity_feed_retention":"24 hours"}},{"free":false,"name":"Pro","summary":"From $30/month, plus $1.20 per 1K additional workflow runs","features":["Everything in Free, plus:","30,000+ workflow runs / month","7-day activity feed retention","Remove Novu branding","Advanced email editor (blocks, layouts)","Higher rate limits & faster processing"],"commitment":"monthly","components":[{"kind":"fixed","amount":30,"period":"month","currency":"USD"},{"per":{"qty":1000,"unit":"workflow_runs"},"kind":"metered","amount":1.2,"currency":"USD"}],"description":"More scale and flexibility for teams moving beyond experimentation","contactSales":false,"includedLimits":{"workflow_runs":"30,000+/mo","activity_feed_retention":"7 days"}},{"free":false,"name":"Team","summary":"$250/month","features":["Everything in Pro, plus:","250,000+ workflow runs / month","Up to 10 environments (Staging, QA, Pre-prod…)","90-day activity feed retention","Unlimited team members","More workflows","Role-Based Access Control (RBAC)","Expanded rate limits (600 RPS triggers)"],"commitment":"monthly","components":[{"kind":"fixed","amount":250,"period":"month","currency":"USD"}],"description":"Built for growing engineering teams sending meaningful volume into production","contactSales":false,"includedLimits":{"rate_limits":"600 RPS triggers","environments":"10","workflow_runs":"250,000+/mo","activity_feed_retention":"90 days"}},{"free":false,"name":"Enterprise","features":["Everything in Team, plus:","10M+ workflow runs / month (custom volume tiers)","Unlimited environments","Custom retention policies (feed, audit, logs)","Custom delay & digest windows","HIPAA BAA","Dedicated SSO (SAML / OIDC)","Directory Sync (SCIM)","Private Slack/Teams support channel","Advanced data residency (SG, UK, AU, JP, KR, custom regions)","Self-hosted deployment options"],"description":"Enterprise-grade scale, compliance, support, and hosting options","contactSales":true,"includedLimits":{"environments":"Unlimited","workflow_runs":"10M+/mo (custom volume tiers)","activity_feed_retention":"Custom retention policies"}}],"summary":"From $30/month (Pro). Free tier available. Team plan at $250/month. Enterprise custom pricing.","currency":"USD","freeTier":true,"sourceUrl":"https://novu.co/pricing/","retrievedAt":"2026-09-18T15:56:50.137Z","startingPrice":{"amount":30,"period":"month","currency":"USD"},"billingPeriods":["month"]}` |
| pricing.free_tier | yes | yes |
| pricing.model | commercial | freemium |
| pricing.price_level | unknown | mid |
| pricing.starting_price | `{"amount":7,"currency":"USD"}` | `{"amount":30,"currency":"USD"}` |
| pricing.transparent | yes | yes |
| reliability.sla_pct | 99.5 | 99.9 |
| reliability.status_page | yes | yes |
| security.certifications | `[{"name":"ISO 27001","status":"active"}]` | `[{"name":"SOC 2 Type II","status":"active"},{"name":"HIPAA","status":"active"},{"name":"ISO 27001:2013","status":"active"},{"name":"GDPR","status":"active"}]` |
| security.disclosure_policy | - | yes |
| security.gdpr | yes | yes |
| security.hipaa | - | yes |
| security.iso27001 | yes | yes |
| security.pci | yes | - |
| security.soc2 | - | yes |
| security.trust_center | - | https://novu.co/security/ |

## Capabilities (Communication APIs)

| Capability | MailerSend | Novu |
|---|:--:|:--:|
| **Channels** |  |  |
| SMS | ✓ | ✓ |
| Voice | - | ✗ |
| WhatsApp | ✓ | ✓ |
| RCS | - | ✗ |
| Transactional email | ✓ | ✓ |
| Video / real-time | - | ✗ |
| In-app chat | - | ✓ |
| Verify / OTP / 2FA | ✓ | ✓ |
| **Messaging** |  |  |
| Two-way messaging | ✓ | ✓ |
| **Reach** |  |  |
| Geographic coverage | Regional | Global |
| **Delivery** |  |  |
| Email deliverability tools | ✓ | ✓ |
| **Commercial** |  |  |
| Published per-unit pricing | ✓ | ✓ |

*Source: vioscaleAI. Generated 2026-10-16T19:06:07.674Z. "-" = undocumented, not absent.*
