# Justuno vs OptinMonster

| Attribute | Justuno | OptinMonster |
|---|---|---|
| **vioscaleAI score** | 55.9 (51% (medium)) | 58.9 (24% (low)) |
| content.faq | `[{"answer":"A platform that helps ecommerce brands capture and convert website traffic into subscriber lists through AI-powered popups, real-time visitor recognition, and behavior-based targeting, optionally with done-for-you retention support. It is indexed under Popup Optin Tools.","source":"https://www.justuno.com/pricing","question":"What is Justuno?","confidence":0.6},{"answer":"Justuno is a paid product; published pricing starts at $59 per month. It is sold across 2 plans (Lite and Done-For-You). There is no free tier. Prices are published openly on the vendor's own pricing page. Pricing changes often, so verify at source before relying on it.","source":"https://www.justuno.com/pricing","question":"How much does Justuno cost?","confidence":0.6},{"answer":"We have confirmed browser-based access to Justuno. That is the extent of what we could verify from public sources, so it may well offer desktop or mobile clients we have not indexed.","source":"https://www.justuno.com/pricing","question":"What platforms does Justuno support?","confidence":0.6},{"answer":"We have only confirmed a cloud / SaaS deployment for Justuno, so it appears to be vendor-hosted. If a self-hosted option exists we have not found it documented publicly.","source":"https://www.justuno.com/pricing","question":"Can Justuno be self-hosted?","confidence":0.6},{"answer":"We have confirmed 3 integrations for Justuno, including Shopify, SMSbump and Yotpo. This is what we could verify from public sources, so the vendor may support others we have not indexed.","source":"https://www.justuno.com/pricing","question":"What does Justuno integrate with?","confidence":0.6},{"answer":"We have independently confirmed SOC 2 and GDPR for Justuno. Certifications we do not list are ones we have not been able to verify from public sources, which is not the same as Justuno not holding them. Always confirm compliance directly before you rely on it.","source":"https://justuno.com","question":"What security certifications does Justuno have?","confidence":0.48},{"answer":"Justuno is available worldwide. Its primary market is the United States.","source":"https://www.justuno.com/pricing","question":"Where is Justuno available?","confidence":0.75}]` | `[{"answer":"A lead generation platform that helps websites capture email subscribers and increase conversions through customizable forms, behavior-based targeting, A/B testing, and automated follow-up messaging. It is indexed under Popup Optin Tools.","source":"https://optinmonster.com","question":"What is OptinMonster?","confidence":0.6},{"answer":"OptinMonster is a paid product; published pricing starts at $84 per year. It is sold across 4 plans (Basic, Plus, Pro and Growth). There is no free tier. Prices are published openly on the vendor's own pricing page. Pricing changes often, so verify at source before relying on it.","source":"https://optinmonster.com/pricing","question":"How much does OptinMonster cost?","confidence":0.6},{"answer":"We have confirmed browser-based access to OptinMonster. That is the extent of what we could verify from public sources, so it may well offer desktop or mobile clients we have not indexed.","source":"https://optinmonster.com","question":"What platforms does OptinMonster support?","confidence":0.6},{"answer":"We have only confirmed a cloud / SaaS deployment for OptinMonster, so it appears to be vendor-hosted. If a self-hosted option exists we have not found it documented publicly.","source":"https://optinmonster.com/pricing","question":"Can OptinMonster be self-hosted?","confidence":0.6},{"answer":"We have confirmed 10 integrations for OptinMonster, including Zapier, Google Analytics, WooCommerce, Shopify, Magento, Easy Digital Downloads, MemberPress and WordPress, plus 2 more. This is what we could verify from public sources, so the vendor may support others we have not indexed.","source":"https://optinmonster.com","question":"What does OptinMonster integrate with?","confidence":0.6},{"answer":"OptinMonster is available worldwide. Its primary market is the United States.","source":"https://optinmonster.com/pricing","question":"Where is OptinMonster available?","confidence":0.5}]` |
| deployment.options | `{"cloud":true}` | `{"cloud":true}` |
| description.long | A platform for growing email and SMS subscriber lists by combining AI-powered popups with visitor identification and behavioral targeting, allowing businesses to personalize offers and timing to convert more visitors into subscribers. | OptinMonster helps websites increase conversions and capture leads by displaying targeted forms and popups triggered by visitor behavior, location, and activity patterns, integrating with email services and ecommerce platforms. |
| features.capabilities | `{"pricing_model":"flat_subscription","ab_variant_split_testing":true,"gamified_spin_to_win_wheels":true,"exit_intent_behavior_triggering":true,"shopify_woocommerce_ecommerce_sync":true,"ecommerce_cart_value_based_triggers":true,"scroll_depth_and_time_delay_triggers":true,"utm_parameter_and_geolocation_targeting":true}` | `{"pricing_model":"flat_subscription","ab_variant_split_testing":true,"klaviyo_mailchimp_email_sync":true,"exit_intent_behavior_triggering":true,"shopify_woocommerce_ecommerce_sync":true,"ecommerce_cart_value_based_triggers":true,"scroll_depth_and_time_delay_triggers":true,"utm_parameter_and_geolocation_targeting":true,"floating_header_footer_announcement_bars":true}` |
| integrations.count | 3 | 10 |
| integrations.list | `[{"name":"Shopify"},{"name":"SMSbump"},{"name":"Yotpo"}]` | `[{"name":"Zapier"},{"name":"Google Analytics"},{"name":"WooCommerce"},{"name":"Shopify"},{"name":"Magento"},{"name":"Easy Digital Downloads"},{"name":"MemberPress"},{"name":"WordPress"},{"name":"Wix"},{"name":"Uncanny Automator"},{"name":"Squarespace"}]` |
| market.availability | `{"primaryMarkets":["US"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` | `{"primaryMarkets":["US"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` |
| platform.support | `{"web":true}` | `{"web":true}` |
| pricing | `{"type":"subscription","plans":[{"free":false,"name":"Lite","summary":"$59/month for up to 10k visitors/month, 14-day free trial","features":["Up to 5 website popups","Up to 5 live workflows","AI smart timing","Multivariate testing (up to 2 variants)","Custom audience segments","AI product recommendations","Custom analytics dashboard","Cross-domain reporting","Email & SMS verification","White glove onboarding","Live chat support","3 team seats"],"minSeats":3,"components":[{"kind":"fixed","amount":59,"period":"month","currency":"USD"}],"description":"For growing brands getting started with list growth","contactSales":false,"includedLimits":{"popups":"5","workflows":"5","visitors_per_month":"10k"}},{"free":false,"name":"Done-For-You","summary":"$299/month for 20k visitors/month, 30-day free trial, includes dedicated strategist","features":["Unlimited website popups","Unlimited live workflows","Unlimited multivariate testing","All Lite features","Dedicated account manager","Personal Slack channel","CRO strategist support","Personalized onboarding","Ongoing services","Enterprise hub","Custom team roles"],"components":[{"kind":"fixed","amount":299,"period":"month","currency":"USD"}],"description":"Full-service management with strategic guidance and unlimited features","contactSales":false,"includedLimits":{"popups":"unlimited","workflows":"unlimited","visitors_per_month":"20k"}}],"summary":"From $59/month. Tiered pricing based on visitor volume; annual payment option available.","currency":"USD","freeTier":false,"sourceUrl":"https://www.justuno.com/pricing","retrievedAt":"2026-08-25T15:40:38.784Z","freeTrialDays":14,"startingPrice":{"amount":59,"period":"month","currency":"USD"},"billingPeriods":["month","year"]}` | `{"type":"subscription","plans":[{"free":false,"name":"Basic","summary":"$7/month billed annually; introductory pricing ($210/year regularly)","features":["Optin and Success Views","MonsterLeads™","Real Human Support","Basic Marketing Integrations","Unlimited Campaigns and Subscribers","Use on 1 Site"],"commitment":"annual","components":[{"kind":"fixed","amount":84,"period":"year","currency":"USD"}],"description":"Entry-level plan for starting with lead capture campaigns","contactSales":false,"includedLimits":{"sites":"1"}},{"free":false,"name":"Plus","summary":"$570/year; introductory pricing ($912/year regularly)","features":["MonsterEffects™ & MonsterSounds™","Yes/No Forms and Multiple Views","Full Analytics Reporting","Advanced Integrations","Use on Up To 2 Sites","10,000 Campaign Impressions/month"],"commitment":"annual","components":[{"kind":"fixed","amount":570,"period":"year","currency":"USD"}],"description":"For fast-growing brands scaling across multiple sites with advanced targeting","contactSales":false,"includedLimits":{"sites":"2","monthly_campaign_impressions":"10000"}},{"free":false,"name":"Pro","summary":"$870/year; introductory pricing ($1,392/year regularly)","features":["Revenue Attribution","Countdown Timers","Smart Tags™","Click to Load Campaigns","Referrer Targeting","Cookie/JS/Query String Targeting","Campaign Scheduling","Webhooks","Zapier & Uncanny Automator","Google Analytics Integration","Remove OptinMonster Branding","Pro Integrations","2 Sub-Accounts","Use on Up To 3 Sites"],"commitment":"annual","components":[{"kind":"fixed","amount":870,"period":"year","currency":"USD"}],"description":"For converting abandoned visitors and high-value lead capture with advanced analytics","contactSales":false,"includedLimits":{"sites":"3","sub_accounts":"2"}},{"free":false,"name":"Growth","summary":"$1,470/year; introductory pricing ($2,352/year regularly)","features":["Follow-up Campaigns®","Shopify Integration","WooCommerce Integration","Magento Integration","Easy Digital Downloads Integration","MemberPress Integration","Coupon Wheel Campaigns","Success Scripts","Custom Branding","Custom JavaScript","Unlimited Sub-Accounts","Use on Up To 5 Sites"],"commitment":"annual","components":[{"kind":"fixed","amount":1470,"period":"year","currency":"USD"}],"description":"Full ecommerce solution with follow-up campaigns and platform integrations for selling","contactSales":false,"includedLimits":{"sites":"5"}}],"summary":"From $84/year (Basic) to $1,470/year (Growth) billed annually. Monthly billing available at approximately 2x cost. 14-day money-back guarantee. Enterprise plans with custom pricing available.","currency":"USD","freeTier":false,"sourceUrl":"https://optinmonster.com/pricing","retrievedAt":"2026-08-19T17:47:24.429Z","freeTrialDays":14,"startingPrice":{"amount":84,"period":"year","currency":"USD"},"billingPeriods":["month","year"]}` |
| pricing.free_tier | no | no |
| pricing.model | commercial | commercial |
| pricing.price_level | mid | unknown |
| pricing.starting_price | `{"amount":59,"currency":"USD"}` | `{"amount":84,"currency":"USD"}` |
| pricing.transparent | yes | yes |
| security.gdpr | yes | - |
| security.soc2 | yes | - |

## Capabilities (Popup Optin Tools)

| Capability | Justuno | OptinMonster |
|---|:--:|:--:|
| **Capabilities** |  |  |
| Exit intent behavior triggering | ✓ | ✓ |
| Scroll depth and time delay triggers | ✓ | ✓ |
| Utm parameter and geolocation targeting | ✓ | ✓ |
| Ecommerce cart value based triggers | ✓ | ✓ |
| Gamified spin to win wheels | ✓ | - |
| Floating header footer announcement bars | - | ✓ |
| Ab variant split testing | ✓ | ✓ |
| Shopify woocommerce ecommerce sync | ✓ | ✓ |
| Klaviyo mailchimp email sync | - | ✓ |
| SOC2 type ii | - | - |
| ISO 27001 | - | - |
| Pricing model | Flat subscription | Flat subscription |

*Source: vioscaleAI. Generated 2026-10-16T20:13:22.852Z. "-" = undocumented, not absent.*