# Instantly.ai vs Lemlist

| Attribute | Instantly.ai | Lemlist |
|---|---|---|
| **vioscaleAI score** | 55.9 (51% (medium)) | 56.1 (52% (medium)) |
| content.faq | `[{"answer":"Platform for scaling cold email campaigns across multiple accounts with AI-powered email drafting, autonomous reply handling, and integrated lead enrichment, designed for managing large-volume outreach with built-in deliverability optimization and CRM connectivity. It is indexed under AI Sdr Sales Agents.","source":"https://instantly.ai/pricing","question":"What is Instantly.ai?","confidence":0.6},{"answer":"Instantly.ai is a paid product; published pricing starts at $47 per month. It is sold across 6 plans (Growth, Starter, Scale and Hypergrowth). There is no free tier. Prices are published openly on the vendor's own pricing page. Pricing changes often, so verify at source before relying on it.","source":"https://instantly.ai/pricing","question":"How much does Instantly.ai cost?","confidence":0.6},{"answer":"We have confirmed browser-based access to Instantly.ai. That is the extent of what we could verify from public sources, so it may well offer desktop or mobile clients we have not indexed.","source":"https://instantly.ai/pricing","question":"What platforms does Instantly.ai support?","confidence":0.6},{"answer":"We have only confirmed a cloud / SaaS deployment for Instantly.ai, so it appears to be vendor-hosted. If a self-hosted option exists we have not found it documented publicly.","source":"https://instantly.ai/pricing","question":"Can Instantly.ai be self-hosted?","confidence":0.6},{"answer":"We have confirmed 6 integrations for Instantly.ai, including Slack, HubSpot, BetterContact, Trigify, Perplexity and Aimfox. This is what we could verify from public sources, so the vendor may support others we have not indexed.","source":"https://instantly.ai/pricing","question":"What does Instantly.ai integrate with?","confidence":0.6},{"answer":"Instantly.ai is available worldwide. Its primary market is the United States.","source":"https://instantly.ai/pricing","question":"Where is Instantly.ai available?","confidence":0.5}]` | `[{"answer":"An outbound sales platform that builds and executes email, phone, and LinkedIn campaigns with AI-driven personalization. All sales activity automatically logs to your CRM in real-time without manual data entry. It is indexed under Sales Engagement.","source":"https://www.lemlist.com","question":"What is Lemlist?","confidence":0.6},{"answer":"Lemlist offers a free tier, so you can start without paying. Pricing changes often, so verify at source before relying on it.","source":"https://lemlist.com/blog/linkedin-pricing","question":"Is Lemlist free?","confidence":0.6},{"answer":"We have confirmed browser-based access to Lemlist. That is the extent of what we could verify from public sources, so it may well offer desktop or mobile clients we have not indexed.","source":"https://lemlist.com/blog/linkedin-pricing","question":"What platforms does Lemlist support?","confidence":0.6},{"answer":"We have only confirmed a cloud / SaaS deployment for Lemlist, so it appears to be vendor-hosted. If a self-hosted option exists we have not found it documented publicly.","source":"https://lemlist.com/blog/linkedin-pricing","question":"Can Lemlist be self-hosted?","confidence":0.6},{"answer":"We have confirmed 11 integrations for Lemlist, including Salesforce, HubSpot, Gmail, Calendly, Facebook Ads, Zapier, Workable and Greenhouse, plus 3 more. This is what we could verify from public sources, so the vendor may support others we have not indexed.","source":"https://www.lemlist.com","question":"What does Lemlist integrate with?","confidence":0.6},{"answer":"We have independently confirmed SOC 2 and GDPR for Lemlist. Certifications we do not list are ones we have not been able to verify from public sources, which is not the same as Lemlist not holding them. Always confirm compliance directly before you rely on it.","source":"https://www.lemlist.com","question":"What security certifications does Lemlist have?","confidence":0.6},{"answer":"Lemlist is available worldwide. Its primary market is the United States.","source":"https://lemlist.com/blog/linkedin-pricing","question":"Where is Lemlist available?","confidence":0.5}]` |
| deployment.options | `{"cloud":true}` | `{"cloud":true}` |
| description.long | A sales engagement and lead intelligence platform that automates email sequencing, prospect research, and inbox management using AI agents to help teams scale B2B outreach with optimized deliverability. | A sales acceleration tool that combines lead sourcing and enrichment with automated, multi-channel outreach campaigns. Manages prospecting workflows across email, LinkedIn, voice, and messaging in a single interface, with built-in sender reputation and deliverability features. |
| features.capabilities | `{"iso_27001":false,"soc2_type_ii":false,"pricing_model":"flat_monthly_digital_worker","deployment_model":"feature_of_broader_sales_platform","hubspot_pipedrive_smb_crm_sync":true,"salesforce_enterprise_crm_sync":false,"gmail_outlook_inbox_native_sync":true,"native_voip_click_to_call_dialer":false,"b2b_contact_lead_database_embedded":true,"bi_directional_crm_activity_logging":true,"ai_email_drafting_and_personalization":true,"human_in_the_loop_draft_approval_mode":false,"gdpr_and_ccpa_prospect_data_compliance":false,"email_warmup_and_spam_prevention_network":true,"playbook_based_guardrails_for_brand_tone":false,"deliverability_and_spam_reputation_warmup":true,"multi_step_email_call_linkedin_sequencing":true,"waterfall_data_enrichment_for_email_finding":true,"web_scraping_and_linkedin_profile_ingestion":true,"multi_channel_sequencing_email_and_linkedin_dm":true,"two_way_crm_sync_to_prevent_duplicate_outreach":true,"meeting_booking_via_native_calendar_integration":false,"autonomous_inbox_reply_handling_and_objection_rebuttals":true}` | `{"soc2_type_ii":true,"hubspot_pipedrive_smb_crm_sync":true,"salesforce_enterprise_crm_sync":true,"b2b_contact_lead_database_embedded":true,"bi_directional_crm_activity_logging":true,"ai_email_drafting_and_personalization":true,"email_warmup_and_spam_prevention_network":true,"multi_step_email_call_linkedin_sequencing":true}` |
| integrations.count | 2 | 500 |
| integrations.list | `[{"name":"Slack"},{"name":"HubSpot"},{"name":"BetterContact"},{"name":"Trigify"},{"name":"Perplexity"},{"name":"Aimfox","native":true,"category":"LinkedIn Automation","direction":"bidirectional"},{"name":"OpenAI","native":true,"category":"ai"},{"name":"Anthropic","native":true,"category":"ai"}]` | `[{"name":"Salesforce"},{"name":"HubSpot"},{"name":"Gmail"},{"name":"Calendly"},{"name":"Facebook Ads"},{"name":"Zapier"},{"name":"Workable"},{"name":"Greenhouse"},{"name":"Lever"},{"name":"Slack","native":true,"category":"chat","direction":"outbound"},{"name":"Facebook","native":true,"category":"social","direction":"inbound"},{"name":"LinkedIn","native":true,"category":"social","direction":"inbound"},{"name":"Pipedrive","native":false,"category":"crm","direction":"bidirectional"},{"name":"close.io","native":false,"category":"crm","direction":"bidirectional"},{"name":"Zoho CRM","native":false,"category":"crm","direction":"bidirectional"},{"name":"Attio","native":false,"category":"crm","direction":"bidirectional"},{"name":"Google Sheets","native":false,"category":"data","direction":"bidirectional"},{"name":"Airtable","native":false,"category":"data","direction":"bidirectional"},{"name":"Clickup","native":false,"category":"productivity","direction":"bidirectional"},{"name":"WhatsApp","native":false,"category":"messaging","direction":"outbound"},{"name":"Aircall","native":false,"category":"voip","direction":"bidirectional"},{"name":"Ringover","native":false,"category":"voip","direction":"bidirectional"},{"name":"Trellus","native":false,"category":"voip","direction":"bidirectional"},{"name":"LinkedIn Ads","native":false,"category":"ads","direction":"inbound"},{"name":"Leadfuze","native":false,"category":"data","direction":"inbound"},{"name":"Lusha","native":false,"category":"data","direction":"inbound"},{"name":"Clearbit","native":false,"category":"data","direction":"inbound"},{"name":"n8n","native":false,"category":"automation","direction":"bidirectional"},{"name":"Make","native":false,"category":"automation","direction":"bidirectional"},{"name":"Pabbly Connect","native":false,"category":"automation","direction":"bidirectional"},{"name":"Click Funnels","native":false,"category":"lead_gen","direction":"inbound"},{"name":"Phantom Buster","native":false,"category":"intent","direction":"inbound"},{"name":"Findly","native":false,"category":"research","direction":"inbound"},{"name":"Dex","native":false,"category":"intent","direction":"inbound"},{"name":"Minari","native":false,"category":"productivity","direction":"bidirectional"},{"name":"Custom Forms","native":false,"category":"lead_gen","direction":"inbound"}]` |
| market.availability | `{"primaryMarkets":["US"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` | `{"primaryMarkets":["US"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` |
| platform.support | `{"web":true}` | `{"web":true}` |
| pricing | `{"type":"subscription","plans":[{"free":false,"name":"Starter","summary":"$94/month (or $85/month billed annually)","features":["Database of 450M+ B2B Leads","AI Sales Agent","Outreach capabilities"],"components":[{"kind":"fixed","amount":94,"period":"month","currency":"USD"}],"contactSales":false,"includedLimits":{"emails_monthly":"5,000","credits_monthly":"1,500","uploaded_contacts":"1,000"}},{"free":false,"name":"Scale","summary":"$194/month (or $175/month billed annually)","features":["Everything in Starter","AI Reply Agent","Unibox replies","Advanced deliverability features","Premium Live Support"],"components":[{"kind":"fixed","amount":194,"period":"month","currency":"USD"}],"description":"Most popular","contactSales":false,"includedLimits":{"emails_monthly":"100,000","credits_monthly":"5,000","uploaded_contacts":"25,000"}},{"free":false,"name":"Agency","summary":"$555/month (or $500/month billed annually)","features":["Everything in Scale","SISR System (Server & IP Sharding and Rotation)"],"components":[{"kind":"fixed","amount":555,"period":"month","currency":"USD"}],"contactSales":false,"includedLimits":{"emails_monthly":"500,000","credits_monthly":"10,000","uploaded_contacts":"100,000"}},{"free":false,"name":"Enterprise","summary":"Custom pricing available","features":["Everything in Agency","Private Deliverability Network","Dedicated Account Manager","Shared Slack Channel"],"contactSales":true}],"summary":"From $94/month. Annual billing available with 10% discount.","currency":"USD","freeTier":false,"sourceUrl":"https://instantly.ai/pricing","retrievedAt":"2026-10-13T11:15:57.622Z","startingPrice":{"amount":94,"period":"month","currency":"USD"},"billingPeriods":["month","year"]}` | `{"type":"subscription","summary":"14-day free trial, no credit card required. Specific pricing plans not disclosed on public pages.","currency":"USD","freeTier":true,"sourceUrl":"https://lemlist.com/blog/linkedin-pricing","retrievedAt":"2026-08-19T21:10:03.242Z","freeTrialDays":14}` |
| pricing.free_tier | no | yes |
| pricing.model | commercial | freemium |
| pricing.price_level | high | low |
| pricing.starting_price | `{"amount":94,"currency":"USD"}` | - |
| pricing.transparent | yes | no |
| security.certifications | - | `[{"name":"SOC 2 Type II","level":"Type II","status":"active"}]` |
| security.gdpr | - | yes |
| security.soc2 | - | yes |

## Capabilities (Sales Engagement)

| Capability | Instantly.ai | Lemlist |
|---|:--:|:--:|
| **Capabilities** |  |  |
| Multi step email call linkedin sequencing | ✓ | ✓ |
| Native voip click to call dialer | ✗ | - |
| BI directional CRM activity logging | ✓ | ✓ |
| AI email drafting and personalization | ✓ | ✓ |
| Email warmup and spam prevention network | ✓ | ✓ |
| B2B contact lead database embedded | ✓ | ✓ |
| Gmail outlook inbox native sync | ✓ | - |
| Salesforce enterprise CRM sync | ✗ | ✓ |
| Hubspot pipedrive smb CRM sync | ✓ | ✓ |
| SOC2 type ii | ✗ | ✓ |
| ISO 27001 | ✗ | - |
| Pricing model | flat_monthly_digital_worker | - |

*Source: vioscaleAI. Generated 2026-10-16T19:28:38.730Z. "-" = undocumented, not absent.*