# Infobip vs Mailgun

**Leader by vioscaleAI score:** Infobip

| Attribute | Infobip | Mailgun |
|---|---|---|
| **vioscaleAI score** | 78.7 (48% (low)) | 59.1 (69% (medium)) |
| content.faq | `[{"answer":"Infobip is an omnichannel cloud communications platform enabling businesses to send messages via SMS, email, voice, WhatsApp, Viber, and other digital channels. It offers global message delivery with high reliability, advanced routing, and tools for building automated customer conversations. It is indexed under Communication APIs.","source":"https://www.infobip.com","question":"What is Infobip?","confidence":0.6},{"answer":"Infobip offers a free tier, so you can start without paying. Paid plans start at €115 per month. Prices are published openly on the vendor's own pricing page. Pricing changes often, so verify at source before relying on it.","source":"https://www.infobip.com/pricing","question":"Is Infobip free?","confidence":0.6},{"answer":"We have confirmed browser-based access to Infobip. That is the extent of what we could verify from public sources, so it may well offer desktop or mobile clients we have not indexed.","source":"https://www.infobip.com/pricing","question":"What platforms does Infobip support?","confidence":0.6},{"answer":"We have only confirmed a cloud / SaaS deployment for Infobip, so it appears to be vendor-hosted. If a self-hosted option exists we have not found it documented publicly.","source":"https://www.infobip.com/pricing","question":"Can Infobip be self-hosted?","confidence":0.6},{"answer":"We have confirmed 14 integrations for Infobip, including SMS, Email, Voice, MMS, WhatsApp, RCS, Messenger and Viber, plus 6 more. This is what we could verify from public sources, so the vendor may support others we have not indexed.","source":"https://www.infobip.com","question":"What does Infobip integrate with?","confidence":0.6},{"answer":"We have independently confirmed GDPR for Infobip. Certifications we do not list are ones we have not been able to verify from public sources, which is not the same as Infobip not holding them. Always confirm compliance directly before you rely on it.","source":"https://www.infobip.com/privacy-documents","question":"What security certifications does Infobip have?","confidence":0.7},{"answer":"Infobip is available worldwide. Its primary markets are the United States, Canada and the United Kingdom. The vendor is headquartered in the United Kingdom.","source":"https://www.infobip.com/pricing","question":"Where is Infobip available?","confidence":0.75}]` | `[{"answer":"A service that allows developers to send transactional emails through an API, with built-in testing and preview capabilities across multiple email clients and devices It is indexed under Communication APIs.","source":"https://www.mailgun.com","question":"What is Mailgun?","confidence":0.6},{"answer":"Mailgun is a paid product; published pricing starts at $0.75. It is sold across 3 plans (Pilot, Starter and Contract). There is no free tier. Prices are published openly on the vendor's own pricing page. Pricing changes often, so verify at source before relying on it.","source":"https://www.mailgun.com/pricing/optimize/","question":"How much does Mailgun cost?","confidence":0.6},{"answer":"We have confirmed browser-based access to Mailgun. That is the extent of what we could verify from public sources, so it may well offer desktop or mobile clients we have not indexed.","source":"https://www.mailgun.com/pricing/optimize/","question":"What platforms does Mailgun support?","confidence":0.6},{"answer":"We have only confirmed a cloud / SaaS deployment for Mailgun, so it appears to be vendor-hosted. If a self-hosted option exists we have not found it documented publicly.","source":"https://www.mailgun.com/pricing/optimize/","question":"Can Mailgun be self-hosted?","confidence":0.6},{"answer":"We have independently confirmed SOC 2, ISO 27001 and GDPR for Mailgun. Certifications we do not list are ones we have not been able to verify from public sources, which is not the same as Mailgun not holding them. Always confirm compliance directly before you rely on it.","source":"https://www.mailgun.com/security/","question":"What security certifications does Mailgun have?","confidence":0.7}]` |
| deployment.options | `{"cloud":true}` | `{"cloud":true}` |
| description.long | A communications platform-as-a-service that enables businesses to reach customers via SMS, email, WhatsApp, voice, and other channels through unified APIs and a web portal, with global reach and enterprise-grade security. | A service that allows developers to send transactional emails through an API, with built-in testing and preview capabilities across multiple email clients and devices |
| features.capabilities | `{"rcs":true,"sms":true,"chat":true,"email":true,"video":true,"voice":true,"two_way":true,"whatsapp":true,"verify_otp":true,"global_coverage":"global","deliverability_tools":true,"usage_pricing_transparent":true}` | `{"email":true,"global_coverage":"global","deliverability_tools":true,"usage_pricing_transparent":true}` |
| integrations.count | 30 | 2 |
| integrations.list | `[{"name":"SMS"},{"name":"Email"},{"name":"Voice"},{"name":"MMS"},{"name":"WhatsApp"},{"name":"RCS"},{"name":"Messenger"},{"name":"Viber"},{"name":"Instagram"},{"name":"Google Business Messages"},{"name":"Apple Messages for Business"},{"name":"LINE"},{"name":"Zalo"},{"name":"KakaoTalk","native":true,"category":"messaging"},{"name":"WhatsApp Business Platform","category":"messaging"}]` | `[{"name":"Google Postmaster Tools"},{"name":"Microsoft SNDS"}]` |
| market.availability | `{"hqCountry":"GB","primaryMarkets":["US","CA","GB"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` | `{"primaryMarkets":[],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` |
| platform.support | `{"cli":true,"ios":true,"web":true,"android":true}` | `{"web":true}` |
| pricing | `{"type":"usage","plans":[{"free":false,"name":"SMS","features":["Flexible pricing by destination country","98% open rate","Global delivery","Fraud protection"],"description":"Pay-per-message SMS delivery with flexible pricing by destination","contactSales":false},{"free":false,"name":"Email","features":["99.4% deliverability rate","120k emails per minute processing","2 second average delivery"],"description":"Flat-rate email messaging worldwide","contactSales":false},{"free":false,"name":"WhatsApp","features":["Utility messages","Authentication/OTP","Marketing messages","Free-form customer responses"],"description":"Per-message WhatsApp platform messaging with category-based pricing","contactSales":false},{"free":false,"name":"Viber","features":["Promotional, transactional, OTP, and conversational messages","Minimum commitment €115 (standard) or €175 (select countries)"],"components":[{"kind":"fixed","amount":115,"period":"month","currency":"EUR"}],"description":"Per-message Viber messaging with monthly sender/service ID commitment","contactSales":false},{"free":false,"name":"Voice","features":["Inbound call handling","IVR automation","95% global coverage","70+ direct operator connections"],"description":"Inbound and outbound voice call routing","contactSales":false}],"summary":"Usage-based pricing with per-message SMS/WhatsApp, flat-rate email, and per-minute voice. Viber has €115-€175 monthly minimum. Prices vary by destination country.","currency":"EUR","freeTier":true,"sourceUrl":"https://www.infobip.com/pricing","retrievedAt":"2026-08-14T12:10:23.598Z","startingPrice":{"amount":115,"period":"month","currency":"EUR"},"billingPeriods":["month"]}` | `{"type":"subscription","plans":[{"free":false,"name":"Pilot","summary":"$49/mo (first month free), unlimited users","features":["First month free","Unlimited users","2,500 email address validations","25 inbox placement tests","Detailed documentation","Ticket support"],"commitment":"monthly","components":[{"kind":"fixed","amount":49,"period":"month","currency":"USD"},{"per":{"qty":1,"unit":"inbox placement test"},"kind":"metered","amount":0.75,"currency":"USD"},{"per":{"qty":100,"unit":"validations"},"kind":"metered","amount":1.2,"currency":"USD"}],"description":"Email validation and basic inbox placement testing","contactSales":false,"includedLimits":{"email_validations":"2,500","inbox_placement_tests":"25"}},{"free":false,"name":"Starter","summary":"$99/mo (first month free), unlimited users","features":["First month free","Unlimited users","5,000 email address validations","50 inbox placement tests","Spam trap monitoring (1 domain)","Blocklist monitoring (1 IP, 1 domain)","Google Postmaster Tools integration","Microsoft SNDS integration","Email health score","Detailed documentation","Ticket support"],"commitment":"monthly","components":[{"kind":"fixed","amount":99,"period":"month","currency":"USD"},{"per":{"qty":1,"unit":"inbox placement test"},"kind":"metered","amount":0.75,"currency":"USD"},{"per":{"qty":100,"unit":"validations"},"kind":"metered","amount":0.8,"currency":"USD"}],"description":"Email validation and monitoring with domain and IP reputation tracking","contactSales":false,"includedLimits":{"email_validations":"5,000","blocklist_monitoring":"1 IP, 1 domain","spam_trap_monitoring":"1 domain","inbox_placement_tests":"50"}},{"free":false,"name":"Contract","summary":"Custom pricing, contact sales for quote","features":["Unlimited users","Custom domain and IP monitoring","Custom email validations","Custom inbox placement tests","Designated Technical Account Manager"],"description":"Custom enterprise deliverability solution with dedicated support","contactSales":true}],"summary":"From $49/mo. First month free.","currency":"USD","freeTier":false,"sourceUrl":"https://www.mailgun.com/pricing/optimize/","retrievedAt":"2026-08-14T13:46:31.367Z","freeTrialDays":30,"startingPrice":{"amount":0.75,"period":"month","currency":"USD"},"billingPeriods":["month"]}` |
| pricing.free_tier | yes | no |
| pricing.model | freemium | commercial |
| pricing.price_level | low | low |
| pricing.transparent | yes | yes |
| reliability.sla_pct | 99.9 | - |
| reliability.status_page | yes | yes |
| security.disclosure_policy | yes | yes |
| security.gdpr | yes | yes |
| security.iso27001 | - | yes |
| security.soc2 | - | yes |
| security.trust_center | https://www.infobip.com/policies/privacy-notice | - |

## Capabilities (Communication APIs)

| Capability | Infobip | Mailgun |
|---|:--:|:--:|
| **Channels** |  |  |
| SMS | ✓ | - |
| Voice | ✓ | - |
| WhatsApp | ✓ | - |
| RCS | ✓ | - |
| Transactional email | ✓ | ✓ |
| Video / real-time | ✓ | - |
| In-app chat | ✓ | - |
| Verify / OTP / 2FA | ✓ | - |
| **Messaging** |  |  |
| Two-way messaging | ✓ | - |
| **Reach** |  |  |
| Geographic coverage | Global | Global |
| **Delivery** |  |  |
| Email deliverability tools | ✓ | ✓ |
| **Commercial** |  |  |
| Published per-unit pricing | ✓ | ✓ |

*Source: vioscaleAI. Generated 2026-10-16T20:13:23.960Z. "-" = undocumented, not absent.*