# Hotjar vs PostHog

**Leader by vioscaleAI score:** PostHog

| Attribute | Hotjar | PostHog |
|---|---|---|
| **vioscaleAI score** | 59.7 (73% (medium)) | 68.5 (63% (medium)) |
| activity.commits_last_30d | - | 100 |
| adoption.dependent_repos | - | 1 |
| adoption.github_stars | - | 40,256 |
| adoption.package_downloads_weekly | - | 16,555,591 |
| content.faq | `[{"answer":"Hotjar is a web analytics platform offering session replay, heatmaps, funnels, surveys, and user testing tools to help understand and optimize website and app user behavior. It is indexed under Product Analytics Software.","source":"https://www.hotjar.com","question":"What is Hotjar?","confidence":0.6},{"answer":"Hotjar offers a free tier, so you can start without paying. Pricing changes often, so verify at source before relying on it.","source":"https://www.hotjar.com/pricing-csq/","question":"Is Hotjar free?","confidence":0.6},{"answer":"We have confirmed browser-based access to Hotjar. That is the extent of what we could verify from public sources, so it may well offer desktop or mobile clients we have not indexed.","source":"https://www.hotjar.com/pricing-csq/","question":"What platforms does Hotjar support?","confidence":0.6},{"answer":"We have only confirmed a cloud / SaaS deployment for Hotjar, so it appears to be vendor-hosted. If a self-hosted option exists we have not found it documented publicly.","source":"https://www.hotjar.com/pricing-csq/","question":"Can Hotjar be self-hosted?","confidence":0.6},{"answer":"We have confirmed 14 integrations for Hotjar, including Slack, Jira, Unbounce, Shopify, AWS, Microsoft Azure, Snowflake and Asana, plus 6 more. This is what we could verify from public sources, so the vendor may support others we have not indexed.","source":"https://www.hotjar.com/pricing-csq/","question":"What does Hotjar integrate with?","confidence":0.6},{"answer":"We have independently confirmed SOC 2, ISO 27001 and GDPR for Hotjar. Certifications we do not list are ones we have not been able to verify from public sources, which is not the same as Hotjar not holding them. Always confirm compliance directly before you rely on it.","source":"https://www.hotjar.com/legal/compliance/pci/","question":"What security certifications does Hotjar have?","confidence":0.7}]` | `[{"answer":"All-in-one platform providing product analytics, web tracking, session recording, feature testing, experimentation, error tracking, and a managed data warehouse with integrations to unify customer data and insights for product development teams. It is indexed under Product Analytics Software.","source":"https://posthog.com/handbook/engineering/feature-pricing","question":"What is PostHog?","confidence":0.6},{"answer":"PostHog is open source, so it can be self-hosted and used at no licence cost. It is released under the (Apache-2.0 AND MIT) licence. Pricing changes often, so verify at source before relying on it.","source":"https://posthog.com/handbook/engineering/feature-pricing","question":"Is PostHog free to use?","confidence":0.6},{"answer":"PostHog supports the web and a command-line interface. Platforms we have not confirmed are simply not listed here rather than ruled out.","source":"https://posthog.com/handbook/engineering/feature-pricing","question":"What platforms does PostHog support?","confidence":0.6},{"answer":"Yes. PostHog can be deployed cloud / SaaS and self-hosted, so it does not have to run on the vendor's infrastructure.","source":"https://posthog.com/handbook/engineering/feature-pricing","question":"Can PostHog be self-hosted?","confidence":0.6},{"answer":"We have confirmed 4 integrations for PostHog, including Stripe, Postgres, HubSpot and Vercel. This is what we could verify from public sources, so the vendor may support others we have not indexed.","source":"https://posthog.com/handbook/engineering/feature-pricing","question":"What does PostHog integrate with?","confidence":0.6},{"answer":"We have independently confirmed SOC 2, HIPAA and GDPR for PostHog. Certifications we do not list are ones we have not been able to verify from public sources, which is not the same as PostHog not holding them. Always confirm compliance directly before you rely on it.","source":"https://trust.posthog.com","question":"What security certifications does PostHog have?","confidence":0.7},{"answer":"Yes. PostHog is published under the (Apache-2.0 AND MIT) licence, a copyleft licence, so check its terms before embedding it in a closed-source product. Licence terms can change between releases, so verify against the repository for the version you intend to use.","source":"https://www.npmjs.com/package/posthog-js","question":"Is PostHog open source?","confidence":0.85},{"answer":"PostHog is available worldwide. Its primary market is the United States.","source":"https://posthog.com/handbook/engineering/feature-pricing","question":"Where is PostHog available?","confidence":0.5}]` |
| deployment.options | `{"cloud":true}` | `{"cloud":true,"self_hosted":true}` |
| description.long | Combines heatmaps, session replay, surveys, and error monitoring to help teams understand user journeys and resolve conversion issues. | All-in-one platform providing product analytics, web tracking, session recording, feature testing, experimentation, error tracking, and a managed data warehouse with integrations to unify customer data and insights for product development teams. |
| features.capabilities | `{"funnels":true,"hosting":"cloud","free_tier":true,"ab_testing":true,"api_access":true,"autocapture":true,"sdk_coverage":true,"self_hostable":false,"paths_journeys":true,"session_replay":true,"visualizations":true,"analytics_scope":"product_analytics","retention_cohort":true,"warehouse_native":true,"self_serve_dashboards":true}` | `{"funnels":true,"hosting":"cloud","free_tier":true,"ab_testing":true,"api_access":true,"sql_editor":true,"autocapture":true,"sdk_coverage":true,"data_modeling":true,"feature_flags":true,"self_hostable":true,"session_replay":true,"visualizations":true,"analytics_scope":"product_analytics","retention_cohort":true,"warehouse_native":true,"eu_data_residency":true,"scheduled_reports":true,"self_serve_dashboards":true}` |
| integrations.count | 100 | 120 |
| integrations.list | `[{"name":"Slack"},{"name":"Jira"},{"name":"Unbounce"},{"name":"Shopify"},{"name":"AWS"},{"name":"Microsoft Azure"},{"name":"Snowflake"},{"name":"Asana"},{"name":"Linear"},{"name":"Trello"},{"name":"ChatGPT"},{"name":"Claude"},{"name":"Microsoft Copilot"},{"name":"Dust","native":true,"category":"ai"}]` | `[{"name":"Stripe"},{"name":"Postgres"},{"name":"HubSpot"},{"name":"Vercel"},{"name":"Slack","native":true,"category":"chat","direction":"outbound"},{"name":"GitHub","direction":"inbound"}]` |
| language.primary | - | Python |
| license.spdx | - | (Apache-2.0 AND MIT) |
| market.availability | `{"primaryMarkets":[],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` | `{"primaryMarkets":["US"],"availabilityScope":"global","availableCountries":[],"notAvailableCountries":[]}` |
| platform.support | `{"web":true}` | `{"cli":true,"web":true}` |
| pricing | `{"type":"hybrid","plans":[{"free":true,"name":"Free","description":"Includes heatmaps, session replay, surveys, error monitoring, funnels, and 10+ integrations","contactSales":false,"includedLimits":{"sessions_per_month":"200k"}}],"summary":"Free plan with 200k sessions/month. Growth plan available with 15-day trial.","freeTier":true,"sourceUrl":"https://www.hotjar.com/pricing-csq/","retrievedAt":"2026-09-04T13:33:09.449Z","freeTrialDays":15}` | `{"type":"usage","plans":[{"free":true,"name":"Free","summary":"1M events/mo, $0","features":["unlimited team members"],"components":[{"kind":"fixed","amount":0,"period":"month","currency":"USD"}],"description":"1 million events per month with unlimited team members","contactSales":false,"includedLimits":{"logs":"10GB","events":"1M/mo","exceptions":"100k","recordings":"5k","flag_requests":"1M","survey_responses":"1500"}},{"free":false,"name":"Paid","summary":"$0.00031/event","components":[{"per":{"qty":1,"unit":"event"},"kind":"metered","amount":0.00031,"currency":"USD"}],"description":"Usage-based pricing per event","contactSales":false}],"summary":"Free tier: 1M events/mo. Paid: $0.00031/event.","currency":"USD","freeTier":true,"sourceUrl":"https://posthog.com/handbook/engineering/feature-pricing","retrievedAt":"2026-10-13T15:09:27.235Z","startingPrice":{"unit":"event","amount":0.00031,"currency":"USD"},"billingPeriods":["month"]}` |
| pricing.free_tier | yes | yes |
| pricing.model | freemium | freemium |
| pricing.price_level | low | low |
| pricing.starting_price | - | `{"amount":0.00031,"currency":"USD"}` |
| pricing.transparent | no | yes |
| release.history | - | `[{"url":"https://github.com/PostHog/posthog/releases/tag/desktop-v0.61.686","date":"2026-10-13T02:00:25Z","type":"stable","version":"desktop-v0.61.686"},{"url":"https://github.com/PostHog/posthog/releases/tag/agent-v2.4.263","date":"2026-10-13T13:50:10Z","type":"stable","version":"agent-v2.4.263"},{"url":"https://github.com/PostHog/posthog/releases/tag/agent-skills-v0.3025.0","date":"2026-10-13T13:57:03Z","type":"stable","version":"agent-skills-v0.3025.0"},{"url":"https://github.com/PostHog/posthog/releases/tag/agent-skills-v0.3024.0","date":"2026-10-13T13:38:31Z","type":"stable","version":"agent-skills-v0.3024.0"},{"url":"https://github.com/PostHog/posthog/releases/tag/agent-skills-v0.3023.0","date":"2026-10-13T13:20:16Z","type":"stable","version":"agent-skills-v0.3023.0"},{"url":"https://github.com/PostHog/posthog/releases/tag/agent-skills-v0.3022.0","date":"2026-10-13T13:14:32Z","type":"stable","version":"agent-skills-v0.3022.0"},{"url":"https://github.com/PostHog/posthog/releases/tag/agent-skills-v0.3021.0","date":"2026-10-13T13:03:08Z","type":"stable","version":"agent-skills-v0.3021.0"},{"url":"https://github.com/PostHog/posthog/releases/tag/agent-skills-v0.3020.0","date":"2026-10-13T12:38:29Z","type":"stable","version":"agent-skills-v0.3020.0"},{"url":"https://github.com/PostHog/posthog/releases/tag/agent-skills-v0.3019.0","date":"2026-10-13T12:33:26Z","type":"stable","version":"agent-skills-v0.3019.0"},{"url":"https://github.com/PostHog/posthog/releases/tag/agent-skills-v0.3018.0","date":"2026-10-13T12:22:45Z","type":"stable","version":"agent-skills-v0.3018.0"},{"url":"https://github.com/PostHog/posthog/releases/tag/agent-skills-v0.3017.0","date":"2026-10-13T12:11:37Z","type":"stable","version":"agent-skills-v0.3017.0"},{"url":"https://github.com/PostHog/posthog/releases/tag/agent-skills-v0.3016.0","date":"2026-10-13T12:01:35Z","type":"stable","version":"agent-skills-v0.3016.0"},{"url":"https://github.com/PostHog/posthog/releases/tag/agent-skills-v0.3015.0","date":"2026-10-13T11:49:34Z","type":"stable","version":"agent-skills-v0.3015.0"},{"url":"https://github.com/PostHog/posthog/releases/tag/agent-skills-v0.3014.0","date":"2026-10-13T11:41:44Z","type":"stable","version":"agent-skills-v0.3014.0"},{"url":"https://github.com/PostHog/posthog/releases/tag/agent-skills-v0.3013.0","date":"2026-10-13T11:33:33Z","type":"stable","version":"agent-skills-v0.3013.0"},{"url":"https://github.com/PostHog/posthog/releases/tag/agent-skills-v0.3012.0","date":"2026-10-13T11:19:18Z","type":"stable","version":"agent-skills-v0.3012.0"},{"url":"https://github.com/PostHog/posthog/releases/tag/agent-skills-v0.3011.0","date":"2026-10-13T11:00:57Z","type":"stable","version":"agent-skills-v0.3011.0"},{"url":"https://github.com/PostHog/posthog/releases/tag/agent-skills-v0.3010.0","date":"2026-10-13T10:55:09Z","type":"stable","version":"agent-skills-v0.3010.0"},{"url":"https://github.com/PostHog/posthog/releases/tag/agent-skills-v0.3009.0","date":"2026-10-13T10:00:34Z","type":"stable","version":"agent-skills-v0.3009.0"},{"url":"https://github.com/PostHog/posthog/releases/tag/agent-skills-v0.3008.0","date":"2026-10-13T09:53:25Z","type":"stable","version":"agent-skills-v0.3008.0"}]` |
| reliability.status_page | yes | yes |
| security.certifications | - | `[{"name":"SOC 2 Type II","level":"Type II","status":"active"}]` |
| security.disclosure_policy | yes | yes |
| security.gdpr | yes | yes |
| security.hipaa | - | yes |
| security.iso27001 | yes | - |
| security.scorecard | - | 4.6 |
| security.soc2 | yes | yes |
| security.trust_center | - | https://posthog.com/handbook/company/security |
| security.vulnerabilities | - | `{"count":0,"source":"https://advisories.ecosyste.ms/api/v1/advisories?ecosystem=pypi&package_name=hogql-parser&per_page=100","last_12m":0,"max_severity":null}` |

## Capabilities (Product Analytics Software)

| Capability | Hotjar | PostHog |
|---|:--:|:--:|
| **Core** |  |  |
| Analytics scope | Product analytics | Product analytics |
| **Capture** |  |  |
| Autocapture (no-code event capture) | ✓ | ✓ |
| **Analyses** |  |  |
| Funnels | ✓ | ✓ |
| Retention / cohort analysis | ✓ | ✓ |
| Paths / user journeys | ✓ | - |
| Session replay | ✓ | ✓ |
| **Experimentation** |  |  |
| A/B testing & experimentation | ✓ | ✓ |
| Feature flags built-in | - | ✓ |
| **Data** |  |  |
| Warehouse-native / BYODB | ✓ | ✓ |
| **Deployment** |  |  |
| Self-hostable / OSS core | ✗ | ✓ |
| **Pricing** |  |  |
| Free tier | ✓ | ✓ |
| **Compliance** |  |  |
| EU data residency option | - | ✓ |
| **SDKs** |  |  |
| Server-side + mobile SDK coverage | ✓ | ✓ |

*Source: vioscaleAI. Generated 2026-10-16T19:00:55.724Z. "-" = undocumented, not absent.*